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FamilyMart goes Korean with Korean Cheese Ramen Noodle

FamilyMart Malaysia has added Korean Cheese Ramen Noodle served with the new Spicy Korean Soup and topped with a slice of melting cheese for the complete Korean flavour indulgence.

The promotion price of RM4.90 is valid until 20 Aug 2019 (Normal price is RM6.90 per bowl.)

The convenience store chain has also made available Shake-Shake Korean Chicken with the unique spicy Korean sauce and the Spicy Korean Soup.

Shake-Shake Korean Chicken

Let’s try limited edition Nescafe Mocha Orange

Image by Minimeinsights.com

Nescafe is back with another unique coffee and fruit combination. This time, the leading coffee brand from Nestle has announced the launch of the limited edition Nescafe Mocha Orange in Malaysia. The first sip reminds us of the taste of an orange flavoured cake.

Nescafe has previously launched Nescafe Cold Brew Citrus in Malaysia in July 2019.

We suspect the fruit-flavoured coffee is to recruit more young consumers into the coffee fold.

The new Nescafe Mocha Orange orange flavoured milk coffee drink (240ml) has 6g of total sugar/100ml comprising 2g of lactose and 4g of sucrose.

Do try it and let us know what you think about the new flavour.

Experience Ultimate Refreshment with Tiger Crystal

Tiger launches a new brew, crystal cold filtered at -1°C for ultimate refreshment; New Tiger Crystal available now across Malaysia

KUALA LUMPUR, 8th August 2019: Beer fans have a cool new brew to experience from today, with the official launch of new Tiger Crystal. Crystal cold filtered at -1°C to lock in the most desirable flavours and aromas, Tiger Crystal is ultra-refreshing, easy-to-drink, and less bitter than other beers – providing ultimate refreshment for drinkers looking for something different.

The secret is the special ‘light-stable’ hops used in the brewing process, imparting a more rounded flavour and pale golden colour to the new brew. Combined with the crystal cold filtration, this results in an exceptionally refreshing, crisp and pure lager with a lower bitterness.

Housed in a beautiful colourless ‘flint’ bottle which shows off the clarity of Tiger Crystal, it is available for purchase from today in bars, clubs, coffeeshops, food courts, convenience stores, supermarkets, and everywhere else which sells Tiger Beer.

Tiger Crystal was launched to the public at ‘KL’s Coolest Bar’ – a specially-constructed cold room with a sub-zero temperature – at The Square in Publika Mall. Donning warm winter jackets and gloves to protect them from the cold, consumers entered into a world of ultimate refreshment. After learning about the unique brewing process with a series of interactive installations, the intrepid explorers made their way through the frozen landscape towards their goal: the Tiger Crystal ice bar.

Guests inside the Coolest Bar in KL

Built out of real ice, the ice bar was the perfect location for guests to try their first taste of new Tiger Crystal – served in custom-made glasses hewn from blocks of ice. While savouring the crisp, easy-to-drink beer, attendees explored the interior of the cold room, filled with ice sculptures and other art installations in true Tiger fashion.

After braving the icy temperatures inside, guests stepped back out to get the blood pumping again with some of KL’s coolest local bands. Performances from Ryot Jones, An Honest Mistake, Kaya, DJ Bunga and more provided a refreshing soundtrack to chill to throughout the weekend-long activation. And because a Tiger event wouldn’t be complete without a tantalising assortment of street food, plenty of vendors were on hand to feed hungry patrons.

Guests at the media launch of Tiger Crystal at Publika

Tiger Uncage Street Food heroes Bacon It and Kent Lee took centre stage, with Kent’s signature Siew Yuk helping to warm up guests emerging from the ice bar. Bacon It had a unique twist to their famous porky popcorn, with succulent chunks of bacon marinated in a Tiger Crystal glaze. Other vendors including My Burger Lab, My Boba Lab, and The Social rounded off a menu designed to pair perfectly with the new brew.

“Tiger Crystal is a very exciting new brew, providing ultimate refreshment for Malaysian drinkers who want to beat the heat. It’s crisp, easy-to-drink and very sessionable – something we know Malaysian consumers are looking for. It’s been a hit in markets all across Asia, and now it’s time to bring it back here to Malaysia.” said Pearly Lim, Marketing Manager for Tiger Beer.

If you missed ‘KL’s Coolest Bar’, don’t worry – Tiger Crystal will soon bring ultimate refreshment across the country with a portable version housed in a custom-made Ice Truck. In addition, selected bars, pubs, and malls will see activations where consumers stand a chance to get their hands on exclusive Tiger Crystal merchandise, while stocks last.

Tiger Crystal is now available across Malaysia, in cans (320ml), and bottles (325ml and 600ml). For more information on Tiger Crystal and to find out where the Ice Truck and in-outlet activations will be, visit www.facebook.com/TigerBeerMy. All promotions are open to non-Muslims aged 21 and above only.

