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Collin’s going meat-free for a change to protect planet earth

Image by Collin's

With the shortage of chicken, Collin’s is going meat-free for a difference by collaborating with Knorr Singapore and The Vegetarian Butcher to launch Salsa Chick’ Burger. This meat-less burger is paired with the smoky salsa sauce, cheddar cheese and pineapple to promote sustainable eating.

Enjoy a full meal at SGD 19.90++ which includes corn cob, coleslaw, shoestring fries and mesclun salad. Promotion is valid for dine-in and takeaway at all Collin’s outlets from now till 31 July 2022.

Collin’s embodies Chef Collin’s passion and humble mission to provide premium-quality yet affordable Western cuisine for the masses in Singapore.

Plant-based meat providers in Singapore and Malaysia have taken advantage of the supply chain distruption in chicken supply to promote meat-less as an alternative.

Aice Ice Cream Philippines releases latest Aice Miki-Miki

Aice Ice Cream Philippines has unveiled its latest Aice Miki-Miki, which is a delicious chocolate-covered vanilla ice cream with super crunchy biscuit granule. Aice is currently focusing on affordable and indulgent ice cream targeting the lower to mid-income consumers.

Aice, owned by the Chinese dairy giant Mengniu, is competing head-on with a me-too brand, Joyice Ice Cream, which is operated by Runheng Inc. There is confusion over Joyice and its origin. Nonetheless, the key message from companies is to protect their moat by staying competitive and ensuring they have tight control over their chilled chain infrastructure and distributors.

Joyice has recently launched Milk Pudding and Avocado Cone in the local market.

In another development, Selecta Ice Cream has announced price increase for ice cream the products sold through its Selecta Negosyo reseller program. Price hike has become inevitable as companies cope with rising input costs.

Effective 6 July 2022
Effective 8 June 2022

 

 

 

New Sapporo Premium Beer 100 with 3.5% ABV targeting young consumers

Sapporo Premium Beer 100 has been recently launched in Vietnam targeting young consumers looking for responsible drinking. The new beer contains 100% malt and a lower alcohol content of 3.5%. ‘Smart drinking’ is trending with young consumers in Vietnam.

The new beer still retains its ideal quality from Japan with 3C standard (Cold – Clear – Creamy) as well as the smoothness inherited from Sapporo Premium beer.

Healthier choice with premium taste with KIN latest flavoured A2 milk

Indonesia’s PT ABC Kogen Dairy, known for its A2 milk, has released two flavoured A2 milk in the local Indonesian market. The new KIN Fresh Milk Double Choco contains 45% less fat than normal chocolate milk. Both the KIN Fresh Milk Double Choco and the KIN Fresh Milk Japanese Strawberry are described as offering “healthier choice with premium taste.” The flavoured milk products have been certified as healthier choice by the government.

Malaysians online fashionistas celebrated endemicity in Boho-inspired style

21 per cent increase in Boho inspired clothings up to June this year with later trend shifting towards fall/holiday 2022 inspired jackets, skirts and pants on Shopee

KUALA LUMPUR, 14 JULY 2022 – Malaysians’ fashion purchase driven by the need to switch from casual to office wear post-pandemic? Shopee’s fashion purchase insight tells another story.

The trend shows that colourful Boho appeal which came back in Spring/Summer 2021 made it through Fall/Holiday 2021 and Spring/Summer 2022 on Shopee. However, it may be phasing out soon to make way for fall/holiday 2022 colour blocking.

Shopee’s data¹ revealed that Malaysians were buying 21 per cent more Boho² influenced
clothing between 1 June 2021 to 30 June 2022.

The trend, according to Shopee, gradually took over the more practical athleisure clothing
starting from the first half of 2021 when sales for athleisure wear tapered off by 10.2 per cent compared to the same period the year before. This was the beginning point for colourful outerwears, peasant blouses, flowy maxi dresses and skirts, loose and lightweight button-down shirts with retro patterns, denims and slacks.

The height of this trend, according to Shopee users’ purchase insight came in the first quarter of this year when Malaysians were fulfilling their suppressed travel and leisure appetite with vacations, hang outs at cafes, shopping malls and more.

The total number of purchases for boho themed chino pants increased by 114 per cent, dresses 55 per cent and skirts 41 per cent compared to the same period last year.

Conversely, searches for lounge and sleepwear continue to drop.

