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Pos Malaysia Expands Retail Footprint with New Pos Shop Convenience Store in Brickfields

KUALA LUMPUR, 16 November 2023 – Pos Malaysia Berhad (the “Group” or “Pos Malaysia”) has launched its second Pos Shop convenience store, strategically located in the heart of the vibrant Brickfields community in Kuala Lumpur today.

The new Pos Shop seamlessly integrates with the existing Pos Laju Brickfields, covering over 1,100 square feet of retail space. A distinctive addition to the Pos Shop Brickfields outlet is the introduction of Pos Kafe, offering customers a range of freshly prepared Ready-to-Eat (RTE) food and beverages for dine-in or takeaway. The launch marks the second Pos Shop to open its doors this year, with the first Pos Shop launched at Medan Tuanku, Kuala Lumpur in May 2023.

“We were heartened by the positive feedback received from the opening of our initial Pos Shop in Medan Tuanku. We are confident this second outlet will be equally embraced by the community. With the introduction of Pos Kafe within Pos Shop, customers will now be able to enjoy freshly prepared food and beverage daily, providing a convenient grab-and-go meal option amidst their busy schedules,” said Sumesh Rahavendra, Group Chief Transformation & Digital Officer of Pos Malaysia.

“As Pos Malaysia continues on its transformation journey, we are committed to delivering
innovative retail concepts that add value for our customers. We are enhancing our extensive retail space to offer more services and greater convenience to the rakyat,” added Sumesh. “As an organisation that is passionate about building trust to connect lives and businesses for a better tomorrow, we are looking forward to serving the community beyond the confines of traditional postal transactions,” he concluded.

Leveraging on its wide reach and retail footprint, Pos Shop offers a wide selection of beverages, desserts, snacks, and personal care products at a competitive price. Pos Shop Brickfields is open from 6 am to 12 am daily and is located at Jalan Tun Sambanthan, Brickfields, 50470 Kuala Lumpur. Pos Shop Brickfields is currently running an exclusive Buy-1-Free-1 opening promotion for ice cream and pau until the end of the month.

Plans are in place to open 9 additional Pos Shop convenience stores in Pahang, Selangor, Johor and Melaka by the end of the year to offer an immersive in-store experience and retail convenience while serving communities across Malaysia.

SESA Organic Market opens its doors to consumers in Indonesia

SESA Organic Market, the biggest organic supermarket in Indonesia, has opened its doors to the public. The 1,700-square-meter store at SCBD Lot.8 boasts a vast selection of organic products from over 400 leading global brands. The supermarket showcases over 300 organic health foods, including bread, coffee, and ice cream, and offers personalised wellness consultations to guide consumers on their journey to a healthier lifestyle.

Brands can capitalise on the expertise of the 11 wellness consultants currently stationed in the store to promote their healthy products directly to consumers.

PT Organik Sehat Alami, a retail company founded in 2017 under the brand name SESA, also runs an online store selling organic products.

The company plans to open its second outlet at Grand Indonesia in December 2023.

Wonda Coffee gets a refreshed look

Image credit: Minimeinsights.com

Etika has unveiled the new look for their range of Wonda Coffee products in Malaysia with the same brand promise of delivering coffee that tastes like just brewed.

Left: old packaging design vs right: new packaging design. Image credit: Minimeinsights.com

The new packaging repositions the Wonda brand name prominently, reflecting growing consumer recognition of Wonda as a coffee brand. The minimalist design draws attention to the coffee beans as the star ingredient, using visually appealing colours.

Left: old packaging design vs right: new packaging design. Image credit: Minimeinsights.com

The sugar-free Wonda Zero Max packaging design emphasizes its sugar-free credentials with a silver background to accentuate the product name Zero Max. The Healthier Choice logo is now prominently positioned on the front of the pack to provide visual cues for informed consumer decision-making.

Connor’s Brews Up an Epic Celebration for International Stout Month!

Experience a cheeky blend of everything Black and British specially curated for stout lovers

SHAH ALAM, 17 November 2023 – Connor’s Stout Porter is rolling in ‘Taste the Good Times’ to commemorate and celebrate International Stout Month, by creatively devising a barrage of cool action poised to reward fans with top-notch experiences, prizes and of course the great taste of its unique black brew.

Having recently bagged two gold awards in the prestigious international Monde Selection, one of the only Quality Institute in the world to offer a global quality evaluation of food and beverage, and the World Beer Award 2023, one of the most coveted awards in the global beer industry respectively, Connor’s is spreading its cheery success by roving the town and giving fans the opportunity to immerse themselves in a barrel of British fun in 290 venues.

