Eatvolution (Eatvolution Co., Ltd.) has exhibited its chickpea rice at THAIFEX – Anuga Asia 2023: Future Food Experience +. The chickpea rice is a nutritious rice alternative in a ready-to-eat (retort pouch) format offering a similar eating experience to brown rice in terms of taste and texture.
Image credit: Minimeinsights.com
Eatvolution Chickpea Rice is made from chickpea, great northern bean, flaxseed and pea protein. It has lower carb content, low GI, zero gluten, higher protein and fibre content.
MyKuali has unveiled two new instant noodles in Malaysia to bring the flavours of Penang to the world. Exhibited at the recent THAIFEX – Anuga Asia 2023 were the two latest MyKuali Penang Kochabi Black Curry Noodle and MyKuali Penang Mi Goreng Mamak.
MyKuali markets the two instant noodles around the theme of provenance. MyKuali Penang Black Curry Noodle, in particular, is described as a ‘kochabi’ or gu zhao wei in Mandarin (traditional flavour). MyKuali Penang Kochabi Black Curry Noodle is high in fibre and has a unique black coloured noodles due to the use of charcoal to appeal to adventurous seekers.
Innobic (Asia), the life science arm of national oil and gas conglomerate PTT Plc, showcased its latest nutritional foods at THAIFEX – Anuga Asia 2023, which was held in Bangkok in May 2023.
Gummy Triphala & Cola is a herbal supplement in gummy format containing herbs used in Indian traditional medicine such as Indian gooseberry, hebulic myrobalan and terminalia bellirica. The three fruits in Triphala contain many antioxidants, such as flavonoids, polyphenols, saponins, vitamin C, and more. They help to manage blood glucose levels, intestinal infections and provides relief from constipation.
Innobic also displayed its latest Innourish High Protein Plus+:
Image credit: Minimeinsights.com
Innourish High Protein Plus+ GABA Green Tea Extract with soy milk, milk, multivitamins and minerals in green tea flavour.
Innourish High Protein Plus+ GABA Collagen Fibre with pea and soy protein, multivitamins and minerals in roselle flavour.
Innourish High Protein Plus+ GABA Ginger Extract with pea and soy protein, multivitamins and minerals in ginger flavour.
Innourish High Protein Plus+ GABA L-Theanine with soy protein and milk, multivitamins and minerals in vanilla flavour.
Image credit: Minimeinsights.com
The choice of ginger flavour is interesting because the ginger flavour appeals to older consumers. The use of both plant and animal-based protein ensures consumers receive the best protein from both sources.
Start your day with the new McDonald’s Pepper Chicken McMuffin containing New Zealand cheese with pepper mayo sauce. It is available in Thailand from 1 June 2023 to 31 August 2023.
Texas Chicken is bringing Japanese curry to diners in Thailand with the new Japanese Curry Rice, which is a Japanese curry rice bowl with Texas style fried chicken. Also available are Mega Curry, which are megabites with fries on top with Japanese curry, and Japanese Curry Mashed Potatoes, which are Texas style mashed potato with Japanaese curry sauce.
Nestle Thailand has launched two low sodium cooking sauces in Thailand to help consumers reduce their sodium intake. On average, Thais are consuming as much as 3,636 milligrams of sodium per day, which has exceeded the recommended amount of not more than 2,000 milligrams per day.
Consumers looking for lower sodium alternatives can turn to Maggi Cooking Sauce 40% less sodium and Maggi Oyster Sauce 60% less sodium.
At the moment, key brands in the sauce/seasoning category such as Roza, Good Life and Oyster Light (Pichai Fish Sauce) have launched their own sodium reduced offerings.
Sodium reduction is a key theme in the packaged food industry. We expect more brands will join the bandwagon starting with sauces/seasonings and instant foods before spreading into other food categories.
Similar to sugar reduction in the beverage category, it takes time for consumers to get accustomed to the taste. It is therefore necessary for brands to start the sodium reduction journey early than late.
