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A WONDA-FUL COFFEE CELEBRATION AWAITS THIS INTERNATIONAL WONDA COFFEE DAY

By
Tan Heng Hong
-

WONDA Coffee adds a special touch to celebrations with limited time WONDA Coffee’s Malaysia Day variants, exciting promotion deals and first-ever contactless sampling for consumers

Kuala Lumpur, 27 August 2020 – WONDA Coffee is bringing back its WONDA-fully successful and much anticipated International WONDA Coffee Day 2020 (“IWCD”) for the 7th year in a row! This time, the brand aims to do it differently, catering to the new normal while satisfying everyone’s cravings for the freshly brewed coffee. The focus for this year’s IWCD will be to bring Malaysians closer while maintaining social distancing and encouraging positivity during this time.

“The new norms have forced many of us to experience less bonding with each other, be it with our work colleagues, friends or even our loved ones. Some have even been prevented from getting a cup of their local favourite coffee brews from their origin hometowns. This is especially hard for those who used to have regular hangouts at local eateries or coffee shops, which have become an important part of Malaysian social culture. Many consumers miss these gatherings and we wanted to find a way to provide that bit of nostalgia and bonding through this year’s IWCD initiatives,” explained Santharuban T. Sundaram, Senior Vice President of Marketing and Alternate Business from Etika.

With a focus on Malaysian culture and tastes, WONDA Coffee is introducing four limited time Malaysia Day variants, offering local tastes which are brewed to global standards. Consisting of four variants, which are Sarawak Edition Coffee, Johor Edition Coffee, Penang Edition Coffee and Kelantan Edition Coffee. Coffee lovers can now taste local variants anytime, anywhere. Each variant is limited to selected retailers such as 7-Eleven for Sarawak Edition Coffee 240ml, Kedai Mesra PETRONAS for Johor Edition Coffee 240ml, Shell Select for Penang Edition Coffee 240ml, myNEWS for Kelantan Edition Coffee 240ml and TESCO for a special 4-can pack (assorted variants). As these variants are offered for a limited time only so WONDA Coffee fans should check-in with their nearest retailer before the products run out.

WONDA Coffee introduces its first ever contactless coffee sampling

With social distancing a part of the new norms, WONDA Coffee is bringing a fresh concept to coffee sampling, giving Malaysians a chance to savour their favourite coffee whilst staying safe. WONDA Coffee will deliver one of the first contactless sampling initiatives by placing automatic fridge dispensers at selected locations such as universities, offices and even MRT and LRT stations. The automatic fridge dispensers will only be available at 3pm as research has shown Malaysians experience “3pm BLUES”. 3pm is the time that they register the lowest energy levels post lunch and hence, Malaysians would be looking for a quick boost at that time. When consumers approach the WONDA Coffee filled fridge, the door will unlock itself automatically and coffee lovers can choose a can of WONDA Booster 240ml directly from the fridge, ensuring that Malaysians are still able to sample their favourite coffee in a safe and socially distant manner.

“Traditionally, coffee sampling was conducting with people and promoters. However, we felt that it was not the best given that safety would be a key concern. We then challenged ourselves to develop a new innovative idea that can resolve both objectives, getting the product closer to consumers whilst maintaining a safe distance. This is how contactless sampling was born,” added Santharuban.

As the festivities gain momentum, WONDA Coffee will also be placing their unique automatic dispensers at many more locations, so coffee lovers everywhere can grab a chance to enjoy a WONDA-ful can of WONDA Booster coffee.

WONDA Coffee continues to reward consumers this International WONDA Coffee Day

From convenience shops, supermarkets and online platforms, WONDA Coffee is offering promo deals for their consumers as part of this IWCD celebrations. WONDA Coffee fans in Peninsular Malaysia are encouraged to keep an eye on for fantastic WONDA Coffee deals at selected retail outlets as below:

Promotions until 31st August 2020

  • myNEWS – Buy 2 cans of WONDA Coffee 240ml at RM4.
  • Kedai Mesra PETRONAS – Buy 2 cans of WONDA Coffee 240ml and stand a chance to win cash prizes up to RM50,000.
  • Shell Select – ‘Buy 2 WONDA Coffee 240ml FREE 1 trial pack of WONDA 3-in-1 Premium Coffee’ offer.  
  • Shopee and Lazada – ‘Buy 2 WONDA 3-in-1 Premium Coffee FREE a 4-can pack WONDA Kopi Tarik 240ml’ offer.
  • AEON, AEON Big, Ben’s Independent Grocer, Billion, Econsave, Giant, HeroMarket, Ong Tai Kim, TESCO, TF Value-Mart, The Store and Village Grocer –Buy a 4-can pack of WONDA Coffee at RM6.99.
  • AEON, Billion, Ong Tai Kim, TESCO, TF Value-Mart and Village Grocer –Buy 1 WONDA 3-in-1 Premium Coffee from as low as RM10.50.