In selected super and hypermarkets, the Connor’s Shake Crew will be on the prowl for stout lovers to take on the Connor’s Shake Challenge. Participants will have to perfectly recreate the draught stout experience through a serving ritual unique to Connor’s Stout Porter in cans. This superb liturgy retains the creamy foam and gentle roasty undertones of its four premium malts including lager malt, caramel malt, brown malt and roasted barley, plus kicks off the brilliant cascading effect that makes Connor’s all the more irresistible.

“Consumers today seek for a stout with great character and exceptional flavour to challenge their taste buds and our recent two gold awards affirm Connor’s Stout Porter as the perfect brew. The Monde Selection award showcases our commitment to quality, whilst the World Beer Award solidifies Connor’s excellence among the highest-rated beers globally. To celebrate our success and International Stout Day, we are bringing stout lovers together to ‘Taste the Good Times’ anytime, anywhere. Not just for a day, but for nearly two whole months!” said Stefano Clini, Carlsberg Malaysia’s Managing Director.

Painting The Town Black Nationwide

Throughout International Stout Month, Connor’s will be bringing the party to 12 selected outlets across Malaysia like never before, with a line-up of four exhilarating activities available to participants anytime they purchase one set of Connor’s.

Revellers can expect to try their hand at ‘The Perfect Pour’, tapping their own mug of Connor’s to win personalised coasters and go head-to-head at a game of ‘Flip the Cup’ for a Connor’s merchandise. ‘The Weight Challenge’ will test patrons’ camaraderie by piling on the fun to reach a collective weight of 600kg. The first table to do this will walk away with the colossal prize of a Connor’s keg. On the fashion front, stout aficionados could win a limited-edition Connor’s Bomber jacket.

These exciting nuggets of celebration funnel into a crafty contest where 60 lucky consumers will take home a superb SMEG Union Jack mini fridge worth RM15,000 each, making them the only ones in Malaysia to own one.

But wait, there’s more! Connor’s enthusiasts can also win the SMEG Union Jack Mini Fridge from now until 25 December 2023, with a purchase of a can or a half-pint of Connor’s for an entry or a full-pint for two entries at their favourite restaurants, bars, or pubs. In supermarkets, convenience stores and ecommerce sites, any purchase of one can of Connor’s grants consumers one entry to participate. They can even opt for the full monty and get five entries when they purchase four cans of Connor’s.

Connor’s x REXFEST

Apart from the copious amount of action already taking place all around town, Connor’s is delivering its innate British love for all things music and festivals through the brand’s collaboration at REXFEST. Adding its signature cool and creative vibes to the three-day fest, Connor’s brings the finest of both stout and music together all within the confines of one spectacular event as art and music lovers ‘Taste the Good Times’.

The buck does not end there. On festival grounds, punters will be able to chow down on unique grub and try their hand at concocting the first-of-its-kind Connor’s Stoutfee Cold Brew cocktail in the Connor’s Mixology Masterclass led by the Parkroyal Collection Kuala Lumpur’s Head Mixologist, Lee Wei Lung. The Connor’s Shake Corner also gets the party going with the art of pouring, scoring drinkers a complimentary can of Connor’s whilst a free Connor’s draught is up for grabs for those participating in the Connor’s Snap & Post contest. For the ultimate Brit action, stout lovers can get their creative juices flowing with some Graffiti expression.

With so much in store, Connor’s is delivering the best of everything Black and British this International Stout Month so be sure to stay in the know by visiting www.connorsmalaysia.com for more details and like and follow Connor’s on Facebook at www.facebook.com/ConnorsMY and Instagram at www.instagram.com/connorsmalaysia.

Wonda Coffee Bids For the Global Stage by Setting Yet Another Guinness World Record for Longest Magazine Published at 715.2cm!

From Left: James Lee – Etika’s Brand Manager, Professor Harmander Singh - Editor-in-Chief of Marketing Magazine, Amy Gan - Etika’s Vice President of Marketing, Sonia Ushirogochi - Guinness World Judge, Amelia Teo - Etika's Assistant Brand Manager

As Malaysia’s fastest growing ready-to-drink coffee brand, Wonda Coffee continues to grow their presence and push the envelope with industry leading innovation and collaborations

17 November 2023, KUALA LUMPUR – Wonda Coffee, one of Malaysia’s leading ready-to-drink coffee brands breaks another Guinness World Record for the World’s Longest Magazine as part of their Kopi Tarik campaign”. In collaboration with Marketing Magazine Malaysia, a special edition September issue magazine was produced in an accordion style and when fully opened, cover to cover measures at 715.2 cm in length.

