Orient EuroPharma Group (OEP) has launched Karihome goat’s milk formula in Indonesia. Karihome is described as the first goat’s milk formula in Indonesia that helps better digestion and offers protection from within.
Karihome is an international brand shared by OEP and Hamilton-base Dairy Goat Co-operative (DGC) in New Zealand. Karihome is also approved by the European Food Safety Authority (EFSA).
The new goat’s milk formula provides Indonesian mothers with another digestive-friendly option for their babies.
Vida Malaysia has added Vida Zero Sakura Sparkling Drink, which offers a taste of the cherry blossoms in Japan without the calories, sugar and colouring. The drink is now readily available at supermarkets, convenience stores and petrol stations in Malaysia.
Other Vida Zero Sparkling Drink flavours include Lemon, Original Citrus, Salty Lychee and Minty Lime.
Vida Malaysia has added a new pink guava member to the family. The new Vida C Pink Guava Sparkling Drink contains 1,000mg of vitamin C equivalent to 8 pink guava fruits combined. The beverage is exclusively avaialable at 7-Eleven Malaysia across the country. So far, the choice of flavours in the Vida range are fruits high in vitamin c including lemon, orange and kiwi.
Perfect Food Manufacturing (M) Sdn Bhd, the company behind the Julie’s brand, has launched a new Julie’s Love Letters Golden Eggy Roll (Melaka Edition). The Love Letters with the golden look and eggylicious taste is available online on Shopee and Lazada.
Julie’s is known to promote Love Letters to spread love and warmth during festive seasons.
Julie’s Love Letters Golden Eggy Roll is inspired by the place where Julie was born, Melaka, a city filled with historical culture.
Esso (Thailand) Public Company Limited gladly presents the first release from proposed ideas in Esso Hackathon program by the introduction of “Godiator Cloud Kitchen” where customers will enjoy yummy and mouthwatering experiences, firstly launched at Esso service station-Wang Hin branch, Ladprao, Bangkok (Chayaphat (1954) Co.,Ltd). Customers are invited to visit the site or order online from now on.
Godiator Cloud Kitchen is a new service of desserts and drinks in an open kitchen where customers will see what chefs are doing and no more dark kitchen. In alliance with Esso following the start-up idea pitching in Esso Hackathon program, Godiator will kick-off its service in Esso service station-Wang Hin branch with drive thru format in the concept “Serving Delicious Desserts and Drinks at One Point”.
Orders to Godiator can be made via Lineman, Grab, FoodPanda, and Robinhood delivery services with attractive promotions. Customers to the Esso service station can order and pick up foods at site per their convenience.
Participating delectable shops includes:
DoC.DoB – Ministry of Rosters for chocolate lovers
Siam Fruit – legendary fruit shop from Siam Square
Aji Bread – delicious crispy croissants
Pasta Kitchen – ready to eat home-made Italian spaghetti
Memo – homemade ice cream
So Fresh – orange juice
Delicious Destination – frozen fruits with Thai traditional desserts
Something Savor – soft cookies
Grilled Squid “Muk Yang Daen Mangkorn” – spicy grilled squid from renowned Yaowarat street foods area
Ajumma Corndog – Korean style corndog/hotdog
Mr. Jesada Chancherngkij, Director and Retail Sales Manager of Esso (Thailand) Public Company Limited said, “We are glad to introduce one of the winning ideas from Esso Hackathon program Godiator to provide innovative services in delivering quality and delicious foods to customers. We evolve Esso’s offerings to maximize value for customers who look for high quality fuels and great customer experience in the eco-conscious era and variety of technology adoptions. This copes with our vision to power life with premier energy experience.”
Mr. Pavat Kunoopakarn, CEO of Godiator added, “Godiator will be available in various locations. As a startup, we emphasize on speed and scale to grow our business with analytical sales data. We are happy to do this business with the goal to serve and deliver tasty desserts to people at their homes. We have good alliance with major oil service stations via strategic locations and effective platform delivery. More importantly, we have delicious dessert shops as the key value chain of the Godiator.”
Godiator is offering attractive promotions with 10 participating delectable shops and operating with Safe Plus for cleanliness and measures under Covid-19 prevention. Let’s visit Godiator at Esso service station-Wang Hin branch to enjoy the delicacy from now on #Godiator ด้วยกันได้แล้ววันนี้!! #Godiator #Essoวังหิน #fooddelivery #เจอแต่ความอร่อย.