CPF Global Food Solution Public Company Limited (CPFGS), the leading global food solutions provider engaged in food products and services, partnered with CPF Food Network Co., Ltd, and Makro to host the Global Sourcing Business Matching 2023. This event served as a platform for high-quality food producers and business partners from around the world to showcase and trade a diverse range of food products while engaging with CPFGS and Makro’s business groups.
Held at Marriott Marquis Hotel in Bangkok from May 29-30, 2023, the event provided a unique opportunity for top-tier food producers and international business associates to present a wide spectrum of food products and interact with CPFGS and Makro’s business entities.
Kritsada Mapaisarnsin, Director for International Trade for North America, Australia, and Oceania at CPF Food Network, highlighted the immense potential of CPFGS’s worldwide network and distribution channels. Leveraging these resources, the event aimed to maximize global business opportunities for partners from various nations, including Australia, Poland, Japan, the US, Chile, and ASEAN countries. The forum also functioned as a Global Trading Platform, ensuring Thai consumers have access to world-class food innovations.
Richard Dean Lovell, Director of CPF Australia Pty Ltd., echoed this sentiment by emphasizing the alignment of the event with the 3-Benefit Principle for Sustainability advocated by the CP Group. This guiding principle prioritizes benefits to the host nation, societal contributions, and corporate advantages, in that order. The Business Matching event was strategically designed to open new market opportunities for business partners worldwide, promoting mutual growth while introducing Thai consumers to a diverse array of high-quality products, including premium meat and wine carefully curated by CPFGS’s team from around the globe.
Somchai Ketchaikosol, Director at CPF Food Network, expressed his excitement that the event continued the success story of THAIFEX 2023. This year’s collaboration between CPFGS and Makro witnessed the participation of 45 suppliers from various countries, a significant increase from the previous year’s 30 participants. The event received high praise from partners who appreciated the opportunity for intimate negotiations with CPF group companies and international businesses.
Spanning two days, the Global Sourcing Business Matching 2023 event facilitated business discussions with CP affiliates on the first day and with general partners on the second day. The event agenda included activities such as Business Matching, a food exhibition booth, and an awards ceremony honoring partners of CPFGS and Makro. It provided an expansive platform for growth and consumer choice.
Enjoy an elevated occasion of #GoodTasteWithATwist as 1664 brings you an ensemble of food, music, creative expressions and drinks
KUALA LUMPUR, 1 June 2023 – France’s No.1 premium wheat beer, 1664 has returned with its third edition of Bon Appétit-lah to turn ordinary moments into extraordinary ones by sharing good taste with a twist at one of KL’s most well-recognised rustic hotspot – Sentul Depot. Expanding on its past success, this instalment of Bon Appétit-lah transcends consumers from delicious dining offerings to an illustrious occasion filled with elevated experiences.
Staying true to the French spirit of joie de vivre (joy of living), 1664 seeks to emulate the French appreciation of good food and drinks, bringing good taste to every shared occasion. The Bon Appétitlah campaign this year invites 1664 consumers to experience the extraordinary in simple everyday pleasures at its chic and trendy pop-up 1664 lounge in KL from 2nd to 17th June.
Transforming Sentul Depot’s iconic rustic look into a newly captivating space, 1664 has redesigned Warehouse 3’s raw interior into a modern bistro decked in shades of 1664’s iconic blue. Upon entering, the famed blue bulldog ‘Frenchie’ greets guests who can then chill-out at the contemporary dining hall decked with a miniature Eiffel Tower, perch around the beautiful 1664 bar & deli area or hang out at the cosy Blue Lounge clad in stylish armchairs that they can sink into; all while enjoying epicurean delights with a twist and the exquisite flavours of 1664 Blanc and 1664 Rosé.
Olga Pulyaeva, Carlsberg Malaysia’s Marketing Director
“1664’s continuous journey to captivate consumers with the simple pleasures of life has allowed us to turn the ordinary into extraordinary experiences for everyone. From our recent charming Parisian inspired street – Rue 1664 to the curated 1664 Valentine’s Day celebration at Dadi Cinema, Pavilion Bukit Bintang KL, we hope to continue giving beer enthusiasts elevated shared moments that they can cherish for years to come,” commented Olga Pulyaeva, Carlsberg Malaysia’s Marketing Director.