Fresh from their recent Guinness World Record achievement for ‘The Largest Online Video Chain of People Performing Football Juggle‘, participated by football enthusiasts across Malaysia in March 2023, this amazing feat was conceptualised together with their media partner to create a ‘Kopi Tarik’ in a magazine to set a new world record. As the fastest growing ready-to-drink (RTD) coffee brands in Malaysia, WONDA breaks boundaries through innovation and collaborations that cut across industries.

This Guinness World record is part of their broader vision of increasing their global presence as a competitive disruptor in the coffee industry. This can be seen in their collaboration with the Football Association of Malaysia and Astro Radio for the OR1 FM campaign.

Etika’s Vice President of Marketing, Amy Gan, said, “Over the past decade, Wonda Coffee has proudly stood as an innovative brand. From pioneering Malaysia’s most loved kopi tarik in a can to setting a Guinness World Record during the World Cup in 2023, we are thrilled to hold the world record for our “Tarik the Magazine”, the longest magazine published.”

“This recognition from the Guinness World Record is a stepping stone towards creating a legacy that resonates far beyond our borders. As we celebrate this milestone, we are inspired to continue our journey towards making a more significant presence and footprint in the world and leave an indelible mark on the global coffee scene.”

She adds “This was only possible because we have a partner that resonates with our vision for innovation and breaking boundaries. As a brand that constantly pushes the limits in the marketing industry, we are grateful to be able to stand hand in hand with Marketing Magazine and celebrate this achievement together. We hope and look forward to more industry first collaborations with Professor Ham and his team.”

Prof Harmandar Singh, Editor in Chief and Founder of Marketing Magazine said, “Wonda Coffee’s creative brilliance and innovative spirit aligns perfectly with our vision at Marketing Magazine. Building upon our previous partnership with Wonda Coffee, where we sent out 3,000 personalised magazine covers to Malaysia’s advertising and marketing industry movers, Marketing Magazine has recognized Wonda Coffee’s ability to transform ideas into groundbreaking experiences that reaches out to the people of Malaysia. We are looking forward to what Wonda Coffee will think of next.”

The Guinness World Record presented by Guinness World Record Adjudicator Sonia Ushirogochi, was held at Tiffin-at-the-Yard, also saw Wonda unveil a fresh new look for their range of Wonda Coffee products with the same brand promise of delivering coffee that tastes like just brewed.

For more information visit, www.facebook.com/WondaCoffeeMalaysia/

MITAS BabyShow 2023: A Curation of Trusted Brands, Quality Products, Expert Insights and Attractive Deals

SINGAPORE, 16 NOVEMBER 2023 – Get ready for the ultimate curated baby fair for maternity, infant and toddler products and services in Singapore! The Maternity and Infant Trade Association of Singapore (MITAS) is set to redefine the industry with the sophomore edition of the MITAS BabyShow, taking place from 24 to 26 November 2023 at Marina Bay Sands Convention Hall.

With a steadfast commitment to becoming the shared voice of the industry and guardians of parents and their children when it comes to purchasing decisions, MITAS aims to provide the parenting community with unparalleled peace of mind. This is achieved through stringent vetting and curation of members who are united in their ethics and who ensure the authenticity, safety and quality of their products and services. Moreover, by working directly with authorised brands, MITAS ensures that every product purchased at the fair is accompanied by reliable after-sales care support via local brand representatives. At the same time, MITAS is deepening its ongoing collaborations with national agencies that are vital in allowing MITAS members to be a part of national initiatives including Made For Families.

Local-First Approach to Participating Brands

Thanks to the wealth of industry experience within MITAS, visitors can look forward to an informative and enriching experience, featuring premium brands committed to serving the parenting community. With a large range of trusted local brands to cater to every parenting need, the fair will feature pre, peri and post-partum products and services, as well as an impressive slew of products for infants, toddlers and older children alike.

