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7-Eleven Malaysia’s Second Quarter Net Profit Grows 27% from Previous Quarter

HIGHLIGHTS

  • 2Q17 Sales growth of 9.8% and year to date (YTD) 2Q17 sales growth of 4.4%
  • 2Q17 average spend per customer increase of 2.6% and 1.3% in YTD 2Q17.
  • Gross Profit Margin continues to improve versus last year.
  • Same Store Sales Growth (SSSG) increase of 2.4% in 2Q17.
  • 77 new stores have been opened in 2017 resulting in a total store network of 2,186 stores as at the end
    of June 2017

Comments from Acting CEO – Ho Meng
We achieved significant improvement in our revenue and net profit in the second quarter of 2017 by 6.3% and 26.8% respectively compared to the first quarter. We are confident that our strategic review of the business and the implementation of our “Back to Basics” program, will strengthen and solidify 7-Eleven Malaysia as the customer’s first choice of convenience store operators. This will be achieved via, the effective leveraging of our supply chain operations, and the sharpening of our offerings to our customers, with a key focus on Fresh Food and In-store services.

For the 2nd Quarter ended 30 June 2017
The Group’s revenue for the current quarter of RM555.2 million increased by RM49.5 million or 9.8% against the corresponding quarter’s revenue in the previous year of RM505.7 million. This increase in revenue is mainly due to Hari Raya festive period and new store growth. There was also positive growth in existing stores.

Gross profit of RM179.0 million increased by RM22.3 million or 14.2% compared to the corresponding quarter in the previous year. This was mainly attributed to the increase in revenue recorded and improvement in gross margin by 1.2% points. The improvement in gross margin was due to higher sales contribution from those categories with higher gross profit margins as well as tighter promotion management.

Other operating income remained fairly stagnant compared to the corresponding quarter in the previous year.

Selling and distribution expenses for the quarter increased by RM24.2 million or 17.1% against the corresponding quarter of the previous year. This is mainly due to impact of minimum wage which came into effect from 1st July 2016, new store expansion and depreciation, and inventory shrinkages. Administrative and other operating expenses for the quarter increased by RM3.1 million or 13.4% mainly due to increase in staff cost, IT maintenance and professional fees.

This resulted in the Group’s profit before tax of RM13.8 million, a decrease of RM7.1 million or 34.0% as compared to the corresponding period in the previous year.

For the 6 months ended 30 June 2017

For the 6 months ended 30 June 2017, the Group’s revenue of RM1.08 billion grew by RM45.8 million or 4.4% against the corresponding period in the previous year of RM1.03 billion. The growth in revenue was driven by the growth in new stores and Hari Raya celebration.

Gross profit improved by RM22.0 mil or 6.9% compared to the corresponding 6 months in the previous year. This was mainly attributed to the revenue growth and gross profit margin expansion of 0.7% point largely contributed by the 1.2% point increase for the current quarter. Other operating income grew by 7.4% compared to the corresponding 6 months in the previous year.

Selling and distribution expenses for the 6 months period in 2017 increased by RM38.8 million or 13.8% against the corresponding period of previous year. This is mainly due to the factors that affected the current quarter.

Administrative and other operating expenses increased by RM2.8 million or 5.9% vis-à-vis the corresponding 6 months
in the previous year. This is also mainly due to the factors that affected the current quarter.

This resulted in the Group’s profit before tax of RM24.7 million, a decrease of 42.8% or RM18.5 million compared to the corresponding 6 months in the previous year.

Future Prospects

The Board of Directors is of the view that the trading conditions for the remaining period of the current financial year are expected to remain challenging. We expect to see continued improvements in the next two quarters by pursuing our core strategy pillars of Operational Excellence, Cost Management and Commercial Innovation.