Tiger Beer initiates a global movement to encourage fans to UNCAGE their boldest ambitions in 2022, along with various other local activities to usher in a prosperous Year of the Tiger.
6th January 2022, KUALA LUMPUR – The year 2022 is remarkably special for Tiger Beer given the once every 12 years occurrence of the Year of the Tiger. To uncage the festive cheer for fans around the world, Tiger Beer has partnered with Son Heung-Min, a football icon from South Korea, in conjunction with the Lunar New Year celebrations to ignite a global movement and encourage fans to set aside their fears and achieve their boldest ambitions in 2022.
By dreaming big and never giving up, Son overcame challenges by uncaging his inner Tiger with his courage and determination to become a football star. Now, Son is declaring that for The Year of the Tiger, he is inspired to go after his boldest ambition yet – to win a major trophy for his country. Son, the official Tiger Brand Ambassador, has shared a series of emojis on his Instagram expressing his targets for the year and has incited fans to share their own bold goals too. All fans have to do is respond to the “My Year, My Goals” Instagram “Add Yours” story sticker feature, created by Tiger Beer with their own ambitions for the Year of the Tiger.
While fans across the world rally with Son to express their own ambitions and inspirations for the Year of the Tiger, Tiger Beer Malaysia too launched its local Chinese New Year (CNY) campaign – The Year We ROAR Together – on a grand scale, today. Aimed to encourage fans to go all out to pursue their dreams and goals, the CNY campaign is all about giving a voice to Malaysians to uncage their inner tigers – whether they’re born in the Year of the Tiger or not.
Tiger Dance at the media launch of Tiger CNY 2022 campaign – The Year We ROAR Together
Upon the arrival of the Management Team of Heineken Malaysia Berhad (HEINEKEN Malaysia) and media representatives at Connection, Pavilion KL, they had the opportunity to feast their eyes on the traditional Asian street installations with a contemporary twist at the Connection area and score exclusive Tiger merchandise via the exciting game booths there.
Management Team of HEINEKEN Malaysia at the media launch of Tiger CNY 2022 campaign – The Year We ROAR Together
Guests were then ushered to the Grand Ballroom of JW Marriott Hotel Kuala Lumpur for the main launch event, where HEINEKEN Malaysia’s trade partners were also present. Roland Bala, Managing Director of HEINEKEN Malaysia, took the stage to welcome guests before the rest of the Management Team joined him to officiate Tiger Beer Malaysia’s CNY campaign for 2022, followed by an exciting Tiger and lion dance performance to spark the festive spirit. Guests were treated to an array of CNY delicacies and electrifying stage performances to usher in the Year of The Tiger.
HEINEKEN Malaysia Managing Director, Roland Bala, addressing guests at the media launch of Tiger CNY 2022 Campaign
“After two years of challenges amidst the pandemic, we’re ready to make our mark and unleash our true potential. We believe everyone has an inner Tiger in them, therefore, we want our fans to UNCAGE themselves to take the leap of boldness and go all out to pursue their dreams and goals. With all the attractive festive promotions, we are also determined to bring exciting, groundbreaking experiences to our discerning drinkers. Let’s raise our glasses and continue to ROAR together and usher in the prosperous year ahead with joy,” said Roland Bala.
Guests at Connection area, Pavilion KL
The activities along Connection, Pavilion KL will be open to public from now until 15th February 2022 for fans to experience the festive vibes for themselves. Specially commissioned Tiger “Roar Together” art installations by three up-and-coming artists of diverse backgrounds – Thomas Powell, Sheena Liam and Pamela Tan, will be activated at the main entrance from 10th January 2022 too. Fans can also redeem collectible Year of the Tiger Ang Pow packets, when they purchase RM88 worth of HEINEKEN Malaysia products at selected outlets in Pavilion KL, while stocks last.
Guest trying out the activity at Connection area, Pavilion KLHEINEKEN Malaysia Brand Ambassadors at the media launch of Tiger CNY 2022 campaign – The Year We ROAR Together
Various QR code touchpoints along the area also enable fans to engage with Tiger’s Augmented Reality (AR) ‘Roaring Greetings’ to interact virtually with a Tiger and generate inspiring CNY greetings to be shared with friends and family. At the same time, fans stand to win exclusive Tiger Mahjong sets with two weekly winners from now until 15th February 2022. These QR codes can also be found on Tiger’s limited-edition cans and other touchpoints like the ‘Roar Together’ murals and print ads during the festive period.