From swim academy, lactation treats, baby apparels, sleep paraphernalia, playpens, travel and dining necessities, here’s a snapshot of the variety of local and international brands you can expect to see at the fair:

Singapore Lactation Bakes

Singapore Lactation Bakes muffins

Nutrition is key for both mom and baby. Indulge in a variety of delectable cookies, muffins, and other treats from Singapore Lactation Bakes. Carefully crafted to support milk production, these baked goods are made with breastfeeding-safe ingredients such as oats, flaxseed, and brewer’s yeast and are free from preservatives and artificial flavours, making them an ideal option for busy moms on the go.

Moo Moo Kow and Friends 

(Left to right) Baa Baa Sheepz® Bed-Time Buddy™ pillows, and Crok Crok Frok™ Bamboo Towel for Baby & Kids

Swing by the Moo Moo Kow and Friends booth and get your hands on the highly sought-after comfort products ranging from towels, pillows, pillowcases and sleepwear for babies, toddlers, kids, and even adults. Well-known for their Bamboo Bed-Time Buddy™ pillows, sleep-starved parents can also pamper themselves with Baa Baa Sheepz® extra-large pillowcases and pillows designed for adults, ensuring that everyone in the family can indulge in well-deserved rest. With the new year just around the corner, take the chance to stock up on new undies for the kids made from the same soft and eco-friendly bamboo or comfortable modal options.

Elevate your daily bathing routine with Crok Crok Frok™ Bamboo Towels, crafted from 100% premium bamboo fibre with natural hypoallergenic properties. Don’t miss out on bargains at the baby fair and be sure to grab your soft, absorbent and sustainable Bamboo Towels while you’re there!

Lilo

Lilo Premium White Bait Powder

Lilo is an award-winning local brand that crafts 100% natural food powders made from ikan bilis, mushroom, scallop, white bait, kombu, shrimp, corn and purple sweet potato. These powders enhance flavour without MSG, salt, or preservatives, making them a nutritious addition to all kinds of dishes for babies six months and above, as well as older children and health-conscious adults.

Lilo Premium Scallop Powder

Sustainable Familie Trading

(Left to right) FRIGG Rope Pacifier and Mushie Lunchboxes

Discover a high-quality range of safe and sustainable products made without harmful ingredients for the whole family. Expect a wide range of Scandinavian-inspired, 100% non-toxic and thoughtfully designed essentials like dinnerware, toys, teethers, pacifiers, swaddles, towels and more from brands like FRIGG and Mushie.

RaaB Family

(Left to right) RaaB Reverie Playpen and Glücklich Baby Cot & Bed

As a leading baby product company, RaaB Family is dedicated to enhancing the parenting journey with a diverse range of high quality, innovative and practical products. The brand’s impressive catalogue includes a large selection of their popular playpens with matching floor mats and they have recently launched the Glücklich Baby Cot & Bed to boot. Designed by RaaB Family, the cot is made out of the same material as its playpens which are BPA-Free and Odour-Free with non-toxic food-grade HDPE material. The cot can be adjusted to two heights, and addresses formaldehyde exposure associated with traditional wooden cots, offering a safe and comfortable sleeping environment.

International Brands Featured

Sophie la Girafe

Sophie la Girafe Teether

Sophie la Girafe is one of the most iconic baby teethers and the go-to first toy for infants worldwide. Made in France with 100% natural rubber using traditional methods, this iconic teething toy has been a trusted favourite for over 60 years. With an easy-to-grip design as well as soft and nobbly parts, this teether helps to soothe sore gums while also stimulating all of an infant’s five senses.

Haenim SmartCare

Haenim NexusFit™ 7X Breast Pump

Haenim is dedicated to prioritising comfort for parents and ensuring optimal health for babies through Korea’s first UVC-LED technology. Their steriliser stands as the only one globally to undergo rigorous lab testing, proving its effectiveness in eliminating 99.99% of the Human Coronavirus. Beyond this, it successfully combats the Influenza Virus, Norovirus, and a wide spectrum of bacteria.

Haenim 4G+ Smart Classic UVC-LED Sterilizer

Bellamy’s Organic

Bellamy’s Organic is driven by a team of dedicated professionals committed to crafting high-quality, nutritionally balanced and delicious organic baby food and formula. Founded in 2004 by a Tasmanian mother, Bellamy’s Organic remains steadfast in this founding commitment, delivering simple, nutritious, organic food that’s free from all the undesirable elements – providing a pure start to life today. They produce only certified organic, nutritious food and formula and products are free from artificial preservatives, colours, flavours, synthetic pesticides, and GMO ingredients.