Special WONDA Lane for WONDA-ful Loyal Consumers

  • WONDA Coffee collaborated with New Pantai Expressway (NPE) Highway and rewarded 20,000 WONDA-ful travellers
  • Fans are treated to a free pass through special WONDA Lane toll along NPE Pantai Dalam Timur and Barat

KUALA LUMPUR, 29 August – WONDA Coffee, one of Malaysia’s leading ready-to-drink (RTD) coffee brands has brought more excitement to this year’s International WONDA Coffee Day’s (IWCD) celebration. In addition to the irresistible and WONDA-ful on-going promotions, WONDA Coffee collaborated with NPE Highway to provide consumers with a free pass through the NPE Pantai Dalam Timur dan Barat toll.

Image by Wonda

The brand’s continuous surprise in unconventional methods have long been something that fans have been anticipating every year. In a first for WONDA Coffee enthusiasts, this collaboration enabled them to access this stretch of the NPE for free. All they needed to do was show a can of WONDA Coffee and they would be on their way. The WONDA Lane went on for two consecutive days and successfully rewarded 20,000 cars of free toll pass.

Image by Wonda

“At Etika, we always try to push boundaries and constantly look for different methods to engage our consumers. The WONDA Lane is a testament to that. Hence, we managed to roll out yet again another first for IWCD celebration” said Santharuban T. Sundaram, Vice President of Marketing at Etika Sdn Bhd.

Santharuban added, “We decided to collaborate with NPE Highway to reward our loyal consumers. This is our token of appreciation for their continuous support. We hope that through this campaign, their journey was brightened up a little”.

According to Ng Cheng Wee, this was a welcome surprise as toll prices often set them back financially. “Getting to go through the WONDA Lane at the toll booth for two days gave me a chance to save up. It may not be a really significant amount, but it is the small things that matter. With the money saved, I could splurge a little more on lunch,” he said.

Similarly, WONDA Coffee fan Farah Azmi stated, “As a fan of WONDA Coffee, this was an added bonus for me. A free toll pass was a great start of the day, just like my favourite can of WONDA Coffee. It puts me in a good mood which carried through the day.”

Coffee lovers can still participate and look-out for the on-going fantastic deals at selected retailers below:

28th August to 31st August 2017

  • Kedai Mesra PETRONAS – Purchase two (2) cans of WONDA Coffee in a single receipt and SMS your details to stand a chance to win RM5,000 worth of free fuel. Three lucky winners will be selected each day.
  • TGV Cinemas – free movie ticket for each person who presents TGV Cinemas MovieClub card or signs up for the card upon purchasing a can of WONDA Extra Presso. The free movie ticket will be credited into the individual’s TGV Cinemas MovieClub card.

28th August to 1st September 2017

  • Shell Select – ‘Buy Two Free Two’ offer.
  • 7-Eleven – RM1.20 per
  • KK Mart – ‘Buy Two Free One’ offer.
  • Grab – make order via Grab app and get a “Limited Edition WONDA 100% Arabica Brew Range” pack.

28th August to 10th September 2017

  • Domino’s Pizza – free two (2) cans of WONDA Extra Presso with every purchase of any ‘Domino’s 2 Pizza Deals with Extra Cheese’ from RM

Terms and conditions apply for all the promotional deals. Hurry, while stock lasts!

For more information on WONDA Coffee’s future activities, please visit https://www.facebook.com/WondaCoffeeMalaysia.

7-Eleven Malaysia, Cultivating the Spirit of Unity

Photo: Marketing General Manager of 7-Eleven Malaysia, Mr. Ronan Lee (centre); volunteers from 7-Eleven Malaysia and NGOHub Asia with translators and children from Malaysian Federation of the Deaf.

Puchong – 7-Eleven Malaysia and NGO Hub Asia has recently initiated an arts and craft activity at Malaysian Federation of the Deaf (MFD) to nurture inner creativity and instill the spirit of unity amongst the community there, which mostly consists of children.

Located at Menara KLH, Bandar Puchong Jaya, the Malaysian Federation of the Deaf began operating in 1997 and supports the deaf community by offering educational and living skills programs such as reading, writing, and basic calculation that would enable them to be more independent on their own. The organization also provides Malaysian Sign Language classes and interpreters for hire.

