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Extra topping and goodness in Dutchie Greek Style Yoghurt

Dutchie Greek Style Yoghurt from Thailand’s Dutch Mill Co., Ltd. now comes with a new variant with a cereal topping. It offers 2x the protein and the crunchiness and fibre from the cereal, offering more satiety for active consumers.

Image from Dutchie

It can also be turned into a parfait.

https://www.facebook.com/dutchiegreekstyleyoghurt/videos/1791166290969222/

 

New Foremost limited edition indulgent chocolate UHT milk

Image from Foremost Thailand

FrieslandCampina’s Foremost brand has unveiled two limited-edition chocolate UHT milk. The indulgent chocolate flavoured milk – Chocolate Caramel and Chocolate Nutty Praline – comes in an aseptic carton with screw cap for the on-the-go drinking occasion.

https://www.facebook.com/ForemostMomTalk/videos/2120850671311333/

The use of the aseptic carton with screw cap does make a big difference in terms of the look and feel of the product. In Malaysia, FrieslandCampina’s Dutch Lady limited edition Chocolate Caramel comes in a normal aseptic carton. With a screw cap, it gives a more robust feel and better resealability and creates the possibility to innovate with more functional (such as added oats) or higher protein dairy drinks.

https://www.facebook.com/detouchepost/videos/dutch-lady-%22chocolate-caramel%22/450008295455911/

 

Sarsi back in Thailand

Thai Drinks Co., Ltd., the non-alcoholic beverage arm of Thai Beverage Plc. has announced the availability of Sarsi (ซาสี่) in glass bottle from 10 August 2018. The return of Sarsi into Thailand has generated a quite a buzz in the Thai online media scene.

The F&N Sarsi is described on-pack as the original Sarsi with its origin tracing back to 1883. Sarsi or root beer, is known for its foam. It is natural for Sarsi to have the image of overflowing foam to entice consumers who are new to Sarsi or for those who have used to drink and miss the unique flavour.

Notice the foam in the A&W Root Beer when it is advertised in Thailand. Photo Credit: A&W Thailand

In Malaysia, F&N had a throwback for its Sarsi and Orange flavours to celebrate Chinese New Year in early 2018. The drinks came in a slim can featuring the image of the classic F&N glass bottle imprinted with the words 1883, the year F&N was founded.

The target audience in Malaysia is different from Thailand. In Malaysia, there are a lot of sarsi carbonated soft drinks in the local market and the key selling point for the Sarsi throwback is to offer consumers the chance to relive the original sarsi taste. In Thailand, it is to bring back sarsi into the market.

From 24 August 2018 to 23 September 2018, Sarsi is available at a discounted price of THB 10 (normal price THB 12) at 7-Eleven Thailand.

Image from 7-Eleven Thailand

Masita x Bar B Q Plaza snack

Photo Credit: Masita

Masita, the seaweed snack brand of Thailand’s Singha, has collaborated with the country’s number one barbecue restaurant chain, Bar B Q Plaza, with a new Masita x Bar B Q Plaza seaweed snack and a Korean Side Dish set, reported The Nation.

Grilled Bacon with Bar B Q Plaza Sauce

Known for having hot Korean celebrity gracing its packaging, Masita unexpectedly announced a new “presenter” and surprised “Korean pop fans” when the green dragon mascot of Bar B Q Plaza Bar B Gon appeared on the stage. Luckily, the new Masita x Bar B Q Plaza seaweed snack Grilled Bacon with Bar B Q Plaza Sauce quickly won over their hearts.

https://www.facebook.com/MasitaSeaweed/videos/1843305232396242/

The Masita x Bar B Q Plaza seaweed snack is a collaboration between a famous foodservice brand and one of the leading seaweed snack brands. Such an approach has already been popularly embraced in other markets globally. It taps into the consumer base of both brands and brings foodservice quality into the snacking experience.

Korean side dish

To deepen the engagement and to make it real, the barbecue chain has included a new Korean Side Dish set featuring Masita seaweed where diners can order in the Bar B Q Plaza restaurant.