With boho inspired style reaching its optimum point, Shopee Malaysia users’ purchase trend, in alignment with the global fashion trend started to show a shift towards colour blocking.

Between March and May this year, as global fashion labels started to give consumers a glimpse into their upcoming fall/holiday 2022 collection which mainly consist of faux leather jackets, tank tops and mason pants, we see users starting to prepare their wardrobes to be on trend for the next half of the year.

Neutral, ivory and peachy beige colour palettes were gradually replacing the colourful boho-chic styles.This purchase pattern, according to Shopee’s consumers’ insight, had its beginning in the second quarter of this year.

Between April and June this year, Shopee users were starting to purchase 13 per cent more blazers and coats from the quarter before and this upward trend is expected to stay until the end of fall/holiday season 2022.

With the rise in demand for blazers and coats, Shopee also saw a 35 per cent increase in sales for undershirts between the first quarter and second quarter this year.

Consequently, demand for trousers – with fitted waists and wide hems — also saw a 10 per cent increase.

With the gradual transition between fashion trends, Malaysians are also seen to be buying new footwear to match.

Malaysians are seen purchasing sandals and mules to match their Boho influenced outfit while loafers, high and low tops, stilettos, oxfords were purchased to gear themselves up to head back to their offices after a long hiatus. As such, these items saw an increase in demand and are replacing flip flops this year compared to last year.

According to Shopee, the buying behaviour observed is a sign that Malaysian online fashion shoppers are beginning to enjoy dressing on trend again. With Malaysia in the endemic phase, Malaysians are also bracing themselves for the cooler days ahead in their air conditioned offices after fulfilling their suppressed appetite for leisure and travel.

¹ Shopee Platform Data: 1 January 2021 – 30 June 2022
² Short form of Bohemian which is characterised by long flowing or tiered skirts and dresses, peasant blouse and the look is often
layered and colourful

Click here to shop on Shopee.

Mission to discover the innovation of Guinness Draught in a Can

House of Guinness: Guinness Malaysia’s first-ever mission-based immersive experience is now available for consumers to enjoy until mid-September

14th July 2022, KUALA LUMPUR – Earlier this year, Guinness Malaysia introduced Guinness Draught in a Can to the local market, offering lovers of the brew the smooth and creamy texture of a pub-poured pint from the comfort of their own homes. To officially introduce and to bring consumers through the innovation behind this product, Guinness Malaysia has launched House of Guinness – a hub that gives fans of the brand an added dash of magic to their usual drinking experience, all while immersing themselves in the world of Guinness at APW Bangsar.

The interior at House of Guinness for fans to enjoy a smooth and creamy Guinness Draught in a Can

Upon arrival at the House of Guinness, participants will need to earn their taste of Guinness Draught in a Can by successfully completing their mission to become Guinness Innovation Experts. First, they have to check-in and will be promptly transported to the Guinness Innovation Lab. With no time to waste, they will be introduced to the world of Guinness and the new Guinness Draught in a Can.

Guests learning about the rich history of Guinness at House of Guinness

After learning about the history and evolution of Guinness, as well as the technological advancement the brand has experienced over the years, guests will then be sent off to complete their first mission with the hint ‘The Widget is the Key’. This is where the nitrogen widget comes to play. Then, they will head onto their next task to ‘Activate the Widget’, before completing the ‘Release the Nitrogen’ mission and enter a giant can of Guinness Draught in a Can to feel the surge and settle. Those who successfully complete all three mission tasks will be awarded the title of Guinness Innovation Expert.

(L to R) Shaun Lim, Marketing Manager of Guinness Malaysia and Pablo Chabot, Marketing Director of HEINKEN Malaysia at the House of Guinness media launch

“We are excited to have launched Guinness Malaysia’s first-ever mission-based experience for fans to discover the innovation of Guinness Draught in a Can themselves. This new innovative product will provide a new drinking experience for fans to enjoy smooth and creamy Guinness Draught wherever they are, thanks to our nitrogen widget. We hope that through the House of Guinness, fans will get to spark magical moments while learning more about the uniqueness of the product in a playful and fun way,” said Shaun Lim, Marketing Manager of Guinness Malaysia.

Guests ready to begin their immersive mission-based experience at House of Guinness

To secure a spot at the House of Guinness, fans can sign up for free at www.houseofguinness.my and an email confirmation will be sent for participants to accept within 48 hours. Upon successful registration, each participant will be entitled to receive a complimentary Guinness Draught in a Can, and a limited-edition Guinness merchandise on the event day.