“Even though we have translators to facilitate the programs that we have, they are often needed elsewhere to assist clients. We require more interpreters to expand our services further and provide a wider range of courses that would benefit the community greatly,” said Eamienor Zakiah Bt Mohd Zuki, Executive Secretary of Malaysian Federation of the Deaf.

She added, “With approximately 47,000 deaf people across the nation, we want to help improve the lives of the community. We hope that raising public awareness of our cause would encourage the society to learn sign language and extend their efforts in aiding the community as well.”

7-Eleven Malaysia distributed goodie bags to the community, which contained a variety of delectable treats such as sweets, milk, bread, and 7-Eleven’s in-house brand products. They include stationeries and materials that were used to construct a Malaysian flag-themed pinwheel fan during the arts and craft session.

Upon receiving their goodie bags, participants got hands on in the arts and craft session which was conducted by a 7-Eleven representative. Volunteers from 7-Eleven, NGO Hub Asia, and interpreters from the organization also guided participants when they required help with the craft project. Participants were delighted once their pinwheel fans were completed, and eagerly gave them a spin. As communication is important for the community, the activity would help build their confidence and ability to interact with others. Concurrently, it would enhance their creative skills and encourage them to develop further interest in creative-based projects.

7-Eleven Malaysia also conducted a simple Q&A about Malaysia to educate the community and expand their knowledge about the importance of patriotism and unity. Special prizes were then awarded to participants who answered correctly.

Mr. Ronan Lee, 7-Eleven Malaysia General Manager of Marketing said, “It is truly a pleasure to be able to bring joy to the community in conjunction with the National Day celebration. Seeing their radiant smiles is rewarding, and we are elated to know that they’ve enjoyed the activity immensely. We hope that this initiative would help foster creativity and cultivate the spirit of unity as embedding positive values in our current generation would lead us to a bright future.

He further commented, “We believe in enriching the lives of those who need us, and knowing that the positive change we make for the community encourages us to continue our efforts of being Always There For You.”

New Fernleaf CalciYum apple flavoured cultured milk drink

Fonterra has added a new apple flavour to its Fernleaf CalciYum cultured milk drink in Malaysia. The other flavours include plain, orange and grape. CalciYum or Calci Yum comes with calcium, Vitamin D and Probio DR20 to provide strong bones and a good intestinal environment for nutrient absorption.

Malaysia is Fonterra’s biggest market in Southeast Asia for consumer and food brands. The company is enjoying double-digit growth in terms of both value and volume, said Jose Miguel Porraz-Lando, managing director Fonterra Brands Malaysia and Singapore, in an interview with The New Zealand Herald in January 2017.

Fonterra supplies to over 5,000 food and beverage establishments in Malaysia through its Anchor Food Professionals range.

In May 2017, Fonterra re-opened its milk powder production plant in Malaysia following an NZD 7 million upgrade “to boost manufacturing efficiencies and ensure it continues to meet world class health and safety, and food safety and quality standards,” according to the press release.

The Susumas factory can now blend and pack around 30,000 metric tonnes of milk powder products a year.

 

PH Honey Infuse Water provides new way of drinking water

Infuse water is commonly found in foodservice premises offering patrons with a healthier beverage option. The most popular infuse water is lemon because it gives the water a strong citrus scent.

Despite the growing popularity of infuse water, the Malaysian beverage scene does not have a ready-to-drink infuse water. This is about to change as a local Malaysian company NowIsNext Sdn Bhd has unveiled PH Honey Infuse Water and PH Honey Infuse Lemon Tea at Halfext 2017 in August. The event is the biggest halal trade and consumer expo in Southeast Asia. Both products are certified halal by JAKIM.

Infusion cap

Unlike other packaged infuse water, PH Honey Infuse Water comes with an infusion cap. The reason for separating the honey from the water is based on the adage that “if it is already mixed it is not fresh.”

Sweetened with honey

The PH range of infuse water is naturally sweetened with honey. The healthy positioning comes from the use of honey as a sweetener.

