Selecta Ice Cream flavor in Caramel Toffeeccino is now available in the Philippines. The new product is described as an ice cream with creamy coffee topped with coffee sauce and toffee bits plus a crunch choco tip.
Sewu Segar Group which produces Cavendish bananas under Sunpride brand in Indonesia, has recently introduced Sunpride LYFE Cavendish Banana Chips in the country. The new product represents the extension of the brand into the snacking category.
Sunpride LYFE is free from MSG and is made from real Cavendish banana. The snack is low in calories. Sunpride LYFE is available in chocolate, beef BBQ and chili lemon flavours.
Snappea, the first plant-based pea milk in Asia, is now available at 7-Eleven in Singapore. Snappea is made from 100% non-GMO Canadian peas. It is high in protein, dairy-free and lactose-free.
The drink is also eco-friendly & sustainable, thanks to the use of pea. Peas emits 500x less greenhouse emission than beef.
Pea also offers 10x more protein than almond milk and has 20% more protein than dairy milk.
Snappea is available in Utterly Original, Richly Chocolate or Boldly Coffee.
Apart from to be consumed on its own, Snappea also encourages consumers to incorporate pea milk into their foods with a few easy recipe ideas below.
NISSIN x IRVINS Salted Egg & Hot Boom Salted Egg Instant Noodle Packs are now available in Singapore. From the earliest bowl format, the collaboration has now extended to the pack format.
Consumers can now indulge in this perfect combination of classic mee pok noodle and savoury salted egg seasoning topped off with spring onion and egg crumbs. The Hot Boom Salted Egg version is for those who are feeling adventurous.
The pack format brings affordability to the NISSIN x IRVINS Salted Egg range to capture more in-home eating occasions. The pack (113g x 5) is priced at SGD 6.90, while the bowl (100g) is retailed at SGD 2.65 on https://eatirvins.sg.
For Anti-Ransomware Day 2022, Kaspersky took a snapshot of business executives’ attitudes towards ransomware.
13 May 2022
The new Kaspersky report, “How business executives perceive ransomware threat” discovered that in 88% of organizations previously attacked by ransomware, business leaders would choose to pay a ransom if faced with another attack. Across organizations that have yet to be victimized, only 67% would be willing to pay, and they would be less inclined to do so immediately. While ransomware remains a prominent threat, with two-thirds (64%) of companies already having suffered an attack, paying ransom seems to be perceived by executives as a reliable way of addressing the issue.
Ransomware has become something of a buzzword in the corporate world, with large attacks on enterprises appearing in headlines week after week and the number of attacks using ransomware almost doubling in 2021 alone. These statistics raise the question of how businesses will react in the event of an attack and what their attitudes towards paying ransoms to the criminals behind them will be.
According to the report, if an organization has been the victim of ransomware in the past, they are increasingly likely to pay a ransom in the event of a new attack (88%). These companies are also more inclined to pay as soon as possible to get immediate access to their data (33% of previously attacked companies versus 15% of companies that have never been victimized), or to pay after only a couple of days of unsuccessful decrypting attempts (30% vs. 19%).
Business leaders within organizations that have previously paid a ransom seem to believe that this is the most effective way to get their data back with 97% of them willing to do this again. This willingness for companies to pay could be attributed to having little awareness of how to respond to such threats, or to the length of time it takes to restore data, as businesses can lose more money waiting for data restorations than they would paying the ransom.
Ransomware remains a real threat to cybersecurity. Two-thirds (64%) of companies confirm they have experienced this type of incident and 66% anticipate that an attack on their business will happen at some stage, viewing it as more likely than other common attack types, such as DDoS, supply-chain, APT, cryptomining or cyber-espionage.
“Ransomware has become a serious threat to corporations with new samples regularly emerging and APT groups using it in advanced attacks. Even an accidental infection can cause problems for a company. And because it’s about the business’ continuity, executives are forced to make tough decisions about paying the ransom. Giving money to criminals is never recommended though, as this doesn’t guarantee that the encrypted data will be returned and it encourages these cybercriminals to do it again. At Kaspersky, we are working hard to help the business community avoid such outcomes. It is important for companies to follow basic security principles and look into reliable security solutions to minimize the risk of a ransomware incident. On Anti-Ransomware Day, it is worth remembering these practices,” says Sergey Martsynkyan, VP, Corporate Product Marketing at Kaspersky.
Here are the key steps Kaspersky recommends to enhance protection against ransomware:
The full report, “How business executives perceive ransomware threat” is available for download here.
KFC Malaysia has launched its very own NFTs in a collaboration with local NFT artists. Click here to win NFT through KFC’s #OriMomentKFC starting 12th May. Consumers can also bid for the first 8 NFTs on OpenSea. The bid ends 16th May 2022; 23:59. Go to OpenSea now.