Tiger ‘ROAR Together’ Mural
Tiger Beer’s efforts to champion the local art scene continues to grow. To spread the CNY cheer to other regions in Malaysia, Tiger engaged with various local artists to create exclusive ‘Roar Together’ murals at eight different locations nationwide including Petaling Street’s famed Kwai Chai Hong. From 14th January until 20th February 2022, visitors can view Kwai Chai Hong’s ‘Live Wild & Prosper’ installations by Alice Chang and Odd, giving fans even more Insta-worthy moments to welcome the Year of the Tiger.
Tiger x PMC – NFT Collection
More exciting news for fans is that for the first time ever, Tiger Beer will be venturing into the world of NFTs (Non-fungible Tokens) with an exclusive collaboration with Pestle & Mortar Clothing (PMC). The NFT collection, known as The Tiger Archives, feature vintage Tiger artwork ingrained into the blockchain, and each artwork is uniquely drawn fully by hand. These NFTs will unlock a series of perks throughout the Year of the Tiger, from exclusive merchandise down to curated experiences by PMC. The Tiger Archives NFT collection will be released for sale on 25th January 2022. 30% of the proceeds will go towards supporting local musicians, artists and street food chefs via Tiger’s UNCAGE platform throughout the Year of The Tiger.
Dance performance at the media launch of Tiger CNY 2022 campaign – The Year We ROAR Together
Tiger Beer’s CNY campaign and all related promotions and activities are strictly for non-Muslims aged 21 and above only. Tiger Beer and all other brands under the HEINEKEN Malaysia portfolio advocate responsible consumption and urge consumers to not drink and drive. The media launch was conducted in full compliance with standard SOPs and regulations. For more information on local promotions and activations as well as terms and conditions, visit http://bit.ly/TigerCNY2022.
Entertainment by Hihat at the media launch of Tiger CNY 2022 campaign – The Year We ROAR TogetherEntertainment by Angel x Rocksta’ at the media launch of Tiger CNY 2022 campaign – The Year We ROAR TogetherEntertainment by Hands Percussion and Parkour Dancers at the media launch of Tiger CNY 2022 campaign – The Year We Roar Together
KUALA LUMPUR, 7 JANUARY 2022 – Shopee users are in for a treat with the introduction of ShopeeFood Day. For 3-consecutive days, users will be served with mouth-watering offers such as vouchers, exciting deals, discounts and special promotions so they can celebrate more makan sessions on their own or with family and friends when they pay using ShopeePay.
Taking place from 12 to 14 January 2022, other than all-day free deliveries, users can enjoy all-day super deals up to 50% off vouchers with a minimum spend of RM15 at participating stores such as Oldtown White Coffee, Juicy Fresh, Salad Atelier, Agrain, Daboba, Wings of New York, HOMI curry puff, Tiger Sugar, Mad Mex Fresh Mexican and many more.
For the bargain hunters, reap extra rewards from limited vouchers between 3PM and 5PM to receive attractive discounts up to 60% off daily when you order with ShopeeFood.
Things get more interesting as users become eligible to be in the running to win exciting prizes worth RM5,200 if they spend a minimum of RM20 at any Super Deals participating stores. Lucky users could walk away with exclusive KitchenAid appliances and ShopeeFood vouchers.
ShopeeFood is not the only one offering some awesome deals. From 11 January to 2 February, users are also able to score amazing deals with Shopee’s CNY Sale. The shopping festival is offering Malaysians free shipping with a minimum spend of RM8, 88% off bonus vouchers and RM8,888 Ang Pow daily at 8pm via Shopee Fortune Quiz when they visit the e-commerce platform.
Consumers will receive an additional limited-edition Asahi Super Dry colour changing glass with purchase of a carton of Asahi Super Dry while stocks last on participating eCommerce sites.
Asahi Super Dry sparks off the New Year with a kaleidoscope of vibrancy
SHAH ALAM, 7 January 2022 – New year, new resolution, new hope. For most people, a new year calls for a new perspective in one’s way of beginning a new chapter of life. True to its brand promise of discovering possibilities, Asahi Super Dry presents a kaleidoscope of vibrancy to spark the opportunity to discover a year full of new, exciting possibilities this Chinese New Year.