Nescafe Cup stirs up chilled cup coffee scene, Korea’s My Café Latte now in Singapore

Photo Credit: myNews.com

Branded RTD coffee in a chilled plastic cup is commonly seen in South Korea and Japan and is closely associated with the two countries.

Now for the past one month, Malaysian consumers get to enjoy a similar chilled cup experience, thanks to Nescafe Malaysia rolling out its Nescafe Smooth Cappuccino Brazilian Single Origin Milk Coffee Drink at the convenience store chain myNEWS.com. Another variant Nescafe Caramel Macchiato Brazilian Single Origin Milk Coffee Drink is available at 7-Eleven.

Nescafe Cup (top left) at myNEWS.com. Photo Credit: Minimeinsights.com

The key ingredients in the Nescafe Smooth Cappuccino Brazilian Single Origin Milk Coffee Drink are coffee extract, milk solids (cow’s milk), sugar, maltodextrin, flavourings, sodium bicarbonate, emulsifier, cinnamon, contains permitted flavourings. Contains stabiliser and emulsifier as permitted food conditioner. All additives are of plant or synthetic origin.

Ingredients in the Nescafe Smooth Cappuccino Brazilian Single Origin Milk Coffee Drink. Photo Credit: Minimeinsights.com

Made in Korea

This premium coffee is made by the South Korean milk processing specialty company Seoul F&B and is not cheap. The regular price is RM 8.90 (USD 2.18).

As a comparison, Nescafe’s most premium canned coffee Nescafe Cold Brew Latte (240ml) is selling at RM 3.60, while Nescafe Regular (240ml) is priced at RM 3.00.

This super premium Nescafe Cup, “crafted for indulgence,” has a price that straddles between chained coffee shop (eg Starbucks or CBTL) and the RTD coffee at your regular pick-and-go convenience store.

Nescafe Cup is described as the first in Malaysia. The key question is are Malaysians ready to indulge in a super premium chilled cup coffee?

Elsewhere in the region

In Thailand, Arabus, owned by Dutch Mill, first launched its made-in-Korea chilled cup coffee in 2015 targeting white collar workers and college students as a lifestyle, wake-me-up drink. The fact that it remains in the market indicates there is a market for chilled cup in Thailand.

Photo Credit: Arabus

The production process of making Arabus chilled cup is described in the following latest short clip to demonstrate the “crafted” drip coffee process and the top choice of ingredients that go into each drink.

https://www.facebook.com/Arabuscoffee/videos/2062316983800279/

In Singapore, 7-Eleven has started selling South Korea’s My Café Latte (마이카페라떼) from Maeil Dairy. Available in 4 flavours- Nutty Cappucino, Caramel Macchiato, Mild Latte and our all-time favourite, Matcha Latte. The promotional price is SGD 2.50 (regular price SGD 2.80) from 8 August 2018 to 4 September 2018.

Photo Credit: 7-Eleven Singapore

Nescafe Cup will also be launched in Singapore and Brunei.

We could be seeing the premiumisation of RTD coffee into the chilled cup scene in Southeast Asia.

The New Revolution on 11street

Top [L-R] Chief Financial Officer, Naza Rahim, General Manager of Business Development and Partnership, Henry Ho, Chief Corporate Strategy Officer, Kelvin Cheong, General Manager of Digital, Seng Way Seng. Bottom [L-R] Chief Technology Officer, Erwin Foo, Chief Marketing Officer, Jenny Tay, Chief Executive Officer, CHEONG Chia Chou, and General Manager of Communications, Judy Wong.

Key Highlights:

  • 11street to further enhance the customer shopping experience and make significant contributions to the digital economy in Malaysia under new leadership.
  • 11street will be introducing new payment options and enabling a live chat function for in-house customer service as well as upgrading its mobile app and logistics system to make the online shopping experience easier and more convenient than ever.
  • The online marketplace kicks off its next phase with the launch of the Sayangi Malaysia campaign which offers customers incredible flash deals below RM61, free shipping and more.