Promotions until 13th September 2020 

  • 7-Eleven – Enjoy great deals on WONDA products (assorted variants, excluding WONDA Zero Max range) and stand a chance to win OPPO A92.
  • Shopee and Lazada – ‘Buy 10 WONDA Coffee 240ml FREE 2 WONDA Booster 240ml’ offer.

A WONDA-ful celebration of coffee and more is coming to East Malaysia as well! Refer below for the exciting promo deals:

Promotions until 6th September 2020

  • Orange Convenience Store –Buy 2 cans of WONDA Coffee 240ml at RM3.79.
  • Bataras, CKS Hypermarket Sdn Bhd, Emart Group, Everwin Group, Golden Dragon City, Boulevard Group, Farley Group, New World Group and more participating retailers – Buy a pack WONDA 3-in-1 Premium Coffee at RM12.99 and get a FREE can of WONDA Coffee 240ml.
  • 7-Eleven – Enjoy great deals on WONDA products (assorted variants, excluding WONDA Zero Max range) and stand a chance to win OPPO A92.
  • Shell Select – ‘Buy 2 WONDA Coffee FREE 1 trial pack of WONDA 3-in-1 Premium Coffee’ offer.

“For our seventh consecutive International WONDA Coffee Day we wanted to truly appreciate and thank our loyal consumers for the support that they have given us in making WONDA Coffee a top choice in Malaysia with great deals and new experiences. We hope consumers enjoy this year’s IWCD celebrations and are able to have a WONDA-ful time with the various activations and rewards we have in store for them,” added Santharuban.

For more information on WONDA Coffee’s future activties, please visit: https://www.facebook.com/WondaCoffeeMalaysia.

MYGROSER JOINS GOVERNMENT’S PENJANA E-COMMERCE INITIATIVES TO OFFER OVER RM1,000,000 IN FREE DELIVERY AND DISCOUNTS TO HELP MALAYSIANS

By
Tan Heng Hong
-
  • Malaysia’s leading online grocery platform supports the Government’s  Short-Term National Economic Recovery Plan (PENJANA) efforts in e-commerce 
  • Consumers and businesses can expect over RM1,000,000 in deals, discounts, free deliveries and other value-added services to help SMEs get online and reach their consumers
  • Supports national goal of accelerating digital economy growth and helping Malaysians through the post MCO and RMCO adjustment period

SELANGOR, 27 AUGUST 2020 – In support of the Government’s Short-Term National Economic Recovery Plan (PENJANA), MYGROSER today extends its e-commerce offerings to PENJANA Shop Malaysia Online initiative and PENJANA Micro & SMEs E-commerce Campaign by partnering with Malaysia Digital Economy Corporation (MDEC) to help Malaysian businesses and consumers gain greater convenience, freshness and everyday value in their grocery and supermarket purchases.

Malaysia’s leading independent online grocery service of its kind – MYGROSER – is offering over RM1,000,000 in discounts and vouchers to consumers; and support, listing, delivery and marketing support for Malaysian micro and small and medium sized businesses (MSME) that want to sell their products online. The campaigns will run until 30 September 2020.

Throughout the PENJANA Micro & SMEs (MSMEs) E-Commercecampaign period, local SMEs will have access to savings of up to RM10,000 per company in logistics, marketing, and administration fees when they get listed on MyGroser.

Consumers in turn stand to enjoy up to RM500 per month in discounts on their grocery and everyday essential purchases through the PENJANA Shop Malaysia Online initiative by using the available discounts. These can be redeemed through the VOUCHER tab on the MYGROSER mobile application or website. MYGROSER (www.mygroser.com) is available online, and on the iOS (Apple App Store) and Android (Google Play Store) platforms.