Inspired by kaleidoscope, this Japanese modern art has the power to show beautiful perspective with unlimited possibilities through its lens. The fascination of kaleidoscope shares the same spirit as Asahi Super Dry – modern, optimistic, and progressive. With the kaleidoscope as the key inspiration, the Japan’s No.1 Premium beer, Asahi Super Dry introduces a limited-edition CNY edition packaging that incorporates the vibrancy and unique taste of Japan to welcome the lunar new year with positive spirit.
Asahi Super Dry introduces a limited-edition CNY edition packaging that incorporates the vibrancy and unique taste of Japan to welcome the lunar new year with positive spirit.
Caroline Moreau, Marketing Director of Carlsberg Malaysia said, “A new year is like a kaleidoscope of discoveries to explore of an amazing year with infinite possibilities.”
“Like the kaleidoscope, new harmonies, and new contrasts that unfold with infinite diversities when viewed through different lenses. We are excited to launch the limited-edition can to ‘Kanpai’ to a New Year with the unique Karakuchi taste of Asahi Super Dry to showcase the vibrancy of both the Japanese and Chinese cultures together,” she added.
Consumers can now purchase this limited-edition CNY cans from supermarkets, hypermarkets, convenience stores and e-commerce sites (Shopee, Lazada, Pandamart & Potboy).
Exclusively on participating eCommerce sites, consumers will get the Asahi Super Dry premium ang pow packet set (10pcs) with an appealing gold and silver kaleidoscope design with purchase of 2x of 4-can pack of Asahi Super Dry. Consumers will receive an additional limited-edition Asahi Super Dry colour changing glass with purchase of a carton of Asahi Super Dry. Kickstarting from 10 January 2022, this promotion will be running while stocks last on participating eCommerce sites.
For more information on the ongoing Asahi Super Dry CNY promotions and events, visit Asahi Malaysia’s social media pages. Be sure to ‘Like’ and ‘Follow’ @AsahiMY on Facebook and Instagram for the latest news and updates!
Remember to always #CelebrateResponsibly – if you drink, don’t drive!
Purchase now on Carlsberg’s official store on Shopee.
Celebrate Spring With Vitality Alongside POKKA and Win Prizes Worth Up To $1,452
Singapore, 7 January – POKKA Singapore ushers in the Year of the Tiger with their “Celebrate Spring With Vitality” campaign, bringing festive joy to everyone, with their new Festive Packs, lucky draws and redeemable gifts.
Introducing POKKA Singapore’s New Festive Pack 12’s
Stay healthy without compromising great taste this Chinese New Year with POKKA’s new Festive Pack of 12 assorted cans! Each pack will contain 12 300ml cans, consisting of three cans of POKKA Jasmine Green Tea No Sugar, three cans of POKKA Oolong Tea, three cans of POKKA Peach Oolong Tea, and three cans of POKKA Houjicha. In supporting us on our pursuit of lifelong vitality, this curated selection is freshly brewed from specially selected premium ingredients and are either low or no sugar – perfect drinks to tantalise the taste buds of both the young and old, and also provide an invigorating spark to your New Year. Bring a gift of vitality on your CNY reunions!
Spend On POKKA Products And Stand The Chance To Win Cash And Redeem Gifts (01 Jan – 28 Feb)
Kick-start the prosperous year with POKKA! By just spending $8* worth of POKKA products, you stand a chance to win cash prizes of up to $888 – the perfect time to test your fortune with POKKA! In addition, if you spend $18, $28, or $38 on POKKA products, you will be eligible to redeem a 1.6L Glass Baking Dish, Luminarc Pot Swing Glass Jars, and 3-piece Airtight Glass Tupperware, respectively. These kitchenwares will be perfect for storing or making those delectable New Year goodies!
Get things off to an auspicious and roarsome start with POKKA this New Year! Don’t miss out on the attractive goodies you can win, and be sure to stock up on your favourite POKKA drinks!
*Terms and conditions apply, visit www.pokka.co for more information, and our socials for the latest updates.
Rémy Martin introduces the new 1738 Accord Royal in Singapore, with special menu features and ongoing promotions in honour of the creation of the world’s first luxury cocktail, the Sidecar
Singapore, 6 January 2022– Rémy Martin, one of Cognac’s best-known producers, is set to launch Rémy Martin 1738 Accord Royal in Singapore, perfectly timed to celebrate the centenary of the Sidecar, a classic cognac cocktail.