Guinness Brand Ambassador at the 360 photo booth at House of Guinness

Be sure to join in on the fun as House of Guinness is available for fans to experience from now until the 4th of September, on Wednesdays to Sundays. So, do remember to book your slots in advance. Each participant may experience House of Guinness three times total on separate days for the duration of this event and is entitled to a complimentary Guinness Draught in a Can for each visit, as well as receive one limited-edition Guinness merchandise. Slots can only be booked one day before event day at the latest.

The perfect pint of Guinness Draught in a Can being served at House of Guinness

For more information about House of Guinness and Guinness Draught in a Can, visit https://www.houseofguinness.my/, as well as Guinness Malaysia’s social media pages at www.facebook.com/guinnessmalaysia and www.instagram.com/guinnessmy. Guinness and all related promotions and activities are strictly for non-Muslims aged 21 and above only. Guinness Malaysia advocates responsible consumption and urges consumers to not drink and drive.

Back by popular demand, Domino’s Ssamjeang Pizzas returns to excite and tantalise taste buds for their 25th Anniversary

Domino’s Ssamjeang pizza makes a comeback with 3 exciting flavor variations

The Korean-inspired Ssamjeang pizza is back with three flavours after a two-year break, packing one fantastic punch

KUALA LUMPUR, 15 July 2022 – As the ‘Korean Wave’ or ‘Hallyu’ sweeps over the country, Malaysians have increasingly become intrigued by all things Korean. From K-Pop and K-Dramas to complex Korean flavours, this cultural phenomenon that is taking the nation by storm has led Malaysians to explore and savour the spiciness of Korean food, remaining true to being a nation of foodies.

With the brand celebrating its 25th anniversary and in line with the brand’s ethos “It’s All About You”, the much loved and anticipated Ssamjeang Pizza has finally made a comeback after a two-year hiatus. The return of the limited-time Ssamjeang Pizza promises new and improved product offerings that will not only awaken your taste buds but also gives an intense sense of satisfaction with each bite, making those who dare to stand up to the heat crave for more.

(L-R) Linda Hassan, Group Chief Marketing Officer, Domino’s Malaysia, Singapore & Cambodia, Shamsul Amree, Chief Executive Officer, Domino’s Pizza Malaysia and Fong Win Pink, Chief Marketing Officer, Domino

Speaking at the launch, Shamsul Amree, Chief Executive Officer at Domino’s Pizza Malaysia said “This year is extremely special to us at Domino’s Pizza Malaysia as we celebrate 25 years of fulfilling our customers’ needs and putting their convenience first in everything. We have gone through a lot of changes over the years, always putting our customers first. And this is in line with our ethos “Its All About You” and its worked it’s way through everything we do – from creating a responsive site and easy-click ordering systems to creating a signature sauce, even when it comes to revamping our menu and not forgetting the use of creative technology that we have implemented in Domino’s”.

Domino’s Ssamjeang Pizza iconic trio that comprises the new and improved yet irresistibly spicy Ssamjeang Beef Bulgogi Pizza, Ssamjeang Chicken Pizza and Ssamjeang Tuna Pizza was launched by Shamsul Amree, Chief Executive Officer at Domino’s Pizza Malaysia and Linda Hassan, Group Chief Marketing Officer of Domino’s Malaysia, Singapore & Cambodia in Domino’s Hartamas Shopping Centre that was decked in line with the theme of heat and spice.

These pizza variations will ultimately bring Malaysians on a hot journey to Korea, but the spicy excitement does not stop there – it comes with its perfect side kick Ayam-Haseyo which features the undeniable and irresistible spicy Ssamjeang sauce.

At the media event, Linda Hassan said “Domino’s decided to take a unique and creative spin on this year’s Ssamjeang campaign and to bring this concept to life, we came up with the theme of “There’s Ssam Heat You Just Can’t Beat” and “Dae-Back by Hot Demand” which focuses on delivering a new and improved Ssamjeang experience. With Ssamjeang making a comeback for the third time around, we have further improvised our Ssamjeang offering. We’ve enhanced the flavors of the all-time favourite Beef Bulgogi Ssamjeang Pizza, where we spent a good 6 months ensuring that the meat is tender, juicer, and extremely tasty to further elevate the flavors of Ssamjeang to a different level. There were countless rounds that we’ve worked out from our satellite kitchen on various testing’s done with our marketing, quality audit, operations, training and procurement team prior to finalization, in order to meet the supply in time for the launch. I must say, I am very happy with the outcome.

