Safe Food Corporation, the maker of Safegg™ (Pasteurized Shell Eggs) and other egg products, has made available its range of ready-to-eat (RTE) egg products at AEON MaxValu outlets in Malaysia.
The RTE comprising Star Anise Egg (Telur Bunga Lawang), Herbal Tea Egg (Telur Teh Herbal) and Creamy Egg (Ajitsuke Tamago). These marinated chicken eggs were first launched in early 2021 initially through AEON malls. The RTEs come in a colorful ziplock pouch for the convenience of keeping.
Safe Food Corporation is promoting the eggs for pairing with other meals such as instant noodle or to be eaten on their own.
The RTE marinated chicken eggs are also available on Eggshipper for RM 4.20 per a two-piece pack. The shelf life is 14 days and the eggs have to be chilled at 4-7°C.
Aice has launched Aice Chocolate Crispy, which the company describes as the first ice cream in Indonesia with twin later of chocolate offering a double crunchy taste. Aice Chocolate Crispy is available at the modern trade channel at Indomaret, Alfamart, Alfamidi, Transmart Carrefour, Superindo, Giant, Lotte Mart, Borma and Yogya.
The chocolate crispy taste is on the outside and on the inside. Aice confidently claims it is always on the forefront of innovation with the tagline #YangPertamaSelaluDariAICE
KUALA LUMPUR, 26 April 2021 – Now everyone can order the original Harumanis from Perlis online and have it delivered to their doorstep as airasia farm (formerly known as OURFARM ASIA) has collaborated with the Ministry of Agriculture and Food Industries (MAFI), Department of Agriculture (DOA), as well as the Federal Agricultural Marketing Authority (FAMA) of Perlis, as an official distributor of Harumanis mangoes.
Nur Nisya, Harumanis farmer with Murain Shunmuganathan, General Manager of airasia farm (Sabah) at a Harumanis farm in Perlis.
The signature Perlis mangoes will be exclusively available for online order via airasia’s e-commerce platforms: airasia food and airasia fresh. Customers in the Klang Valley can buy the highly sought-after seasonal mangoes via airasia fresh where they can schedule their deliveries for future dates.
Whereas airasia food will address the on-demand market in Klang Valley and soon Penang where customers can expect their delivery within an hour of purchase. Meanwhile in Sabah, airasia farm is partnering with Foodpanda for orders and delivery in the state. All orders can be made starting 30th April 2021 on the above e-commerce platforms.
As an official distributor and a platform to connect farmers directly to businesses, airasia farm provides end-to-end support to the farmers, from sourcing right until delivery including ensuring the product is export-ready, logistics, and marketing the product to a larger audience throughout Malaysia.
Airasia farm’s long term goal is to bring better value to benefit over 2,400 Harumanis farmers across Perlis so they can generate a larger income for their harvest online, in line with MAFI’s objective to encourage the farming community to utilise e-commerce platforms to market their fresh produce online.
In addition to the cross-border e-commerce initiative, airasia farm seeks to distribute the much sought-after mangoes to key retailers in Kota Kinabalu as part of its strategy to further strengthen its distribution channels and increase product penetration in Sabah.
Lalitha Sivanaser, General Manager of airasia farm said: “We are pleased to be given this opportunity to undertake the distributorship of the limited-edition Harumanis mangoes directly from Perlis across Malaysia. This is another milestone for airasia farm and we would like to thank MAFI, DOA and FAMA as well as our logistic partners Teleport, Foodpanda and Tune Hotels for their support.
“Since June last year, we have been actively extending efforts and resources in the development of cross-border e-commerce especially in Sabah besides establishing strong distribution networks and collaborative relationships with the local fresh producers and businesses across Malaysia. Leveraging on the airasia’s ecosystem as a whole, we believe we are well-positioned to develop a sustainable supply chain and aim to distribute 10 tonnes of Harumanis mangoes this year to support the government’s ‘Harumanis Kembali Lagi’ campaign.”
Harumanis is a type of seasonal mango from the state of Perlis which can only be harvested once a year between April and June. It has high nutritional values including rich in Vitamin A, B, Magnesium and Potassium with sweet fragrant and taste. This year, MAFI expected the harvest to be worth RM66.7 million.