Bellamy’s Organic Apple & Fig Oatmeal Breakfast Pouch

Be sure to also pop by the Jarrons & Co, Motherswork and Mothercare booths and be spoiled for choice with the wide range of international brands including Doona, Bugaboo, Cybex, Graco, Hegen, Happy Cot, Joie, Stokke, and Snapkis, among the many reliable products for your growing family.

Beyond offering attractive deals, brands at the fair will also be sharing invaluable insights and knowledge about their products and services. To top it all off, visitors will be given a coupon booklet upon entry, granting them access to a wide array of perks at participating brand booths, including exciting giveaways, product samples and exclusive deals.

Learn and Play through Informative Talks and Family-Friendly Entertainment 

Another exclusive feature of the MITAS BabyShow is a series of talks and classes conducted by experts on a range of parenting topics, as well as an exciting line-up of entertainment to keep little ones enthralled throughout the day. Here’s what families can look forward to:

So, if you’re ready to score attractive deals from best-in-class brands, gain expert insights and have a fun-filled day with the family, be sure to mark your calendars for the MITAS BabyShow!

For more information, please visit https://babyshow.mitas.org.sg/.

RollerMania 3.0 Presents Singapore’s First Pop-up Retro Skate Rink for a Rockin’ and Rollin’ Time!

From 17 November 2023 to 1 January 2024, The X Agency transforms Plaza Singapura’s Carpark on Level 7 into a neon-drenched skating rink packed with an exciting line-up of carnival and Timezone arcade games 

SINGAPORE, 15 NOVEMBER 2023 – Get ready to roll back to the 70’s and experience the thrill of rockin’ retro roller skating at RollerMania 3.0 at Plaza Singapura! Happening from 17 November 2023 to 1 January 2024, watch the Carpark on Level 7 transform into a fantastical, fun-filled playground of neon lights and funky music as Singapore’s newest premier experiential events team, The X Agency, and Trip.com bring on the hype with an immersive roller skating experience. A rocking playlist will keep the energy high and the good times rolling, while an electrifying pop-up arcade curated by Timezone comes jam-packed with thrilling games and machines, both nostalgic and fresh, while a bustling carnival with numerous rides and games makes sure that the good times keep on rolling!

Glide Down Memory Lane: A Roller Disco Blast from the Past

Lace up your skates and roll back to the bygone era! From 17 November 2023 to 1 January 2024, Plaza Singapura’s Carpark Level 7 will be transformed into a skater’s haven with themed nights such as Rock ‘n’ Roll Revival, Swifties “Skate it Off”, TikTok Top Hits, and Seoul Soundscape Kpop Nights – setting the perfect ambience for participants to fully immerse themselves in the retro past while enjoying the adrenaline rush during the 2-hour session under the disco lights! Reliving the neon nostalgia, glide and groove across the retro skate rink on the LED-lit wheels as we bring you on a fabulous ride.

Watch this video for a sneak peek of what you’ll experience at RollerMania 3.0!

Nick (@skater_ncck)

Whether you’re new to roller skating or are looking to learn some cool tricks, RollerMania 3.0 has got you covered! From 17 November 2023 to 1 January 2024, catch veteran skaters Nick (@skater_ncck), Faith (@rollingpeyth) and Chuan (@chuan_skate) from 3pm – 9pm on all weekends for a quick lesson and leave the skating rink with a new skill. Protective gear and skate assists will also be available on site for both adults and kids alike – so the little ones are welcome to come along for a fun time to remember!

Faith (@rollingpeyth)

Open from 12pm – 10pm on Mondays to Thursdays, Sundays and Public Holidays, and 11am – 11pm on Fridays, Saturdays and Public Holiday Eves – come down and join us for an incredible roller night with a pumping rock playlist! The tickets to RollerMania 3.0 are now exclusively available on Trip.com starting from $20++, with attractive bundle deals at a 15% discount – so grab your tickets now and don’t miss out on the fun.

“We are delighted to be the presenting sponsor and exclusive ticketing partner for Rollermania 3.0. The creatively transformed location, as well as the event’s unique blend of retro nostalgia and modern excitement, is aligned with Trip.com’s ethos of providing our customers – be they families, friends or solo visitors – with new experiences, allowing them to pursue the perfect trip for a better world,” said Kelvin Ong, Senior Manager, Business Development, Trip.com Group.

** Kindly note that throughout the event period of 17 November 2023 to 1 January 2024, Plaza Singapura’s Carpark Level 7 will be closed.