Heineken Malaysia Berhad

HEINEKEN Malaysia with its portfolio of iconic international brands is the leading brewer in the country. The Company brews, markets and distributes:

  • The World’s No. 1 international premium beer Heineken®
  • The great taste of Heineken® with zero alcohol Heineken® 0.0
  • The World-acclaimed iconic Asian beer Tiger Beer
  • The crystal-cold filtered beer Tiger Crystal
  • The World’s No. 1 stout Guinness
  • The World’s No. 1 cider Strongbow Apple Ciders
  • The New Zealand inspired cider Apple Fox Cider
  • The all-time local favourite Anchor Smooth
  • The premium Irish ale Kilkenny
  • The real shandy Anglia

HEINEKEN Malaysia also produces the wholesome, premium quality non-alcoholic Malta. HEINEKEN Malaysia’s brand portfolio also includes the No. 1 German wheat beer Paulaner and Japan’s No. 1 100% malt beer Kirin Ichiban. The Company continues to lead the responsible drinking agenda through its Drink Sensibly campaign.

Listed on the Main Market of Bursa Malaysia, HEINEKEN Malaysia’s principal shareholder is GAPL Pte Ltd based in Singapore. GAPL Pte Ltd is 100% owned by Heineken N.V. 

For more information please visit: www.heinekenmalaysia.com

Fox Invasion by Apple Fox Cider

Photo by All Is Amazing (www.allisamazing.com)

Earlier this year, Apple Fox Cider sneaked their way into the Malaysia Book of Records with the ‘Largest Display of Apples in the Shape of a Fox’. Fret not if you’ve missed it as the Fox will be roaming the Klang Valley this month!

Head over to Plaza Arkadia between 15th and 18th August or The Square, Publika between 22nd and 25th August to catch a glimpse of the Fox, steal a taste of crisp and refreshing apple cider that is made from *Wayyy More Apples. While there, put your apple thieving skills to the test and reap juicy rewards.

And that’s not all! When you purchase two bottles/glasses of Apple Fox Cider at the participating outlets within the area, you will receive Apple Fox merchandise. Look out for the Fox pack roaming the area for more information.

See you there!

15th till 18th August 5pm – 12am – Center Courtyard, Plaza Arkadia, Desa Park City (fountain area)

22nd till 25th August 5pm – 12am – The Square, Publika

Apple Fox Cider – a cider inspired by New Zealand Cider makers made with the freshest apples from the finest orchards offering a crisp refreshing taste of natural freshness. Product contains 4.5% alcohol by volume.

Visit Apple Fox Cider’s Facebook page at www.facebook.com/AppleFoxMY for more information. These promotions and activations are open to Non-Muslims, aged 21 and above only.

Vouchers are to be redeemed within the stipulated activation dates at each area.

*Apple Fox Cider is made with more apples compared to other regular apple ciders.

#AppleFoxCider #WhatTheFox

Ozone Debuts Five Elements Cocktail Menu Elevating Cocktail Experience to New Heights

Ozone Bar Manager Oscar Mena debuts his Five Elements Cocktail Menu

Hong Kong, August 9, 2019 – Cocktail lovers rejoice as Ozone Bar Manager Oscar Mena debuts his Five Elements Cocktail Menu. In addition to the time-honored cocktails already on offer at Ozone, these newly launched concoctions are going to elevate your cocktail experience to new heights at the world’s highest bar.

“I have always been fascinated by how each element has its own place in this world, while interacting and complementing each other,” said Oscar, the Mexican-born mixology maestro. His five new creations are named after the five most essential elements of life – Metal, Wood, Water, Fire and Earth. Each of them resembles the essence, color or even flavor of its represented element.

Water, for example, is decorated with pearl-like yogurt bubbles in an oyster shell. Guests are not only reminded of the ocean visually by its eye-catching blue hue, but also by its savory hint of umami bitters. Coconut water is added to this vodka and sake-based cocktail to strike a balance.

Made with a base of Alipus Mezcal that’s aged in wooden barrels for a month before being served, Wood promises to impress with its smoky overtones. Stirred with dashes of chocolate bitters and Fernet Hunter, a bitter liqueur with aromas of lavender and citrus, this powerful cocktail of amazing complexity is Oscar’s personal favorite.

Reminiscing the earthy scent of the forest after the rain in Oscar’s childhood memories, Earth is another must-try item on the menu. Shiitake mushroom-infused rum creates the essence of Earth, while non-alcoholic spirit, Seedlip Garden, and pandan syrup give floral notes to Oscar’s very own garden housed in a ceramic mug.

Beautifully presented in a metallic vessel, gin-based Metal demonstrates a harmonic symphony of flavors comprising the citrus notes from fizzy kombucha and lemon juice, and the delightful sweetness of Italicus and umeshu. Featuring carrot, blood orange and the pleasant fragrance of St~Germain Elderflower, whisky-based Fire, spiced up with Thai chili tincture, tastes and looks as hot as its name suggests.