In Indonesia, the Freshplus infuse water, first launched in 2016, does not have any sweetener. The fruit flavoured water with a choice of strawberry, lemon and kiwi is made from fruit extract.

What Mini Me thinks

The new PH Honey Infuse Water and PH Honey Infuse Lemon Tea add a new twist to drinking water. It is naturally sweet and thus has the potential to appeal to consumers looking for a drink that is sweet but also healthy.

All images come from the web

New Farm Fresh fig & pumpkin yogurt and cheese in cubes

Farm Fresh has released its new spoonable yogurt with fig (buah tin) made from fresh milk at the launch of its second Milkbar at KL Sentral, reported the local Malay-language newspaper Sinar Harian on 24 August 2017. The new fig yoghurt (120g) marks the brand’s expansion into the flavoured yoghurt category. The existing yoghurt range comprises natural yoghurt in large-sized tub.

Also new is the spoonable yoghurt with pumpkin. Both the fig and pumpkin yoghurts are likely to be the first of its kind in the market. At the moment, the yoghurts are still not available in the market.

Farm Fresh pumpkin yoghurt (left) and fig yoghurt right). Photographed by the author at Halfest 2017

The choice of fig taps into Malaysian familiarity with fig’s nutritional value especially among the Malay community.

2nd Milkbar concept unveiled at KL Sentral

The new Milkbar is run by Myfarmfresh, Farm Fresh’s sole distributor in Kuala Lumpur and Selangor, said Thushaaraam A/L Semaadderi, Myfarmfresh executive, sales & marketing. Speaking at Halfest 2017, Thushaaraam said all the products sold at Milkbar are from Farm Fresh. The Milkbar at KL Sentral is the second retail outlet after the one at Anggerik Mall, Shah Alam, which was opened in 2016.

Myfarmfresh handles home dealers who deliver milk directly to consumer’s homes on a regular basis. Thushaaraam said the home dealer concept started in 2015. The objective is to foster a close relationship with customers.

Kurma milk is the top seller

Kurma (date) milk is the top seller and is always short of supply, said Thushaaraam. Kurma milk has a lot of health benefits especially for lactating mothers. The milk helps to increase the milk count. He explained this is one of the reasons why a lot of pregnant or breastfeeding mothers come and look for the kurma milk.

He stressed that the kurma milk does not contain any sugar or any preservative. The sweet taste comes from the real date extract.

Most consumers in Malaysia are not aware of kurma milk, said Thushaaraam. According to him, Kurma milk is famous with the Malay community but the awareness is “very minimal” with the Chinese community and even less so among the Indian community.

Cheese showcased at Halfest 2017

Farm Fresh’s cheese was showcased at Halfest 2017, which was held at The Mines Exhibition Centre on 23-27 August 2017. The event was described as the biggest ASEAN Halal Trade and Consumer Expo.

Farm Fresh cheese for sampling at Halfest 2017. Photographed by the author

The cheese was exhibited at Halfest for public tasting to obtain their feedback before Farm Fresh starts to manufacture the cheese in bulk. Thushaaraam explained the “specialty of the cheese is it comes in cubes and is made in the way it will not melt so fast.” The cheese in applied for example in cheesy sausage and the cheese will not become liquid immediately. Initially, the cheese will go to businesses.

The company’s founder Loi Tuan Ee once mentioned to The Star in 2016 that the company would set up a cheese factory in 2017.

Farm Fresh aims to become number one in cheese in the country, while acknowledging there are other smaller producers in Malaysia. The objective is to provide Malaysian consumers with the best and affordable cheese, said Thushaaraam. Price will be cheaper if the cheese is produced locally.

International Wonda Coffee Day 2017: Experience the Wondas of the World

WONDA Coffee is bringing premium coffee beans from the world’s renowned coffee regions and locally producing it to gratify the consumers’ taste buds with its limited time only offerings

KUALA LUMPUR, 28 August – WONDA Coffee, one of Malaysia’s leading ready-to-drink (RTD) coffee brands is back for the fourth year in a row to celebrate International Coffee Day (ICD). Over the years, WONDA Coffee has delighted coffee lovers in the country with exciting and WONDA-ful deals. Last year, WONDA Coffee celebrated it in a bigger way and championed ICD by bringing its first International WONDA Coffee Day (IWCD). The campaign was a phenomenal success and was well-received by Malaysians. This year, WONDA Coffee has even better and more irresistible treats for consumers.