She continued saying that Domino’s truly understand the burdens that the rakyat is facing with the increase in food price has not made it easy for anyone.  “Domino’s have always continued to offer extraordinary savings and value deals for all. We want Malaysians from all walks of life to know that Domino’s will always be delivering and serving 5-star pizza’s and Domino’s Everyday Value is here to stay”.

A favourite of many, Ssamjeang Beef Bulgogi Pizza has captivated numerous hearts and taste buds ever since it was introduced. As the spiciest range, it is highly addictive with irresistibly spicy Ssamjeang sauce to satisfy the desire of Malaysians who love spicy food. Every slice is filled with thick and juicy beef slices marinated in bulgogi sauce that is perfectly baked on a fiery bed of Ssamjeang sauce.

The Ssamjeang Chicken Pizza and Ssamjeang Tuna Pizza which is slightly less spicy is coated with creamy onion sauce and paired to perfection with hot Ssamjeang sauce, caters to a different palate of Malaysians.

If spiciness tickles your fancy, the much-loved Domino’s Ayam-Haseyo chicken wings will make you soar in joy. The succulent hot wings are baked to perfection, deliciously coated with the mouth-watering spicy Ssamjeang sauce that you simply can’t resist. Spicy food enthusiasts and chicken lovers will never get enough of these addictive, irresistibly spicy chicken wings – it makes it the perfect side for the hot Ssamjeang Pizza promotion.

Domino’s Pizza will be kicking off “The Ssamjeang Heat Challenge” an on-ground activation starting within the Klang Valley at key selected outlets before heading out to the various different states in Peninsular Malaysia.  Details of this challenge will be posted on Domino’s social media platforms.

The Ssamjeang pizza and Ayam-Haseyo are now available at Domino’s Pizza stores nationwide. Enjoy more savings with Domino’s Everyday Value Buy 1 Free 2 offer with FREE delivery or take-away at RM5 for Personal pizza, the cheapest deal in town or enjoy 50% off all pizzas all year through! To purchase, visit Domino’s Pizza stores or order online at https://www.dominos.com.my/.

Mojito Month by The SOULed OUT Group returns

Guest mixologist Jonathan Zarsadias whipping up mojitos at SOULed OUT KL

The SOULed OUT Group of restaurants has long been recognised for serving the best mojitos in the Klang Valley and beyond. Using only the best Havana rum and the freshest of ingredients, their mojitos have literally quenched the thirsts of tens of thousands of loyal patrons.

This year, guest mixologist Jonathan Zarsadias muddled up two specially curated concoctions in celebration of Mojito Month. Summer Lovin features the delightfully refreshing combination of watermelon and peach with fresh lime and mint, while the Cat In The Hat showcases a local longan fruit recipe with Triple sec, fresh lime and mint, perfect for an invigorating quaff to the backdrop of the legendary SO Gaya Dancers performing sizzling Cuban moves to the delight of guests. The two limited edition mojito flavours will be available at SOULed OUTs Kuala Lumpur, Ampang and Kota Kinabalu, WIPs in Bangsar and On The Park for the rest of July for only RM29++.

Enjoy Mojito Month with SOULed OUT Kota Kinabalu

Until the end of the month, guests may also choose to take part in the Mojito Mojo contest by snapping a picture at photobooths located at SOULed OUT Kuala Lumpur, WIP Bangsar Shopping Centre and WIP On The Park. By tagging the respective outlets’ Instagram account and three friends with a caption on why the SOULed OUT Group serves KL’s best mojitos, patrons at these outlets stand a chance to win a set of ten Classic Mojitos.

Cat In The Hat

Make your reservations soon to enjoy a magical Mojito Month with the SOULed OUT Group.

Boost Subsidizes 50% on Groceries at Major Supermarkets Nationwide for Malaysians to Afford More Eggs and Chickens

Boost calls for all Malaysians to recommend future support needed on social media

Kuala Lumpur, 14 July 2022 – Amid heightened concerns regarding the rising cost of living, Malaysians’ preferred digital lifestyle and financial services app, Boost, continues to intensify its support for the local community by subsidising 50% on groceries, including eggs and chicken, across the month of July* (https://myboost.app.link/AZpKDPYxurb). The subsidy is part of its ongoing #BoostUntukRakyat relief aimed to aid Malaysians in reducing expenses. Boost also calls for Malaysians to recommend future support needed on Boost’s official social media channels.