Kuala Lumpur, 7 August 2018 – 11street (www.11street.my), one of the leading online marketplaces in Malaysia, is seeing a new revolution that will further enhance the user shopping experience and make significant contributions to the digital economy in Malaysia. This transformation comes on the heels of a strategic partnership between 11street and PUC Ventures Sdn Bhd. This partnership aims to tap into a broader digital world with the ease of integration and interoperability across platforms that cater to the country’s growing e-commerce sector.

Over the years, the Malaysian digital economy has witnessed an exponential growth with a total of 25 million internet users out of a 32 million total population.  Presently, there are 15.2 million online shoppers in Malaysia who spend an average of RM321.15 annually. However, the online shopping user penetration rate is expected to rise from 51.4% in 2018 to 63.0% in 2022. To add to that, the e-commerce industry revenue is expected to show a compound annual growth rate (CAGR 2018 – 2022) of 17.9%, resulting in a market volume of over a trillion by 2022.

CEO of 11street, CHEONG Chia Chou said: “As everything in our world becomes digitalised, there is a need for a stronger e-commerce ecosystem where a customer’s physical digital journey can be fully integrated. Businesses are pushed to ride the wave of this rapid industry expansion to ultimately grow their businesses at a larger scale for better profitability and presence. The online marketplace in Malaysia can certainly be expected to grow at a swift speed in the coming years and the revamped 11street is reiterating our commitment to further contributing to the digital segment in our future plans.”

Upgrading the online shopping experience is more pertinent than ever with the growing user penetration and an internet penetration of 85.7% amongst Malaysians. 11street’s goal is to create a seamless and integrated customer shopping experience as well as to emphasise business development for their sellers that will increase their capability and capacity of running their businesses. Some of 11street’s key focus areas for the near future include:

  • Payment Options

As we move towards the cashless payment trend in Malaysia, more and more users are preferring online transfer and credit or debit cards as a payment method when shopping online. The revamped 11street will be implementing a variety of payment options including e-wallet services such as Boost and Presto that are both seamless and convenient to use.

 Shopper Experience

To better enhance the site experience and address customers’ concerns in a timely manner, 11street will be rolling out a live chat function with in-house customer service for shoppers.

 Logistics

As with any online business, logistics are a crucial aspect of ensuring an ecommerce business runs smoothly. 11street aims to help their sellers enhance their business operations to improve the speed, cost and quality of their product deliveries.

  • Mobile App

11street will be introducing a new user-friendly mobile app with minimal hassle to make purchases with the growing array of payment options enabled within the app.  The online marketplace is also looking into setting up an influencer and celebrity store that comes with product reviews for a holistic shopper experience.

  • O2O Commerce

11street will also enable convenient e-voucher sales management for sellers as well as consumer-friendly and innovative methods of purchasing products online which include QR code purchases and redemption.

  • Official Stores

The online marketplace will also be re-launching official stores with enhanced features, look and feel to promote authenticity as well as supporting their sellers with after-sale service to draw in long-term customers.

  • Micro Social influencers

This added feature will boost promotional outcomes and create an effective promotion and rewards channel for sellers and businesses by leveraging on the community of micro social influencers.

  • Global Trade

11street will support their sellers by taking measures to evolve into a hub for overseas buying and selling through cross border trade which will boost SME growth while introducing these sellers to a world of opportunities.

CHEONG said: “We are really looking forward to the next phase of our growth and transformation as it focuses on continuously providing more benefits to both our customers and sellers. We want our customers to have the best possible experience when shopping with us and purchasing from highly efficient and trusted merchants. We are also dedicated to providing support to local sellers through development programs and upgrades to our system that will make running their businesses even smoother. This is a significant beginning for us and we’re excited to explore and push boundaries in e-commerce to better contribute to our digital economy.”