“If you taste the cocktails in the order of Water, Metal, Fire, Wood and Earth, you are going to have a taste of how these five distinct cocktails strike a perfect flavor balance,” Oscar suggested.

A savory start with Water or refreshing kick-off with Metal helps get the palate ready for the powerful Wood and fierce Fire, while Earth wraps up the flavorful journey like desserts do.

Besides this newly launched menu, guests may also choose from the comprehensive traditional cocktail menu at Ozone. For more details about the Five Elements Cocktail Menu, please refer to the Appendix.

Ozone Five Elements Cocktail Menu

Venue:            Ozone, Level 118, The Ritz-Carlton, Hong Kong

Date:               From now onwards

Price:               From HK$148 to HK$198 per cocktail

*All prices are subject to 10% service charge.  

For reservations, please contact Restaurant Reservations at (852) 2263 2270 or via email at restaurantreservation.hk@ritzcarlton.com.  

Coca-Cola Plus Coffee now officially available in Malaysia

Image credit: Minimeinsights.com

Coca-Cola Plus Coffee has arrived in Malaysia. The Coca-Cola blended with Robusta coffee powder is imported from Thailand and distributed locally by Coca-Cola Refreshments Malaysia Sdn Bhd.

The 240ml coffee-flavoured soda is available in can and selling at a price of RM 3.00 at Giant Supermarket.

Vinamilk introduces roasted rice milk

Image from VInamilk

Vinamilk has introduced an interesting plant-based drink using rice as the ingredient. The new Vinamilk Zori is a roasted rice milk with less sugar containing 49% rice extract, water, sugar (3.5%), non-dairy creamer, emulsifiers, artificial roasted rice flavour and vitamins (A, B1, B3, E and D3).

Vinamilk Zori is less in sugar and low in fat. The drink is said to be good for the body and skin.

On a per 100ml serving, Vinamilk Zori (450ml) is considered low in protein at less than 0.5g, energy at 44.5kcal and carbohydrate at 10g.

The retail price of a pack of 4 x Vinamilk Zori is VND 31,900 (USD 1.37).

Kopi Janji Jiwa x Sasa new Coco Latte drink

Image from Kopi Janji Jiwa

Indonesia’s Kopi Janji Jiwa has collaborated with sauces and seasoning company PT Sasa Inti to launch Coco Latte. The new drink, sold at Kopi Janji Jiwa, uses coconut cream from Sasa. Other ingredients in the drink are gula aren or palm sugar, milk and special coffee from Janji Jiwa.

The Kopi Janji Jiwa partnership with Sasa is nothing new but is an effective means to tap into each other’s strength to bring something new and unique to consumers.

The collaboration is a sign that beverage companies are exploring more non-dairy options including soy, oat and coconut to add into their beverages.

Skip the queue with Bo’s Coffee pre-order feature

Image from Bo's Coffee

Bo’s Coffee, one of the leading coffee shop chains in the Philippines, has announced the launch of the pre-ordering feature in early August 2019. Consumers just need to look up Bo’s Coffee Advance Ordering BOTTY on Facebook Messenger and place the order there before picking at the store.

This advance ordering service helps skip the queue and is perfect for those who are always on the go.

“We really want to give our loyal customers the best of both worlds. If they want to unwind and relax, they can come to our stores and enjoy the ambiance. When they want to save time and don’t have time to line up, we also have the platform for that and that’s BOTTY,” said Steve Benitez, CEO of Bo’s Coffee.

BOTTY has been introduced in 47 stores by June 2019 after launching it in March 2019. Bo’s Coffee has slightly over 100 outlets.

BOTTY not only cuts down on the waiting time, the coffee shop operator can also incorporate personalised marketing into the system. In the future, the company has plans to integrate everything on one platform.

Tealive showcases world’s first independent milk tea drive through store

Image from Tealive

Tealive, Malaysia’s largest milk tea chain, has announced the opening of the first world’s independent drive-through milk tea outlet on 21 July 2019. The stand-alone concept is located at Setia Sentral in Penang.

Independent drive through Tealive at Setia Sentral. Image from Tealive

Loob Holding currently has several drive-through stores at Petronas stations with the first at USJ9 opened in early April 2019. The plan is to open 300 Tealive stores within Petronas Kedai Mesra shops in three years.

Loob has been busy improving and adding more consumer touch points to reach its consumers through collaboration with not only petrol station operators but with airline and convenience store.

We believe the next stage of innovation is to improve consumer experience further including having the self-ordering option. It would be nice to allow customers to pre-order their drinks on the app and pick it up from the store without having to queue.

As of July 2019, Tealive has 322 outlets in 6 countries serving over 4 million customers per month.

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