Lactel is back with the seasonal favourite Kurma Gula Melaka flavoured yogurt drink for Ramadan. Lactel Bliss Perisa Kurma Gula Melaka is available in 200g and 700g at selected supermarkets and on Happy Fresh in Malaysia. Lactel is playing safe with a flavour that that the former Nestle chilled division first introduced into the market in 2017.
To spur sales, Lactel is having a Kongsi Raya contest, which offers RM 45,000 in cash prizes. Just buy any Lactel Malaysia products worth RM 10 in a single receipt and answer a very simple question. Submit the image of the receipt, answer, name, IC number and WhatsApp to 018-202 6760.
URC Indonesia new Jack ‘n Jill Piattos potato chips now come with a premium series featuring dipping sauce. The premium series is described as a snack fit for the sultan.
The Piattos Barbeque is matched with the black pepper dipping sauce, while Piattos Sambal Geprek is paired with the barbeque dipping sauce. The choice of the dipping sauce for pairing is very interesting indeed. What we see is the combination of the meat and smoky flavour profile from barbeque and the spiciness from sambal geprek and black pepper.
Piattos Premium Series also turns the the usual meal into a snackable snack.
In 2020, Piattos brought consumers on a culinary journey around the world with Spicy Carbonara and Kimchi.
7-Eleven Singapore has made available its halal-certified Butter Chicken Ready-to-Cook Meal Kit at more outlets. Its Butter Chicken delights are just one of the over 20 chef-designed meal kits that promise a stress-free cooking experience.
According to 7-Eleven, “you’ll be able to whip up restaurant-quality meals for the whole family within 15 mins.”
The meal kits include both Asian and Western delights like Chicken Biryani, Oriental Style Beef Stew, Pilaf Rice, Indonesian Style Beef Rendang, Imperial Herbal Chicken and Beef Brisket with Truffle Mash.
Many companies in Southeast Asia have tried dabbling into meal kits but the meal kit concept remains very niche and the products are pricey. It remains to be seen if the concept of selling meal kits through the convenience store channel works in Singapore.
PT Frisian Flag Indonesia has launched Frisian Flag Primagro 1+ and 3+ with 9 essential amino acids, omega 3, omega 6, fish oil, high in protein and 14 vitamins and 9 minerals. Primagro is designed to support the growing up needs of babies during their first 1,000 days.
In Indonesia, 2 provinces have a stunting rate of over 40% and 18 provinces have a stunting rate of 3-40%, according to Riskesdas 2018.
Frisian Flag Primagro is available in three flavours vanilla, honey and chocolate in 150g, 400g, 800g, 1.2kg and 2kg.
Chatime in Indonesia is offering “takjil kekinian anti mainstream” in the form of a new drink called Mango Sticky Rice. This Thai-inspired takjil (light snack to break the fast) for Ramadan taps into the popularity of all-things Thai. Rather than eating mango sticky rice, now you can drink it. We have seen a lot of mango sticky rice flavours in beverages. The price starts from IDR 26,000.
Doi Kham has unveiled two new beverages including chrysanthemum tea sweetened with rock sugar. The other drink offers a mixture of sweet and sour taste from three ingredients namely roselle, jujube and quince. The price per unit (500ml) is THB 30 and is available at 7-Eleven and Doi Kham outlets.
Treat the most special women in your life with the Mother’s Day Special at Miss Fitz. This special sees a 4 Course Set Lunch Menu ($58+) and a 5 Course Set Dinner Menu ($78+) that comes with a choice of bubbles, a Mother’s Day Spritz cocktail or mocktail.
Miss Fitz Octopus with Sambal Matah
The dining menus feature a selection of simply prepared Mediterranean dishes with fresh herbs and fresh produce, letting the ingredients shine through in every bite. With a vibrant assortment of dishes from a variety of Mediterranean geographies, mum can choose from highlights such as Crab Hummus, Charred Octopus and Lamb Skewers for starters; Grilled Hangar Steak or Marinated Fish Collar for the mains, and finish off on a sweet note with a choice of Lava Cake or Brullee for dessert.
Mum can complete the dining experience with a specially selected drink to accompany the set menu, including the Mother’s Day spritz, ‘I A-PEACH-IATE YOU’ with peach, Prosecco, vodka, lemon & thyme syrup and fresh lemon.
Thailand's Siam Winery, the maker of Seonmul soju, has recently pique consumer interest with the new Seonmul Rainbow Paradise Soju, which comes in a...