“We have created a cost effective, freshness focused supply chain that allows brands to safely and quickly list their products for sale online across fresh, frozen, packaged, and essentials categories; and offers consumers a way to affordably, reliably and consistently enjoy a premium home and business delivery service that ensure they get their groceries and everyday essential when they want it. Buying online is a safer, more convenient option for consumers and brands alike – and we are unique in our ability to provide a consistent, affordable, and everyday value priced option. By collaborating with MDEC on the Government’s PENJANA E-Commerce initiatives, we are now able to make that even more attractive to help consumers with their cost of living, and help MSMEs recover quicker by easily getting online,” said Stephen P Francis, CEO and Co-Founder, MYGROSER.

The matching fund is part of an on-going commitment from MYGROSER to help consumers save more by buying online under the PENJANA Shop Malaysia Online initiative; and for businesses to go online, and to ensure that consumers enjoy affordable, fresh and convenient grocery delivery of the highest quality under the PENJANA Micro & SMEs (MSME) E-Commerce Campaign. Both are the Government’s on-going PENJANA e-commerce initiatives implemented through MDEC to spur  economic recovery by stimulating online consumption through high impact e-commerce promotions executed via a public-private partnership model.

Customers can choose from a wide array of local and international products – ranging from handmade Nyonya kuih, Halal sourced poultry and products, fresh vegetables direct from Cameron Highlands, and even their favourite grocery and supermarket products. All MyGroser orders also come with a ‘Freshness Guarantee’ – another unique point about the service. Any unsatisfactory fresh produce will be immediately replaced and/or refunded with no hassle, setting MyGroser apart from traditional market players and other online brands.

Additionally, as a service operating its own climate controlled cloud stores, MyGroser’s professionally trained food handlers maintain high levels of hygiene and cleanliness, prioritising customer safety in the packing and delivery of groceries. In-light of recent circumstances, this emphasis on health and hygiene is further reinforced by the implementation of temperature checkpoints for staff and visitors, as well as the frequent sanitisation of storage areas, vehicles and packaging.

To find out more about MYGROSER’s support of the Government’s PENJANA initiative please visit penjana.mygroser.com.

Launching in Malaysia, Australian Logistics Tech Startup Shippit Partners Ninja Van To Serve Growing US$4 billion e-Commerce Market

By
Tan Heng Hong
-
  • Malaysia has the highest percentage of digital customers in Southeast Asia, with over 83% of the population, or over 21 million customers, making their purchases online
  • With Malaysia’s boom in e-Commerce, Shippit will leverage its technology and new partnership to enable on-time deliveries and improved overall customer experiences
  • Through the partnership, Ninja Van’s Cash On Delivery (COD) capabilities can be easily accessed by merchants through the Shippit platform, allowing online businesses to tap into an unbanked and underbanked population in Malaysia and across Southeast Asia
  • Partnering with Shippit enables Ninja Van to more easily access the growing Small to Medium Business sector across Malaysia
  • The logistics startup’s expansion in Malaysia marks its second market launch in Southeast Asia in just two months, with future plans to hire local talent in sales and marketing

Kuala Lumpur, Malaysia, 27 Aug 2020 — Today, fast-growing logistics technology company Shippit, announced its expansion into Malaysia, as well as new partnerships with regional-serving courier Ninja Van. Shippit’s latest announcement marks its second Southeast Asian market expansion in just 2 months as it continues its growth in the region.

Founded in 2014 in Australia, the logistics Software-as-a-Service (SaaS) company has raised almost US$10 million, led by Asian investment firm Aura Group. By using automation and machine learning to simplify the order fulfilment process, Shippit serves more than 6,000 customers a month across Australia, New Zealand, and Southeast Asia, powering delivery for Sephora and CottonOn, among thousands of other leading retailers. It recently announced the launch of its Southeast Asian headquarters in Singapore, partnering with Shopify regionally and SingPost in Singapore.

With 83% of its population making purchases online, Malaysia has the highest percentage of digital customers in the region, and an e-Commerce market valued at approximately US$4 billion in 2020. This figure is expected to more than double to US$8.1 billion in 4 years, making Malaysia one of the largest and fastest-growing markets in Southeast Asia.

Lavneesh Arora, Director of Market Development at Shippit, said: “Malaysia is experiencing a surge in online retail transactions, which started when the Movement Control Order (MCO) was implemented earlier this year to curb the spread of Covid-19. While this is a great opportunity, this brings another challenge to the fast-growing e-Commerce market, as many have not been able to adapt, causing delays and negative customer experiences.”