“With this in mind, 1664 welcomes everyone to truly savour an amazing dining affair complemented with an unparalleled drinking experience where beer lovers can immerse themselves and indulge in #GoodTasteWithATwist. Bon Appétit-lah!” she added.
Promising an unforgettable memoir enjoyed with friends, family, loved ones and furry companions over the two-and-a-half weeks of June, 1664’s Bon Appétit-lah will be treating guests to a complimentary welcome drink of either 1664 Blanc or 1664 Rosé upon arrival. Visitors will then be able to relish in a spread of gourmet bites concocted by food virtuosos NoLabel Cuisine, Waka Waka Gelato, The Bao Guys and Flaaah The Bakery.
Also on the menu are special creative spaces where beer lovers will be able to repurpose 1664’s iconic blue bottle into an art piece, make their mark on the graffiti wall and to preserve the extraordinary experience, get the perfect digital caricature of themselves at the Portrait with a Twist on selected days. Alternatively, visitors can just sit back, take in the atmosphere, and enjoy the rhythmic tunes by guest headliners Juztin Lan, Gaston Pong and Babychair during the Blue Hour on Saturdays.
There will even be a specialty store where guests can score some cool merchandise from stylish streetwear brand NerdUnit, shades designer Kazoku, timepiece maker iROAS and wellness wizard Gote, alongside limited-edition 1664 goodies such as 1664 stem glasses and the exclusive artist edition trolley luggage.
Pet parents will also be excited to know that they will be able to bring their furry friends along to 1664’s first ever pet-friendly pawty happening on the weekends, from 11:00am to 2:00pm. Filled with pawsome activities for both pups and cats, animal lovers and their four-legged companions will be in for a purring, tail wagging good time.
Every day promises unique experiences where consumers can turn ordinary evenings into extraordinary ones. Open to pre-registered guests and walk-ins daily from 5:00pm to 10:00pm on Monday to Friday and from 11:00am to 10:00pm on weekends, 1664’s Bon Appétit-lah will be a one-of-a-kind experience.
To find out more about what’s in store, be sure to like and follow @1664BlancMY on Facebook andInstagra m or visit https://1664malaysia.com/event for more details. All activities are open to nonMuslims aged 21 and above. When purchasing and enjoying 1664, remember to always #CELEBRATERESPONSIBLY – if you drink, don’t drive!
MamaVege Malaysia (Mesu Berhad) has launched four exclusive plant-based ready meals and noodles exclusively at 7-Eleven Malaysia.
The Mutton Rendang Basmati Rice is a perfect blend of tender plant-based mutton and fragrant rice.
The Sambal Squid Basmati Rice features a succulent plant-based squid infused with spicy sambal sauce.
The Tomyam Soup Noodles are packed with aromatic spices and tangy tomyam flavors, while the Penang Dry Chili Pan Mee is a mouthwatering combination of chewy noodles and fiery dry chili sauce.
The four new products are part of MamaVege’s expansion into 7-Eleven, the country’s biggest convenience store chain. Other MamaVege plant-based products at 7-Eleven include Self-Heating Tomyam Steamboat, Self-Heating Curry Rice, BBQ Soy Protein Meat and Mala Soy Protein Meat.
Mesu Berhad currently have vegetarian hot pot restaurants in Malaysia, a vegetarian factory, and self-produced MamaVege convenient vegetarian foods.
Cocomax (Asiatic Agro Industry Co., Ltd.) has launched Cocomax Coconut Water with Butterfly Pea in Singapore. The coconut water drink with butterfly pea first appeared in Thailand in early 2023. The drink with natural bright colours from butterfly pea flowers is free from added sugar and preservatives. Grab a bottle from your nearest 7-11 store before it’s too late. while stock last.
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