In conjunction with IWCD, WONDA Coffee is bringing coffee enthusiasts International Coffee experience that will take them on an exciting voyage to ‘Discover the WONDAs of the World’. Inspired by the special bond that brings coffee lovers together from around the world, the brand aspires to stir up the same positive vibes during IWCD, by introducing three new premium variants from famously-known-for-coffee countries and are available for a limited time only.

These new variants from the WONDA 100% Arabica Brew Range are made in Malaysia with 100% Arabica beans sourced from renowned coffee-rich countries – Brazil, Colombia and Indonesia. These delectable premium variants can be found exclusively at selected outlets. WONDA 100% Arabica, Colombian Coffee is only available at Shell Select with a ‘Buy Two Free Two’ offer from 28th August to 1st September 2017.

During the same period, coffee lovers can purchase the WONDA 100% Arabica, Brazilian Coffee at 7-Eleven outlets for a special promotion price of RM1.20 per can. Meanwhile, the WONDA 100% Arabica, Indonesian Mandheling Coffee sold exclusively at Kedai Mesra PETRONAS comes with a fantastic promotion that 3 winners get the chance to win prizes of RM5,000 worth of free fuel a day from 28th to 31st August 2017. Thus, a total of RM60,000 worth of free fuel will be given away!

All consumers need to do is to purchase two cans of WONDA Coffee in a single receipt at Kedai Mesra PETRONAS, SMS their details to the number provided and retain the original receipt as proof of purchase. Winners will be announced on the WONDA Coffee Malaysia Facebook page. To add more excitement to the festival, these three offers at Shell Select, 7-Eleven and Kedai Mesra PETRONAS, also extend to the other WONDA Coffee variants.

WONDA Coffee is also going the extra mile for coffee lovers with free coffee refills from the Limited Edition WONDA 100% Arabica Brew Range at WONDA Coffee’s Dispensing Billboard at Ampang Park LRT station.

To celebrate this on an even bigger scale, WONDA Coffee is also collaborating with other partners to offer irresistible deals such as a 4-can multipack promotion for RM4 at hypermarkets and supermarkets as well as a special two-day IWCD promotion of RM1 per can at 99 Speedmart from 28th to 29th August 2017. Another fantastic deal that WONDA Coffee lovers can anticipate is a ‘Buy Two Free One’ offer at KK Mart from 28th August to 1st September 2017.

Furthermore, consumers can enjoy two cans of WONDA Extra Presso for free with every purchase of any ‘Domino’s 2 Pizza Deals with Extra Cheese’ from RM33 at Domino’s Pizza from 28th August to 10th September 2017. To reach out to hardcore cinema buffs, there will be a free movie ticket for each person who presents their TGV Cinemas MovieClub card or signs up for one upon purchasing a can of WONDA Extra Presso at TGV cinema outlets nationwide, from 28th to 31st August 2017. The free movie ticket will then be credited into the individual’s TGV Cinemas MovieClub card.  Consumers who make their order via the Grab app from 28th August to 1st September 2017 will be in for a treat as Grab will deliver the “Limited Edition WONDA 100% Arabica Brew Range” pack to lucky ones at their doorstep.

“We want to offer Malaysians an unparalleled international coffee experience and expose them to the different premium coffee variants available. Hence, coinciding with this year’s IWCD celebration, we are introducing the ‘WONDAs of the World’ where we have these three limited edition premium variants for coffee enthusiasts to discover and indulge in. What they all have in common is that they come from some of the world’s best coffee regions and carry WONDA Coffee’s ‘tastes like just brewed’ signature,” said Santharuban T. Sundaram, Vice President of Marketing at Etika Sdn Bhd.