Where the New Arcade Games Meet the Nostalgic Ones

Ironman Pinball

On Plaza Singapura’s Carpark Level 7, be transported to an electrifying underground arcade by Timezone! Here, try your hand at some of Timezone’s popular arcade games such as Centipede Chaos and Mario Kart Arcade Dx Twin where you get to go up against each other or play tag team as you join forces with your loved ones to take down the enemies together with agility and precision, creating cherished moments of shared achievement that one will always look back on. If you’re looking to take a trip down memory lane at this retro playground, we’ve got the perfect games for you as well! Feel the thrill as you challenge yourselves to beat the highest scores recorded on timeless classics such as the James Bond Pro Pinball and Operation Ghosts, where skills and precision are put to the test as you step into the action-packed worlds of fun with your friends and family alike.

FiestaMania Carnival

Discover the carnival fun with amusement rides such as Creamy Carousel, Sprinkler Tanker Ride, LED Water Boat, Battle Ships Merry-Go-Round, and a Basketball Shoot-out Challenge at the FiestaMania Carnival on Plaza Singapura’s Carpark L7! The fun never ends as The X Agency brings you several timeless carnival games such as Hook a Duck, Lobster Pot, Can Smash and Rebound – so be sure to check out these games and win home some amazing prizes!

Plaza Singapura Mall Promotions and Exclusives

Adding a touch of excitement to your adventures at Plaza Singapura, be thrilled to hear that all shoppers get to redeem a free entry into the Retro Skating Rink at RollerMania 3.0 with a minimum spend of $180! Limited to the first 2,000 redemptions only, head down to Plaza Singapura to shop and dine to your heart’s content from 17 November 2023 to 1 January 2024 and win yourself a free ticket to experience this much-anticipated event.

Check out what’s on Plaza Singapura here for more festive highlights!

Ticketing Information

Tickets to the RollerMania 3.0 Skate Rink, Timezone Underground Arcade (online exclusive bundle) and FiestaMania Carnival Credits (online exclusive discount) are now available for sale on Trip.com – simply scan the QR codes below to get your tickets to this retro extravaganza!

Ticket Prices (RollerMania 3.0)

Off-peak (Mondays to Thursdays)

Single Ticket

$20

Mania Bundle of 4

$68

Peak (Fridays to Sundays, Public Holiday Eves and Public Holidays)

Single Ticket

$25

Mania Bundle of 4

$85

Ticket Prices (Timezone Underground Arcade)

Bundle of 1

** Enjoy a $30 discount!

Pay $45 for $50 Timezone Credits + 1 RollerMania 3.0 Skate Rink Ticket (U.P. $75)

Get the Bundle of 2

** Enjoy a $100 discount!

Pay $150 for $150 Timezone Credits + 4 RollerMania 3.0 Skate Rink Ticket (U.P. $250)

Ticket Prices (FiestaMania Carnival Credits)

$50 Credits

$47.50 (Online exclusive discount of 5%)

$100 Credits

$90 (Online exclusive discount of 10%)

For more information and for the latest updates on RollerMania 3.0, visit The X Agency’s website here.

Shopee Live Drives 82 Times Local Seller Growth During 11.11

First-time viewers surge by 14 fold, drives over 40 million user engagements

KUALA LUMPUR, 15 NOVEMBER 2023 – Shopee achieved a remarkable 82 fold surge in Shopee Live orders for local sellers during the 11.11 Big Sale, cementing live commerce as an integral feature in the Shopee ecosystem. This success was driven by a strategic combination of increased new user traffic, exclusive live-only deals, and engaging livestream sessions.

Shopee Live captivated Malaysians, with a staggering 14 fold increase in first-time viewers. Users flocked to the platform enticed by irresistible promotions, including 90% off vouchers and the thrill of participating in the Kotak Duit Misteri game show.

On 11 November itself, Shopee Live recorded over 40 million engagements, highlighting the platform’s ability to capture and sustain user attention. Users actively engaged with hosts, posed questions and sought expert insights, while immersing themselves in real-time product demonstrations.

15 times more Shopee Mall brands utilised Shopee Live compared to an average day, enabling them to share in-depth product knowledge, foster community growth, and build trust with potential customers. Over 5,000 Shopee Mall brands, including notable names such as 70mai, Dessini, Skechers, SKINTIFIC, and Vinda, participated in the 11.11 Big Sale, offering authentic products backed by a 15-Day Return Policy and an 8x Money Back Guarantee.