Through Shippit’s expansion into Malaysia, the logistics tech startup plans to tap into Malaysia’s e-Commerce market, focusing on improving delivery experiences for end customers and helping local online businesses grow by offering more delivery options to customers at the check-out whilst streamlining how they fulfil their orders. Shippit’s platform

makes Ninja Van’s Cash on Delivery capabilities easily accessible to online businesses of all sizes, allowing them to drive their growth amongst unbanked and underbanked populations in Malaysia and throughout Southeast Asia.

Shippit’s new partnership will enable the regional courier to expand its market reach with Small to Medium business in Malaysia, deepening Ninja Van’s e-Commerce presence. As Shippit aims to support e-Commerce growth across the region, simplifying access to Ninja Van’s delivery services and Cash On Delivery capability through Shippit’s platform will be hugely beneficial to growing online businesses.

Speaking on the launch of their partnership, Adzim Halim, CEO of Ninja Van Malaysia, said: “We’re excited to be collaborating with Shippit as they step foot into the Malaysian market. With more people shopping online nowadays, we understand that great e-Commerce experiences need to be paired with great shipping options. As a tech-enabled express logistics company, we will be working hand-in-hand with Shippit to liberate businesses from logistical pain points, allowing them to focus on growing their businesses.”

Although Malaysians are generally digitally-savvy with an internet penetration of 80.1% and mobile commerce accounting for 47% of the total e-Commerce market, only 45% of the population is fully banked. There are currently a total of 12 million people in Malaysia that are underbanked and unbanked, with a preference for cash payments.

Adzim added, “Through our partnership with Shippit, we will be offering Malaysians the option of Cash On Delivery (COD), thus opening up another payment method to the underbanked end customers, and allowing e-Commerce merchants to reach a previously untapped segment of the market. This is in line with our commitment to provide all customers a convenient and hassle-free delivery experience, through one delightful delivery at a time.”

As a fast-growing startup taking on Asia, Shippit has its eyes set on improving retail logistics in countries like the Philippines and Indonesia. To accelerate its growth ambitions across Southeast Asia during the e-Commerce boom, Shippit is evaluating a potential capital raise before the end of 2020, where it would look to raise in excess of RM$30 million.

Shippit is a scalable shipping platform that can be used by enterprise-level firms, fast-growing small and medium enterprises (SMEs), as well as e-Commerce businesses just starting out. From multi-channel, international retailers to homegrown sellers, Shippit unifies order fulfilment across sales channels and leverages its proprietary allocation algorithm to connect retailers to the best delivery partner for every single order.

“OISHI” pioneers cloud kitchen business model by opening its first “OISHI KITCHEN” to preparing a vast variety of fresh Japanese dishes for home delivery

By
Tan Heng Hong
-

Bangkok–26 Aug 2020

“OISHI”, a pioneer of Japanese restaurants in Thailand, is revolutionizing the concept of home deliveries by opening its first cloud kitchen – the “OISHI KITCHEN”. This concept aims to cater to the tastes of local at-home diners by giving them access to more than 100 dining options from the menus of OISHI’s four popular outlets – OISHI Buffet, OISHI Ramen, Kakashi and OISHI Delivery.

Paisarn Aowsathaporn, the Executive Vice President, Food Business, OISHI Group PLC. said the cloud kitchen is a new business model that is fast becoming popular in the food industry and related businesses. This is because social distance outbreak has changed consumer lifestyles, and with social distancing measures in place, people tend to dine out less or not at all, preferring to order home deliveries instead.

“Thanks to this trend, newer and wider marketing opportunities have opened up, and we at OISHI are moving forward in further developing our services and creating a new business model, namely the cloud ‘OISHI KITCHEN’. This will be a hub or central kitchen where food is prepared under strict hygiene and safety measures for OISHI’s Japanese chain restaurants, namely OISHI Buffet, OISHI Ramen, Kakashi and OISHI Delivery. This kitchen also provides a vast variety of healthy Japanese dishes for sale through online channels such as food delivery applications. Consumers can order a combination of dishes from more than one restaurant at the same time,” Paisarn added.

“OISHI Kitchen” has been developed especially to allow consumers to opt for healthy choices when dining from home as well as to give them a large range of dishes by putting together the menus of OISHI Buffet, OISHI Ramen, Kakashi and OISHI Delivery. Consumers can pick from the menus of the four outlets and combine them in one order via food-delivery apps like foodpanda, GrabFood and LINE MAN from today onwards.