Santharuban added, “It is great to see how coffee can bring people together from around the world. This is why we celebrate IWCD and want to bring joy as well as treat our loyal consumers with fantastic deals and promotions throughout this period”.

Consumers are encouraged to discover the ‘WONDAs of the World’ with an array of tasty premium variants to choose from. Currently WONDA Coffee is also available in Original, Mocha, Latte, Kopi Tarik and Extra Presso. As the host of the annual IWCD celebration, WONDA Coffee hopes to provide excitement, variety and the international coffee experience for coffee enthusiasts in Malaysia. It is an opportunity for coffee lovers to discover different premium ready-to-drink coffee variants.

For more information on WONDA Coffee’s future activities, please visit https://www.facebook.com/WondaCoffeeMalaysia.

 

 

Made with premium quality Arabica coffee beans that serve up a ‘just brewed’ taste, WONDA Premium Coffee delivers the perfect touch of delicious freshness that will awaken your senses. Introduced in Malaysia for the first time out of Japan by Etika Sdn Bhd, a wholly owned subsidiary of Asahi Group Holdings Pte Ltd., Japan, WONDA Coffee is a leading brand in the Land of the Rising Sun. The premium ready-to-drink (RTD) coffee offers the smooth taste of freshly brewed coffee in five unique flavours: Original and Mocha, which contain more than 50% premium Arabica coffee beans; Latte, which is made from a French vanilla flavoured creamy concoction; Kopi Tarik, which offers a truly creamy local taste and Extra Presso, which delivers a stronger coffee taste.

 

 

One of Malaysia’s leading drink distributors, Etika Sdn Bhd is a wholly owned subsidiary of Asahi Group Holdings Ltd., Japan and the official bottler for PepsiCo in Malaysia. Etika Sdn Bhd markets and distributes some of PepsiCo’s global brands such as Pepsi, Sting, Evervess, Revive Isotonic, 7UP, Tropicana, Mirinda, Lipton Ice Tea, Mountain Dew, Gatorade and MUG, as well as its own range of products which include Chill, Kickapoo, WONDA Coffee, Goodday Milk, Calpis, Dairy Champ and Bleu.

Barbican malt drink with MUI halal certification, update on Malaysia

Barbican receives halal certification in Indonesia

Barbican, the malt drink from Aujan Industries LLC, a member of Aujan Coca-Cola Beverages Company, has received the halal certification from the Indonesia Ulama Council’s Food and Drug Analysis Agency (LPPOM MUI) in 2016. LPPOM MUI is the sole halal certifying body in Indonesia.

From MUI Edition No 122 November-December 2016 – Updated March 2017

It is not know if Barbican is currently being sold in Indonesia. However, the malt drink, bottled in Dubai in the United Arab Emirates, is already officially imported by Coca-Cola Refreshments Malaysia Sdn Bhd since the fourth quarter of 2016. The Barbican sold in Malaysia does not carry the halal logo but is recognised as halal by the National Fatwa Council of Malaysia.

According to the decision made by the National Fatwa Council in 2011, the council has ruled that malt soft drinks like Barbican can be consumed by Muslims. The National Fatwa Council chairman, Prof Emeritus Tan Sri Dr Abdul Shukor Husin said on 16 July 2011 “hence, such drinks are allowed to be consumed by Muslims in line with the decisions made by the council at its previous series of muzakarah or discussions (in 1984, 1987, 1988 and 2010).”

Still in early stage in Malaysia, said Ahmed Yehia

Barbican is described as performing “very well” by Ahmed Yehia country manager for The Coca-Cola Company Malaysia-Singapore-Brunei (image above), even though it was still early stages. He said this when asked about the performance the malt drink on the sideline of the launch of Coca-Cola Malaysia’s Independence Day commemorative can on 22 August 2017. Barbican is imported from the Middle East as the company does not have the facility to produce Barbican locally in the country.

Ahmed described Barbican as a “unique product” and “it goes well with a specific parts of the country.” He added Barbican is concentrating mainly in the Klang Valley and the company is working “to push it across the whole of Peninsular Malaysia.” In terms of marketing, Coca-Cola Malaysia is still evaluating and has no clear decision yet, explained Ahmed.