Sheyantha Abeykoon, Group Chief Executive Officer of Boost, said: “As the nation’s leading homegrown fintech brand, we stand ready to give back to our local community in this time of need and provide support where we can. The #BoostUntukRakyat relief is a continuous initiative, and we want to hear from the rakyat on how Boost can better alleviate financial burdens for Malaysians. We encourage everyone to share your recommendations and we will work towards further enhancing our support.”

Ungku Norliza Syazwan Ungku Halmie, Chief Executive Officer of Boost Life, said: “Many Malaysians have expressed their struggles to make ends meet in recent months due to price hikes on certain essential goods. We hope that our new 50% subsidy on groceries will help Malaysians afford more with less when purchasing eggs, chicken, and essentials at any of our partnered supermarkets across East and West Malaysia.”

Throughout July, Malaysians can redeem the #BoostUntukRakyat RM10 Partner Wallet credit for groceries on the BoostUP Rewards Catalogue using only 4,000 Boost Stars, which is 50% off the original 8,000 Boost Stars requirement*. Alternatively, users can also redeem the RM10 Partner Wallet credit using a combination of RM4.75 and 200 Boost Stars via FlexiRedeem, for a direct saving of RM5 or 50% off*. The FlexiRedeem function gives Boost users the unique flexibility to redeem rewards using both Boost Stars and cash when short on either.

To redeem the RM10 Partner Wallet credit, users can visit the FlexiRedeem section within the BoostUP Rewards Catalogue on the Boost app. Upon selection, tap the ‘Redeem Reward’ button to customise the preferred combination of cash and Boost Stars needed to exchange for the RM10 Partner Wallet credit, then click ‘Redeem Now’ on the ‘My Rewards’ page and key in the redemption code to complete the process.

Upon successful redemption, the RM10 Partner Wallet credit will be valid for 30 days and has no minimum spend requirement. The redeemed credit will be visible on the ‘My Partner Wallets’ page, which will automatically be utilised when purchasing eggs, chicken, and daily necessities from any partnered supermarkets, including Lotus’s, Giant, Mydin, AEON BiG, Village Grocer, and more in West Malaysia, as well as Bataras, Boulevard Sabah, Borneo Supermart, and others in East Malaysia.

Furthermore, Boost is also giving out accelerated Boost Star earnings via Boost Missions to make it easier for Malaysians to earn Boost Stars and redeem the RM10 Partner Wallet credit. Throughout July, each user can earn up to 2,000 bonus Boost Stars by completing the Bill Payment and Top Up missions on the Boost app*. This is on top of the existing 1 to 3 Boost Stars that users earn for every RM1 spent on a normal basis, which ensures savings with every ringgit spent*. There will also be additional rewards and offers on 15 July during the monthly BoostUP Day.

The 50% subsidy on groceries by Boost is the latest addition to the long-term and ongoing #BoostUntukRakyat relief. Previously, Boost supported Malaysians by reducing monthly household bills through BoostBills in June 2022, collaborated with MAIWP for several initiatives targeted at the B40 community since February 2022, partnered with multiple NGOs to collect and distribute donations for the flood in December 2021, and much more.

To enjoy the 50% subsidy and BoostUP Rewards, visit: https://myboost.app.link/AZpKDPYxurb
To earn Boost Stars via Boost Missions, visit: https://myboost.app.link/Ou7wJ3ojCrb
For merchants and brands looking to give their business a boost, visit: https://bit.ly/3yuoQyp

TikTok prank based on real fraud scheme: how cybercriminals are convincing victims to call them

13 July 2022

On TikTok, a prank where people call their friends using an automated answering machine voice to tell them that a large amount of money is about to be debited from their account is gaining popularity. Kaspersky experts warn that this trend is a real fraud scheme, called vishing, and is actively used by cybercriminals. Kaspersky researchers detected an increase in the number of vishing emails in June (almost 100,000 total) and collected approximately 350,000 vishing emails between March and June 2022. They also explained how vishing works and how to avoid falling into this trap of cybercriminals.