KFC has roped in three artists for the collaboration – Book of Lai, Arif Rafhan and Wilson Ng.
Owners of KFC’s NFTs will also get a RM20 KFC voucher every month for an entire year.
Thailand’s Lifestar Company Limited, a subsidiary of RS Group, plans to launch Krill Oil Plus CBD, its latest CBD-infused product and Thailand’s first supplement that contains CBD under the well u brand, after the manufacturing process underwent stringent examination by the Food and Drug Administration to ensure utmost safety and quality. Krill Oil Plus CBD will be available at the end of May 2022, while new products will be introduced every quarter to fulfill every health need of the consumers.
“Last year, we launched Multi Oil plus Hemp Seed Oil, a product that contains hemp seed oil, other natural extracts, and essential vitamins for holistic healthcare. The product received great feedback to date. To reinforce the company’s leadership in cannabis products, we continue to innovate and follow the GHP standards strictly to ensure safety and quality throughout the manufacturing process,” said Pornpan Techarungchaikul, Chief Executive Officer of Lifestar Company Limited.
“Krill Oil plus CBD’s key ingredient is krill oil from Antarctic krill, a small deep-see species found in the cold dark Southern Ocean, one of the world’s purest and cleanest water. Krill is also the first organism in the food chain and is food for other fish and whales, preventing them from any contamination from eating other animals.”
“Krill oil contains omega-3 fatty acid, EPA, and DHA that are differently arranged form phospholipids or fish oils that promotes better absorption. It also contains omega-6 and omega-9 fatty acids, as well as astaxanthin, a natural red antioxidant that can only be found in crustaceans.”
“Omega 3-6-9 fatty acids and astaxanthin have been certified by both local and international research to promote health, slow down cell aging, increase blood circulation, increase good fats level, protect cell membranes around different organs, as well as benefit joints’ health by repairing cell membranes of joints, increasing collagen, alleviating pain and inflammation from knee osteoarthritis and rheumatoid arthritis.”
Indonesia’s PT Buyung Poetra Sembada Tbk (HOKI), the company that produces rice under the Topi Koki and HOKI brands, has unveiled DailyMeal Eats and DailyMeal Rice.
DailyMeals Eats is a range of convenient rice products that allow consumers to easily prepare nasi kebuli, nasi goreng spesial pedas and nasi uduk gurih wangi. Nasi kebuli is an Indonesian variation of pilaf. Nasi goreng spesial pedas is a spicy fried rice dish, while nasi uduk gurih wangi is an Indonesian style steamed rice cooked in coconut milk dish.
DailyMeal Rice consists of cassava rice and corn rice targeting health-consious consumers including diabetic patients looking to replace their rice intake.
Coca-Cola introduces its latest innovation under the Coca-Cola Creations™ global platform
KUALA LUMPUR, 12 May 2022 – After the successful roll-out of Coca-Cola Creations, the new global innovation platform of the brand earlier this year, Malaysia officially launches Coca-Cola Starshine, the first limited-edition, space-inspired flavoured Coke® drink with zero sugar. Along with Singapore and Thailand, Malaysia is one of the first markets globally and in Asia Pacific to try out the latest creation by the beverage brand.
Coca-Cola Creations uses the iconic Coca-Cola® trademark and lends it to new expressions, driven by collaboration, creativity, and cultural connections. The first product to launch under Coca-Cola Creations is Coca-Cola Starshine also known as Coca-Cola Starlight in some regions. Thirty plus years after Coca-Cola went to space, Coca-Cola Starshine brings the inspiration back to earth through a simple sip. It is created with the vision that – in a world of infinite possibilities – somewhere in our universe, another kind of Coca-Cola product, another way of connecting with each other, might exist.
The mystery and essence of space in a sip of Coca-Cola
Coca-Cola Starshine combines the great Coca-Cola taste with a dash of the unexpected, including the reddish hue of the liquid. Its taste includes additional notes reminiscent of stargazing around a campfire that evokes the feeling of a journey to space.
“Coca-Cola Starshine takes on the partnership between Coca-Cola and NASA 35 years ago when the brand became one of the first drinks to travel to space,” Teejae Sonza, Coca-Cola Group Marketing Director for Coca-Cola ASEAN & South Pacific said. “As we head towards a more exciting future for Coca-Cola, we saw it fitting to also reflect and look at our past. One of the things that stood out for us was how we continue to see the same passion and awe for space and the infinite possibilities that lies in it from today’s generation. We strived to capture that mystery and essence of space over the simple pleasure of drinking an ice-cold can of Coca-Cola Starshine.”