The first “OISHI Kitchen” has already opened its doors at Big C Extra on Rama IV Road in the kitchen area of the OISHI Buffet outlet. This is considered a strategic location as there are many office buildings, educational institutes and residences nearby. The company plans to open another five to ten OISHI Kitchens in major Bangkok communities by 2021.

“Continuous and consistent development of businesses and services is our key strategy. Our aim is to bring new experiences and maximum satisfaction to customers, as well as reinforce the image of OISHI as the ‘King of Japanese Food’ in Thailand,” Paisarn said.

BERJAYA SOMPO DISTRIBUTES “SOMPO CARE PACKS” TO HELP THE COMMUNITY DURING PANDEMIC

By
Tan Heng Hong
-

A corporate social responsibility activity to help the less fortunate in time of crisis

Kuala Lumpur, 24th August 2020 – Berjaya Sompo Insurance Berhad (“Berjaya Sompo”) continues its Corporate Social Responsibility (“CSR”) initiative with the distribution of “SOMPO Care Packs” which have been put together in conjunction with its “Care Freely” brand campaign launched earlier of this month and in line with one of United Nation’s Sustainable Development Goals (“UNSDG”) for Zero Hunger. In this time of the pandemic, where unemployment rates have increased and the less fortunate being the most vulnerable are affected financially, the company is extending its help and support by giving out 50 units of the “SOMPO Care Packs” worth RM150 each to ensure these families have some food and essentials supplies during this crisis so that they feel cared for and do not go hungry.

The SOMPO Care Packs consisting of non-perishable goods such as rice, noodles, powdered and condensed milk, teabags, fortified malted drinks, cooking oil, assorted biscuits, masks and antibacterial soaps, were packed in airtight containers which the recipients can reuse for sturdy storage purposes. These items were carefully curated and compiled, to best serve the need and purpose of the initiatives and the community. Recipients were selected based on several criteria, namely Non-Profit Organisations (“NPO”) with families or groups that fit the profile and directly to selected communities based on their declared economic or poverty status with state associations. 

“Ever since the government implemented the movement control order (“MCO”) back in March 2020, Malaysia recorded the highest unemployment rate in 27 years at 5.3% in May 2020 as the number of unemployed persons rose to 826,100 individuals[1]. A sudden job loss and lack of job security due to COVID-19 have exposed more Malaysians to poverty, especially those who were at borderline poverty before MCO. Realising how dire the situation may be for those affected, we at Berjaya Sompo Insurance have decided to step up by providing food and essentials supplies, in the hope that it can help these families get through this difficult time,” said Mr. Tan Sek Kee, Chief Executive Officer of Berjaya Sompo Insurance.

The “Care Freely” brand campaign features two CSR activities, with the first one being the SOMPO Care Packs which the company and its army of SOMPO Heroes who are fellow employee volunteers, have started distribution to the communities this week, while the second one will be “SOMPO Gratitude Pies” meant for front-liners which will begin its distributions soon. For more information about Berjaya Sompo’s campaigns and CSR initiatives, please visit www.berjayasompo.com.my

[1] Source: Malaysia Unemployment Rate (March – Jun 2020) https://tradingeconomics.com/malaysia/unemployment-rate

Nestle Milo CAREton project drop off point expanded through partnership with 99 Speedmart

By
Tan Heng Hong
-

Finally, Nestle’s CAREton project has teamed up with 99 Speedmart to make it a lot more convenient to drop of the used carton packaging. The CAREton Project is a used beverage cartons recycling campaign by Milo and Tetra Pak that transforms drink packs into ‘green’ roofing tiles and panel boards for those in need.

At the moment, the partnership with 99 Speedmart, Malaysia’s biggest chain of minimarket, is limited to the Klang Valley area only. The CAREton project accepts not only Milo but also used beverage cartons from other companies and brands.

Goodday Milk helps flurry Orangutans with new banana milk

By
Tan Heng Hong
-

Goodday Milk is back with a new banana flavoured UHT milk. Banana is a flavour that is on-trend especially given the publicity around Nilofa Banana Milk by Neelofa.

The Goodday Banana Milk is not your usual flavoured milk but a UHT milk with a conscience. Wildlife and protecting the environment are something that are dear to the heart of consumers. Etika’s Goodday Milk has cleverly aligned its value of giving goodness to the world to include the needs of endangered animals such as the Bornean Orangutans. Goodday Milk is supporting WWF in this endeavour.