At the moment, Barbican is sold in most leading chains including at petromarts like Kedai Mesra Petronas, KK Supermart, Aeon Big, Giant, MyNews.com and 7-Eleven.

MUI logo for Barbican in Malaysia?

Even though Barbican and other malt drinks are widely sold in the Middle East without having the halal logo, the need to have the logo is pressing in Malaysia to assure Muslim consumers.

There is a high possibility that the Barbican in Malaysia might come with the LPPOM MUI halal logo in the future. For this to happen, the existing inventory has to be cleared first.

Once the product has the Indonesian halal certification, it can be sold in Malaysia without another halal certification from JAKIM.

What Mini Me thinks

Barbican with the halal logo from the LPPOM MUI will provide a strong assurance to Muslim consumers in Malaysia that it is safe to consume. Only then will this be proceeded by a potentially strong marketing push for Barbican in the country.

Pops Malaya ice cream now in Lulu and Kedai Mesra Petronas

Pops Malaya, the ice pops made from fresh fruits and natural ingredients brainchild of Yasmin Karim and co-founder Zuraini Zulkifli, is now available in Lulu Hypermarket at Capsquare and in 30 selected Kedai Mesra Petronas in Kuala Lumpur and Selangor. Sampling started at Lulu in August 2017.

Here is a list of Kedai Mesra Petronas where Pops Malaya is available.

  • Hulu Kelang (before the zoo)
  • Seksyen 2 Wangsa Maju
  • Bukit Antarabangsa
  • Sri Hartamas
  • Jalan Kolam Air Ampang
  • Wangsa Melawati (Roti Boy)
  • Mutiara Damansara
  • Solaris Putra (Serdang)
  • Setia Alam
  • Sungai Buloh Layby
  • Batu 3 Federal Highway

Clean food

The gelato and smoothie on the stick uses natural ingredients with no artificial ingredients and chemicals. For example, the Pops Malaya Mango Peach does not come with artificial colours, flavours and preservatives. It is made with only 5 ingredients – fresh mango, fresh peach, filtered water, organic evaporated raw sugarcane and permited stabiliser.

Transparency is another unique selling point for Pops Malaya. Each packaging comes with information on the calorie count and nutrition facts. To make the nutrition easily relate to consumers, the 40 calories per stick in the Dragonfruit Berry is described as “one small kiwifruit.”

Five new flavours

The five new flavours are:

  • Strawberry Melon (calories per serving: 40)
  • Dragonfruit Berry (calories per serving: 40)
  • Mango Peach (calories per serving: 40)
  • Chocolate Hazelnut (calories per serving: 93)
  • Pineapple Passionfruit (calories per serving: 38)

All the products are manufactured by Doluvo Sdn Bhd with the address at NZX Commmercial Centre at Ara Damansara, Petaling Jaya.

The existing range include Milky Lime, Honeydew Vanilla and Mango Pistachio. See Pops Malaya Facebook for more information. The company now has 13 ice cream products certified as halal by JAKIM.

Spread the news through social media

The success DNAs of Pops Malaya are the attractive packaging, clean food, halal and most importantly, the use of social media to spread the word out.

The choice of name Pops Malaya is also very interesting. The word Malaya taps into the psychology of consumers who reminisce the good old days, thus making the frozen confection a comfort food.

*Photographed by the author at Halfest 2017

Aquarius with refreshing coconut water

Coca-Cola’s Aquarius sports drink has launched a new coconut water product in Thailand. The drink also contains added lemon juice and the Healthier Choice Logo. The brand message is “Restore & Replenish.”

The current look for the Aquarius sports drink features a circle around the word “Aquarius.”

The design for the new drink focuses on highlighting “A,” which stands for Aquarius and the brand tagline “Restore & Replenish” on top of the smiley.

What Mini Me thinks

Aquarius is moving into the coconut water space to offer consumers with a natural source of electrolyte.

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