“This 11.11, Shopee achieved record-breaking results, hitting a total global gross merchandise value of USD1 Billion within a single day. We sincerely thank all our partner brands and sellers, and our valued shoppers for their support over the years, without which we could never have achieved this tremendous result. In Malaysia – this 11.11 has been our biggest sales day of all time!” said Kenneth Soh, Head of Marketing at Shopee Malaysia.

“We remain dedicated to bringing unparalleled shopping experiences and continuous innovation to our users. The strategic empowerment of Malaysian sellers has been crucial, as Shopee has supported and enabled businesses to thrive in the digital space,” Soh added.

As Malaysians embarked on their shopping spree, fashion products dominated searches on the peak day. ‘Women’s shoes,’ ‘women’s blouse,’ ‘dress,’ ‘handbag,’ and ‘women’s sandals’ topped the list, reflecting the platform’s diverse and stylish offerings. Skincare, along with plus-size women’s clothes and jewellery, secured top positions as the most sold fashion and beauty products.

The momentum was evident as over 1.3 million products were sold within the first 2 hours of the 11.11 Big Sale. Malaysians capitalised on the campaign’s Free Shipping Vouchers, numerous deals, and enticing discounts, demonstrating their eagerness to secure the best bargains.

ELGINI Apparel, Kacang Republika Premium, Kedai Abang Syukor, Panda Eyes, and SKINTIFIC emerged as the most viewed livestream sessions, encapsulating the fervour and enthusiasm of the campaign. These sessions showcased the brands’ and sellers’ ability to present interesting and informative content that resonates with users.

“Shopee is incredibly proud of the success of our local sellers in this year’s 11.11 Big Sale, and we are committed to supporting them as they grow their businesses with us. We aim to continuously provide our sellers with the tools and resources they need to succeed on e-commerce. We will continue to innovate and deliver an even more engaging and immersive shopping experience for our users,” Soh concluded.

Loob in RM10M Malaysian boba plant JV with China partners

Mixing section at the pearl production line

PETALING JAYA, Nov 16, 2023  Loob Holding, the owner of top regional lifestyle tea brand Tealive, today announced it has successfully made a strategic move upstream with the commissioning of a RM10 million state-of-the-art tapioca pearl plant in Malaysia.

Loob founder and CEO Bryan Loo

Loob founder and CEO Bryan Loo said this success underscored Loob’s vision and unwavering commitment to excellence, transformation and innovation in the beverage industry in Malaysia and beyond.

“As a Malaysian corporate entity, Loob Holding believes in reinvesting locally to help transform Malaysia into a hub of excellence for the food and beverage industry. With the support of our China-based partners, we are happy we have helped to bring in foreign direct investment too,” said Loo.

He said this one-acre tapioca pearl plant in Kapar, Selangor was a bold step towards realising this vision, demonstrating Tealive’s dedication to contributing to Malaysia’s economic growth and breakthrough innovation in the beverage segment.

“Tealive is all about creating the best customer experience for all with the highest quality beverages and boba is at the centre of it all. Building this tapioca pearl plant aligns seamlessly with our pursuit of excellence.

Tapioca pearl production line

“By controlling the entire production process, from sourcing the finest ingredients to crafting our signature tapioca pearls, Tealive ensures that every sip of our beverages reflects the pinnacle of quality and flavour. And we will continue to make further investments – for example, by installing a fully-automated packaging line next year,” he said.

Freshly produced pearls

Loo said, with an installed capacity of 400 tonnes of pearls per month, the plant would be one of the largest in the country.

In recounting the background of this joint-venture, Loo said that JV partners Zhejiang Boduo International Trade Co Ltd and Shanghai Panfei International Trade Co Ltd have been close supportive suppliers from the launch of Tealive back in 2017.

“After about two years and when Tealive has scaled up sufficiently, we approached them with the idea of manufacturing pearls in Malaysia. We quickly agreed to collaborate and we wanted to kick-start this plant in 2020 but the pandemic halted our progress. Despite the lockdown challenges both in China and in Malaysia, we’ve succeeded and the plant is up and running today.

Automated pearl processing section

 

“Right now, we’re running on a single shift and all the production is for our own use. Once we ramp up production, we plan to export the pearls to other countries in the region, probably beginning with the Philippines.

Automated pearl processing section

“Tealive, a Malaysian-born brand, is poised to share our signature pearls with the world. This breakthrough allows us to export locally-made pearls globally. Our Malaysian customers play a crucial role in empowering a home-grown brand to compete on the international stage, and their unwavering support humbles us,” he said.