Consumers can scan the QR code on the Goodday UHT Banana packaging to find out how they can help the furry friends.

The Goodday Banana Flavoured Milk is creamy and tasty and is free from preservatives. It contains nutrients such as protein, calcium, vitamin D, B2 and B6.

Visit Etika’s official shop on Shopee and Lazada to purchase Etika’s range of products.

7-Eleven launches meatless siopao

By
Tan Heng Hong
-

7-Eleven Philippines has taken meat-free to the next level with meatless siopao. Siopao, according to Wikipedia’s description, is “hot bun” and is the Philippine cuisine indigenized version of the Cantonese steamed bun called cha siu bao. This Mushroom Sisig Siopao is now available in all 7-Eleven stores in Mindanao.

However, this sisig siopao is not for vegan as it contains mayonnaise, according to a netizen who claimed to have spoken to 7-Eleven’s head of foodservices through through the VP. The listed ingredients in the mushroom sisig siopao are mushroom, liquid seasoning, onion, chilli, real mayonnaise, pepper, modified starch and cooking oil.

This is similar to what has happened to FamilyMart in Taiwan few months ago when it first launched its plant-based meat menu with netizens criticising the dish was not suitable for those who practice strict vegetarian. Companies need to be mindful of the concerns of vegan/vegetarian by ensuring the ingredients are properly listed in the communication materials.

Spreading The Joy Of Reading To Underprivileged Children

By
Tan Heng Hong
-
Back Row (L to R): Managing Director of NGOhub, Chun Wah Hoo, 7-Eleven Malaysia’s General Manager of Marketing, Ronan Lee and caretaker at Raudhatul Nurr Jannah, Zurina Zainudin along with some of the underprivileged children at the charitable organisation.

KUALA LUMPUR, 25 AUGUST 2020 – The largest 24-hour standalone convenience store operator, 7-Eleven Malaysia, in collaboration with its partner NGOhub, has taken the initiative to donate educational books to selected charitable organisations and orphanages which aims to promote the reading habits among underprivileged children.

Different types of books were donated to selected charitable organisations and orphanages which include fiction, non-fiction, poetry and storybooks. Among the recipients are Raudhatul Nurr Jannah, Yayasan Anak-Anak Yatim Pinggir Taman Tun Dr Ismail, Pusat Jagaan Kanak-Kanak Wilayah Persekutuan, Pertubuhan Kebajikan Anak Yatim Mary, Rumah Bakti Nur Syaheera, and Pertubuhan Rumah Anak Yatim Berkat Kasih (House of Love), among others.

7-Eleven Malaysia’s General Manager of Marketing, Ronan Lee said: “In today’s fast-paced world, we often overlook the importance of books and how much of a difference they can make, especially in the lives of our younger generation. Reading comprehension and critical literacy skills are of utmost importance, even more so for these less fortunate children. It is high time to help these young children develop a culture of reading at an early age, and books need to be made a part of the environment a child grows up in.”

“At 7-Eleven Malaysia, it has always been part of our corporate values to provide support and assistance in the local communities that we serve, especially the vulnerable groups. We hope that this small contribution will help to cultivate good reading habits in these young learners who will be the leaders of tomorrow,” Lee concluded.

Overwhelmed by the book donation, the caretaker at Raudhatul Nurr Jannah, Zurina Zainudin said, “We want all our children to become avid readers and, having a mini library filled with a variety of books, helps us achieve this goal. For that reason, we are excited to be able to provide these underprivileged children with additional reading material to help them develop a love of reading and broaden their literary skills.”

“Our daily reading sessions last between thirty minutes and forty minutes, and the children are all thrilled as they now have more book genres to choose from, both fiction and non-fiction,” she added.

Lay’s x KFC co-branded chips launched in Thailand

By
Tan Heng Hong
-
Image from The Standard

Lay’s Thailand has introduced a co-branded KFC Original Recipe Chicken potato chips, which is exclusively available at 7-Eleven Thailand. Also available is the Wingz Zabb flavour. Each pack costs THB 20.

In fact, the partnership between Lay’s and KFC is nothing new. In fact, they have launched similar products but with different flavours in other markets including in Hong Kong with MAXX Deep Ridged in November 2019. In Southeast Asia, KFC co-branded snack is rare, thus making the latest collaboration something unique to consumers in this region.

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