Vishing (short for voice phishing) is the fraudulent practice of convincing individuals to call cybercriminals and reveal personal information and bank details over the phone. Like most phishing schemes, it starts with an unusual e-mail from a large online-store or a payment system. For example, it could be a letter from a fake version of PayPal telling you that they have just received a request to withdraw a large amount of money from your account.

Fake notification from PayPal about a purchase for a large amount of money

But here’s the difference: while regular phishing emails ask the victim to follow a link to cancel the order, vishing emails ask that they urgently call the customer support number provided in the email. Kaspersky experts emphasize that this method was intentionally chosen by cybercriminals because when people look at a phishing site, they have the time to think about their actions or notice signs that the page is not legitimate. But when victims talk on the phone, they are usually distracted and find it more difficult to focus. Under these circumstances, attackers do everything they can to further throw them off balance: rushing them, intimidating them and demanding that they urgently provide their credit card details to cancel the supposed fraudulent transaction. After gaining the victim’s bank account details, cybercriminals use the information to steal their money, leaving the victim with an empty wallet.

Kaspersky experts highlight that in the last four months (from March to June 2022) they have detected almost 350,000 vishing emails, asking victims to call in and cancel a transaction. In June, the number of such emails increased, reaching nearly 100,000, leading Kaspersky researchers to predict that this trend is only gaining momentum and is likely to continue growing.

Number of detected emails with vishing, March — June 2022

Curiously, TikTokers actively repeat one of the vishing schemes, with the only difference being that they do not send a fraudulent email in advance nor do they steal anything from their victims – their goal is a show, not money. The call is conducted through an answering machine, whose voice is generated with an online translator. Most often, pranksters introduce themselves as a representative from the customer service department of a large online store, claiming they have just received an order from the victim for several thousand dollars and asking for their confirmation. No matter how the victim replies, the next thing the answering machine says is, “Thank you, your order has been confirmed.” People think the answering machine misheard them and that the funds are going to be withdrawn from their account immediately, so they panic, scream and don’t realize that they are being pranked.

When people are convinced to disclose their personal data during a phone call rather than on a phishing page, they often don’t have the chance to consider that they are the target of a hoax – and the large number of TikTok videos with this prank is a prominent example of this.

I often come across videos on TikTok of bloggers pranking other people by calling them and telling them that their account is about to be debited thousands of dollars. The victims believe it and go crazy over it. When you look at these videos on your phone you think, “How can anyone fall for such a thing?” But when people encounter scam calls in real life, they are often affected by multiple circumstances at the same time. Such a call can catch them off guard, while their head is full of other things and they can’t clearly assess who is on the other end of the call – a prankster, a fraudster or a real bank security specialist,” comments Roman Dedenok, security expert at Kaspersky.

Read about other popular methods of email fraud in the full report on Securelist.

To protect yourself from vishing, Kaspersky recommends:

  • Checking the sender’s address. Most spam emails come from addresses that don’t make sense or appear as gibberish, for example, amazondeals@tX94002222aitx2.com or something similar. By hovering over the sender’s name, which itself may be spelled incorrectly, you can see the full email address. If you’re not sure if an email address is legitimate or not, you can put it into a search engine to check.
  • Considering what kind of information is being requested. Legitimate companies don’t contact you out of the blue via unsolicited emails to ask you for personal information, such as banking or credit card details, your Social Security number or other sensitive data. In general, unsolicited messages telling you to “verify account details” or “update your account information” should be treated with caution.
  • Being wary if the message is creating a sense of urgency. Spammers often try to apply pressure by using this tactic. For example, the subject line may contain words like “urgent” or “immediate action required” to pressure you into acting.
  • Checking for grammar and spelling is an effective way to identify a scammer. Typos and bad grammar are red flags. So too are odd phrasing or unusual syntax, which might result from the email being translated back and forth through translators several times.
  • Installing a trusted security solution and following its recommendations. The secure solution will then solve most problems automatically and alert you if necessary.

About Kaspersky

Kaspersky is a global cybersecurity and digital privacy company founded in 1997. Kaspersky’s deep threat intelligence and security expertise is constantly transforming into innovative security solutions and services to protect businesses, critical infrastructure, governments and consumers around the globe. The company’s comprehensive security portfolio includes leading endpoint protection and a number of specialized security solutions and services to fight sophisticated and evolving digital threats. Over 400 million users are protected by Kaspersky technologies and we help 240,000 corporate clients protect what matters most to them. Learn more at www.kaspersky.com.

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