An exciting experience awaits
Coca-Cola Starshine offers a unique packaging design featuring a multi-dimensional light-filled star field and will be supported by a digital-first marketing campaign, including a partnership with global popstar, Ava Max. The campaign is led by an out-of-this-world augmented reality (AR) “Concert on a Coca-Cola” experience that can be accessed via https://www.coca-cola.com/creations or by scanning a Coca-Cola Starshine can or bottle.
Surrounded by red liquid and gradient lighting, Ava Max will perform her universal hits.
“Coca-Cola Starshine takes people on a journey in the same way that music has the ability to transport listeners to new worlds with each song,” said Ava Max. “It’s been exciting to collaborate with Coca-Cola on this project. We wanted to create an other-worldly experience – through technology. I hope people enjoy this rendition of Kings and Queens, as well as the other tracks to come.”
Rustam Gabaydullin, Marketing Manager of Coca-Cola Malaysia added, “Coca-Cola has always been an iconic symbol of optimism that has refreshed different generations here in Malaysia. We want to continue connecting with and celebrating the different experiences that bring joy to the youth today. ‘Real Magic®’, our brand philosophy launched last year has taken us to new and exciting territories. People can look forward to more exciting surprise through magical and unexpected moments from Coca-Cola.”
The Coca-Cola Creations space-inspired drink is available in zero sugar variant for a limited time starting May 2022. For the first two months, Coca-Cola Starshine will be exclusively available in 7-Eleven stores and will eventually be available in e-commerce channels such as Shopee, Pandamart and select supermarkets across Malaysia until supplies last.
Later this year, Coca-Cola will introduce additional limited-edition products under Coca-Cola Creations featuring unique innovations and unexpected collaborations. Through limited-edition sequential releases, Coca-Cola Creations will bring in new products and experiences across physical and digital worlds.
Coca-Cola Creations was developed under the new ‘Real Magic’ brand platform that was revealed in late 2021. To learn more about Coca-Cola Creations and Coca-Cola Starshine, visit https://www.coca-cola.com/creations. ■
Kuching, 12 May 2022 – The world’s favourite coffee brand, NESCAFÉ is staging its “Peraduan NESCAFÉ Jom Beli & Raikan Bersama” again, offering RM250,000 worth of prizes in conjunction with the vibrant Hari Gawai and Pesta Kaamatan harvest festival celebrations in Sabah and Sarawak respectively.
Both festivals are celebrated annually as a sign of thanksgiving for a bountiful harvest by the Kadazan-Dusun and Murut communities in Sabah, and the Dayaks in Sarawak. During this auspicious time, the locals will invite friends and families to their house to rekindle relationship and merriment, accompanied by a generous spread of food, as well as singing, dancing and merry-making throughout the day.
Mr. Othman Chraibi, Business Executive Officer of the Beverages Business Unit, Nestlé (Malaysia) Berhad said, “The Hari Gawai and Pesta Kaamatan festivals are close to our hearts as they mark the successful harvest of the local growers, likened to our endeavour of growing good beans to make a great cup of coffee. True to the spirit of the Gawai and Kaamatan festivities, NESCAFÉ aims to nurture love, unity and friendships by bringing people together.
This annual contest is our way of expressing gratitude to our consumers and creating great coffee experiences to make a world of a difference in peoples’ daily lives. We simply believe everyone deserves a great cup of coffee, and with NESCAFÉ, one can truly immerse into experiencing every aroma and taste that awaken the senses – so grab a cuppa and be greatly rewarded for it! Besides offering attractive prizes on a weekly basis, there will also be exciting activities via our in-stores and on-ground activations for the local communities to enjoy throughout May and June,” said Othman.
The “Peraduan NESCAFÉ Jom Beli & Raikan Bersama” contest runs from 1 May to 30 June 2022 with prizes worth RM250,000 to be won, equally split between RM125,000 for Sabah and RM125,000 for Sarawak. Consumers will stand a chance to win two units of Proton Saga 1.3 AT, one unit for each state, and other exciting prizes which include 18G gold bars for weekly First Place Prize winners and home appliances up for grabs each week throughout the contest duration.
Consumers can participate in the contest by purchasing selected NESCAFÉ products, namely NESCAFÉ Classic, NESCAFÉ 3IN1, NESCAFÉ GOLD (Jar & Mixes), NESCAFÉ Latte, NESCAFÉ White Coffee, NESCAFÉ Dolce Gusto and Nestlé Coffeemate, as well as NESCAFÉ Ready-to-Drink products, worth at least RM10 in a single receipt.
Entries can be submitted through one of the following ways:
Easy peasy! There is no limit to the number of entries consumers can submit.
For more information on Peraduan NESCAFÉ‘s “Jom Beli & Raikan Bersama” and details on how to participate, check out www.nescafe.com.my