Rémy Martin 1738 Accord Royal joins the brand’s premium range of Cognac Fine Champagnes that the House of Rémy Martin’s has been crafting for almost three centuries alongside Rémy Martin XO and Rémy Martin VSOP. Composed of eaux-de-vie coming exclusively from the most sought-after vineyards of Cognac, Grande Champagne and Petite Champagne, the Rémy Martin 1738 Accord Royal carries a distinctive oaky flavour due to the long, soft barrel toasting that teases out subtle notes of vanilla and brioche. This uniquely woody profile is elevated through the use of casks made from oak that is found in the forests of Limousin, with wide grains that allow more exchanges between the wood and the eaux-de-vie, creating a broader and richer aromatic development. Experts have recognised and awarded 1738 Accord Royal in some of the most prestigious competitions, including three Double Gold medals from San Francisco World Spirits Competition, making it the highest-ranked cognac in its category.
Rémy Martin continues to evoke a taste for the finer things, an aromatic sophistication that travels through time. To this day, its name is honoured in the Sidecar cocktail. According to spirit expert Paul Pacult, Rémy Martin 1738 Accord Royal is the cognac best suited to the Sidecar in the Rémy Martin range: “good acidity upfront promotes a crisp, tart, citrusy flavour profile that highlights Cointreau and 1738 Accord Royal in equal strength… complex yet extremely well- balanced, fruity, and spicy, rich and tart at the same time.” Much like this iconic cognac cocktail, Rémy Martin has always adapted to the times, embracing changing tastes while remaining faithful to tradition for the lips of new generations to enjoy time and time again. Whether in classic or new innovative cocktail recipes, 1738 brings its structure, smoothness and character to the mix.
While the cocktail’s origins remain a source for heated debates, the bar community can attest that the Sidecar became the trendy cocktail of choice during the Roaring Twenties, a decade as incandescent as a Roman candle dazzling in the dark night. Jazz was its music, the speakeasy its kingdom, and drinking its favourite transgression. American soldiers stationed in Europe made the classic cognac cocktail their own. According to history, the Sidecar is said to be named after a US army captain whose favourite form of transport when out drinking in Paris was a sidecar motorcycle.
In celebration of a century of style and the history of the Sidecar, Rémy Martin is partnering with a selection of the Lion City’s best bars to offer classic and special signature renditions of the Sidecar, including MO BAR, Smoke & Mirrors, Stay Gold Flamingo, Studio 1939 at Potato Head Singapore and Tippling Club. The participating venues will offer their take on the Sidecar with Rémy Martin 1738 Accord Royal; for a classic taste of the swish twenties style cocktail, Last Word will offer the traditional serve using Rémy Martin 1738 Accord Royal, the ideal cognac for the Sidecar throughout the month (see Appendix for the full list of cocktails to be featured). Fine heritage spirits like Rémy Martin’s cognac play a crucial role in this vintage revival, with its insistence on authentic, timeless flavours and genuine savoir-faire.
Ghevar at MO BAR
Rémy Martin and Stay Gold Flamingo will also host a social media competition on Instagram and Facebook until the end of the month. When guests purchase a Sidecar cocktail from Stay Gold Flamingo’s special menu, they stand a chance to win a 700ml bottle of Rémy Martin 1738 Accord Royal and a 700ml bottle of Cointreau. Visit Stay Gold Flamingo’s Instagram and Facebook to find out how to enter.
Potato Head Singapore
Cocktail enthusiasts can look to recreate their own interpretations of the Sidecar using the ideal measures as recommended by Rémy Martin which is three parts Rémy Martin 1738 Accord Royal, two parts Cointreau and one part lemon juice. The rich and robust Rémy Martin 1738 Accord Royal is available for purchase on LazMall and Amazon. Teamed up with the now converted craft bottled cocktail e-commerce store, Ah Sam Cold Drink Stall, LazMall will offer any online shopper that purchases a bottle of Rémy Martin 1738 Accord Royal, a complimentary Metro Roadster, the bottled Sidecar concoction crafted by Ah Sam Cold Drink Stall. Amazon shoppers will receive an Old Fashioned Glass with any purchase of Rémy Martin products. Both promotions will be available in Singapore now through 31st January 2022.
From 15th November to 15th January, Heart of Darkness invites its friends and fans to join in and ride, run or walk the length of the 226km Mekong river...
