Acecook has debuted a new herbal instant noodle in Vietnam in May 2019. The noodles are formulated with seven flu treating spices as based on studies by Dr Luong Le Hoang. The spices include star anise, ginger, licorice, cinnamon, perilla and tangerine skin.
The Samurai noodles come with two flavours pork rib and mushroom. The noon-fried noodles are produced according to modern Japanese technology.
Koppi, a technology-enabled coffee chain serving fresh brewed, affordable and easily accessible coffee to Indonesia, has launched Salted Egg Latte as a new coffee drink.
Koppi is an on-demand coffee operator that allows consumers to pre-order their coffee before picking up. The company also does coffee delivery. Koppi’s business model is similar to China’s Luckin Coffee, which raised USD 561million in its IPO in May 2019. Luckin has 2,370 stores as of March 2019.
Koppi offers coffee, non-coffee (eg Houjicha and Matcha Latte) and ice blended drinks. Its competitors include Fore Coffee and Kopi Kenangan. At Fore Coffee, 85% of its coffees were ordered through app with monthly sales of around 30,000 cups in March/April 2019.
Fullo, the wafer roll brand of Indonesia’s OT Group, has launched what is known as the world’s first unicorn wafer stick. Each stick has three colors. The Fullo Unicorn Wafer Stick taps into the global interest in the Instagrammable unicorn trend, which is seen in food & drink products ranging from ice cream to cakes.
Fullo Unicorn 14g x 20 (Free Pencil Case) is available on Shopee.id for a price of IDR 10,000.
Vietnam’s Vinamilk is offering clean energy from dairy with the new range of dairy-based drink called Vinamilk Power. Launched in May 2019, Vinamilk Power contains 10 vitamins and minerals including Vitamin D, A, B1, B6 and B12, calcium plus protein from cow’s milk.
Vinamilk Power is available in carton (4x180ml – VND 26,059) and plastic (300ml – VND 10,296) in two flavours chocolate and original.
The company also introduced My Joy with the same energy positioning but for a younger audience. My Joy is available in carton 4x180ml for VND 26,840 in orange-peach and chocolate flavours.
We have seen milk drinks adopting the energy positioning in Malaysia (Goodday Charge) and Indonesia (Indomilk Good To Go) to meet consumer’s fitness and healthy/active lifestyle needs.
In Malaysia, Goodday Charge is positioned as a new form of energy from milk.
Indomilk Good to Go is the first milk-based, multi-cereal drink in Indonesia that contains Vitamin B complex to re-energise tired consumers.
Yogurt drink can be next category for dairy with the energy boost claim.
Vietnam’s Vinamilk has made available a portable, ready-to-drink milk for pregnant mother. Dielac Mama Gold is now available in carton (110ml) for busy mothers. The drink contains DHA, folic acid, calcium and vitamins and minerals for expectant mothers.
Vietnam’s dairy giant Vinamilk has launched its first very own milk tea drink called Happy in June 2019. Milk tea has become extremely popular across Southeast Asia including in Vietnam, a country with 2,000 milk tea outlets in 2018 alone. The rising popularity of milk tea is seen to impact other beverage categories including milk, which is also an ingredient in milk tea.
Vinamilk’s Happy is a milk tea with low sugar made from black tea from Lam Dong plateau and fresh milk. The drink comes in a portable 300ml PET bottle (VND 17,000) and 180ml carton (VND 30,448 for 4x180ml).
Other notable milk tea launches in Vietnam lately include Nestea Milk Tea Tiramisu (2019), Nestea Original Flavoured Milk Tea (2018) and C2 Milk Tea (2018). Philippines-based Universal Robina Corp (URC) said in its Q4 2018 earnings call in February 2019 that its C2 milk tea in plastic bottle is “performing very, very encouragingly in its launch months.”
In May 2019, Nestlé Vietnam launched Nestlé Bear Brand NutriStrong with less sugar to deal with the issue of double burden of nutrition, which is malnutrition and overweight. The UHT milk offers 25% of the daily calcium requirement and contains micronutrients such as Vitamin A, B6, B8 and B9 to support growth.