Freshly packed pearls for delivery

Usher in 2024 with Spectacular Fireworks, Inspiring Light Projections and Exhilarating Experiences at the Marina Bay Singapore Countdown

Fireworks illuminated the skyline with exuberant colours to ring in 2023 at the Marina Bay Singapore Countdown last year. Photo Credit: Urban Redevelopment Authority

Singapore, 16 November 2023 – Come December, prepare to be dazzled and thrilled as we usher in the new year at Singapore’s largest countdown celebration, the Marina Bay Singapore Countdown 2024. Presented by the Urban Redevelopment Authority (URA), this year’s countdown promises an unforgettable experience for revellers of all ages and backgrounds, with a breathtaking fireworks show, inspiring light projections, exhilarating attractions such as a go-kart arena and winter playground as well as exciting live performances.

Marvel at spectacular artisanal fireworks from all around the Bay  

This year, the highly-anticipated New Year Eve’s fireworks will be launched from a more central location of the Bay, offering more spectators a captivating viewing experience from all around. Produced by the team behind STAR ISLAND, the fireworks musical that mesmerised the crowd last year, these fireworks will light up the Bay across three chapters, unfolding at intervals in the hour leading up to midnight.

Choreographed to tell a story of reflection and hope, the fireworks will kick off with a tribute to the past year’s challenges and triumphs, before heralding the promise of new beginnings and thereafter, culminating in a 12-minute grand finale celebrating Singaporeans’ unyielding spirit as we embrace the future. The audience can look forward to an immersive experience with artisanal fireworks that change colour as they burst and bloom into rings of different colours, accompanied by specially curated music played through speakers around the Bay.

Audiences will be treated to dynamic fireworks that change colour as they burst or bloom into rings of different colours. Photo Credit: Avex Asia

Revel in an exciting line-up of programmes brought to you by the community and partners 

Throughout the month of December, the Marina Bay area will come alive with festive cheer and spirit, offering a multitude of exciting programmes and activities.

A key highlight is Brightening Lives, a captivating series of light projection shows presented in partnership with The Majurity Trust, a local philanthropic organisation. From 26 to 31 December 2023, revellers can feast their eyes on inspiring light projection artworks on the façades of three iconic Marina Bay landmarks – The Fullerton Hotel Singapore, the Merlion and the ArtScience Museum at Marina Bay Sands. Based on original drawings by talented students from local educational institutions, these light projections depict stories of hope and empowerment in our community and celebrate the spirit of resilience and care for others.

Adrenaline junkies are in for a thrill at TurboCharged, a new immersive go-kart arena right in the heart of the city. From 14 to 31 December 2023, ticket-goers will be able to enjoy action-packed races at the Bayfront Event Space against the iconic Marina Bay skyline, or head over to the rooftop deck next to the track to find a scenic spot to watch the fireworks and usher in the new year with friends. The circuit will also feature refreshment stalls for both drivers and spectators.

The Bayfront Event Space will also play host to Ice Magic: Winter Wonderland – Asia’s largest touring pop-up winter playground, from 9 December 2023 to 21 January 2024. The attraction returns bigger and better, with a taller and longer snow slope and dual-lane ice slide for thrill-seekers as well as family-friendly rides such as a merry-go-round on a snowy landscape. Visitors can also admire majestic ice sculptures or head over to the Ice Magic arcade for more games and entertainment or to savour winter flavours at food and beverage stalls. Early bird tickets are available here.

In addition, revellers can soak in the festive atmosphere at The Promontory with Mediacorp’s annual countdown concert, Let’s Celebrate 2024 on New Year’s Eve. Themed “Hit Parade”, this year’s edition features an exciting line-up of performances from home-grown and international acts, along with other leisure and entertainment options. These include a live DJ segment, delectable food and beverages, and carnival games where attractive prizes can be won. The countdown concert can also be viewed on mewatchMediacorp Entertainment YouTube Channel and Channel 5 from 10.00pm on 31 December 2023.

Esplanade – Theatres on the Bay will also present Come Together, a series of free performances at the DBS Foundation Outdoor Theatre and Esplanade Concourse happening throughout December 2023, featuring fast-rising musicians from our shores.

With a plethora of experiences lined up, there will be something for everyone at the Marina Bay Singapore Countdown 2024. Full details of the various programmes and activities will be announced next month. Visit www.marinabaycountdown.sg for the latest information and updates.

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