Setapak, 5 July 2019 – 7-Eleven Malaysia, the largest convenience store in the country recently carried out a CSR activity with NGOhub Asia. The joyous event begun from decorating gifts of coin banks for the kids from Pusat Jagaan Nuri to a wonderful meal time together.
The home was founded by Puan Nopisrah (Mama Noor) in September 2007 who was inspired to build this home after witnessing the desperate needs of single mothers and abandoned babies. Mama Noor who realizes the minority of this community including the elderly parents who were abandoned and youths who were in juvenile cases needed much care. The home started off with eight orphans and a number of poor children who were the first ones are in the care of the Home. The home now has outgrown to be a shelter for 30 children with various needs. There are 14 boys and 16 girls aged between 6 to 20 years old.
The Home has been under the care of NMC Management Consultant, a company offering accounting and secretarial services under the ownership of Puan Norpisah where 5% of its profit goes to Pusat Jagaan Nuri. The Home aims to change the lifes of children who are abandoned by providing them proper education and guidance for them to thrive and improve for their future.
As part of the CSR initiative, volunteers from 7-Eleven Malaysia and NGOhub Asia worked hand in hand in decorating the coin banks with stickers and glitters to create a beautiful gift for the kids. After enjoying the activities, the children were treated to a scrumptious meal that was prepared. The children received Raya Packets from the volunteers before the event ended.
Ronan Lee, 7-Eleven Malaysia’s General Manager of Marketing said, “During this festive season, we believe that providing a coin bank to each kid would nurture the children to understand the importance of saving money and also a practice skill on money management .It’s always better to start teaching your child as young as possible, as the saying goes, “melentur buluh biarlah dari rebungnya”.
In a conversation, Mama Nora shared that “Many kids here have grown up and become an accountant just like me and they are given opportunities to work in my accounting firm. This activity definitely has been a benefit to encourage them to save money and spend the money wisely. I am grateful for the support and kindness shown by the volunteers to make this event successful as the children had a great time learning and participating together.”
The home still requires support from the public in terms of cash or donations of any kind. For more information on how to contribute to them, please contact Puan Nopisrah at 019-219 1001.
About 7-Eleven Malaysia
7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn. Bhd. is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and has been a prominent icon for over 34 years. 7-Eleven Malaysia is the pioneer and largest 24-hour standalone convenience store operator in Malaysia with over 2,330 outlets nationwide and serves more than 900,000 customers daily. 7-Eleven stores can be found across bustling commercial districts to serene suburban residential compounds throughout Malaysia, from petrol stations and LRT stations to shopping malls and medical institutions. 7-Eleven is Always There For You.
Nestle Vietnam has introduced Nestlé YOGU yogurt drink for children with bird’s nest. It comes with 5 essential vitamins and minerals plus bird’s nest, traditionally taken to improve immunity and strength.
In the Philippines, the Nestlé Bear Brand Yogu Yogurt Milk Drink features the goodness of milk and real fruit juice and is designed to meet the requirements of Filipinos.
The additional bird’s nest is unique to Vietnam as consumers believe in the nutrition value of bird’s nest.
Nestlé YOGU yogurt drink with bird’s nest is available on Tiki.vn for VND 30,000 (4x115ml).
Oat milk has gained popularity in the West driven by Oatly and is a choice for barista. The oat milk trend is spreading to Singapore as well. Now, local milk tea chain LiHO has introduced Taro Oat Latte + Taro Q.
This is how LiHO describes its new creation:
“Oat Milk which carries an oat-y aroma is not only packed with nutrients such as Calcium, Iron and Vitamin A, it also has a creamier texture than normal milk. The slightly nutty taste of Oat Milk combined with our fragrant Taro Paste and Taro Q is a pleasant surprise to the taste buds.”
Consumers can also choose to have the Brown Sugar Pearls Fresh Milk + Taro Q where the Taro Q is mixed with brown sugar pearls. There is an option to change to oat milk.