11street is kicking off their next phase with the launch of their Sayangi Malaysia campaign that promises exclusive deals and awesome giveaways from August 6 to September 30. With the support of brands such as Abbott, Chicco, Dale & Cecil, Dettol, Mamy Poko, Mead Johnson, Nestle, Samsung, Senheng, Skechers, Super and Watsons, 11street customers can look forward to buy 1 free 1 deals and flash deals below RM61 on the online marketplace. Shoppers also have the benefit of product discounts of up to 88% and free shipping for all. 11street is also offering customers fantastic holiday and travel deals that are not to be missed out on. Visit www.11street.my to find out more.

About 11street (www.11street.my)

11street is a trustworthy and convenient online marketplace that offers a great variety of products at competitive prices. It strives to revolutionise consumer’s online shopping experience by making it more personalised and engaging. 11street has a diverse selection of product categories which are tagged on Fashion, Electronics, Groceries, Health & Beauty, Kids & Baby, Leisure & Sports, Home & Living, and Books & Services including e-vouchers. 11street is also an optimised marketplace where its merchandising ecosystem, education, and training programs can fully support sellers regardless of the size of their business. Established in Korea since 2008, 11street is now one of the top global e-commerce marketplaces with 400,000 sellers serving over 30million consumers worldwide. 11street in Malaysia is operated by Celcom Planet Sdn. Bhd. – a joint venture between Axiata Digital Services Sdn. Bhd., SK Planet Ltd, and PUC Ventures Sdn. Bhd. For more information, visit www.11street.my

About PUC Ventures Sdn Bhd

Established on 13 April 2018, PUC Ventures Sdn Bhd (“PUCV”) is a wholly-owned subsidiary of PUC Berhad (“PUC”). As an investment holding company, PUCV identifies opportunities through the investment or acquisition of equity interests with strategic alliances or joint ventures. PUCV’s target segments are companies which are primarily engaged in electronic commerce (“eCommerce”) businesses, electronic payment services, financial services, technological services, and related businesses which are synergistic and complementary to the existing businesses of PUC and its subsidiaries.

About Axiata Digital

Axiata Digital Services (Axiata Digital), the digital services arm of Axiata Group Berhad (Axiata), was established to support the increasingly digital lifestyle of Axiata consumers. In four years, this portfolio now consists of 18 digital brands focused on digital financial services (e-wallets, remittance, micro-insurance and micro-lending), digital advertising and platform services focused on API’s (Application Programming Interface) among which are Apigate, Boost, ada, BIMA, 11street and StoreKing. For more information, please visit www.axiatadigital.com.

Go Go Go with Indomilk Good to Go

Indomilk has released Indomilk Good to Go, a multi-cereal milk drink in Indonesia. It contains oats, red rice, malt and grain with a choice of chocolate & apricot flavour or banana & strawberry flavour. It is low in fat and is said to be a good source of fibre. 

The milk drink is aimed at providing the extra satiety to help make you full so that you can continue with your activities. The multi-cereal milk energy concept taps into the natural energy-giving properties of cereal and milk. 

The energy from milk theme is currently being used by Malaysia’s Goodday for its Goodday Charge chocolate UHT milk with 10 nutrients. 

Goodday Charge with 10 nutrients

The chocolate & avocado flavour taps into the growing interest in avocado as an ingredient and flavour in beverages such as avocado coffee and flavoured milk eg HiLo Chocolate Avocado

AJE Thai new launches

Photo Credit: AJE Thai

AJE Thai, the maker of Big Cola, has been quite active in innovation. Among the recent launches are Bio, new flavours and Sporade sports drink.

AJE Bio is a white grape juice with aloe vera pieces. This 350ml, THB 10 beauty drink also contains L-glutathione for whitening.

The new carbonated soft drink flavours for summer are Cola Lime and Apple Mint.

Bubble Gum and Blue Hawaii (below), only available at Makro

Berry Blast and Summer Berry (below)

Grape Apple and Lavender Lemonade (below)

Sporade

Minimarkets in Malaysia, Indonesia embracing fresh

Photo Credit: Minimeinsights.com

Indomaret, Indonesia’s biggest minimarket chain by outlet, has recently introduced freshly cut fruits to bring fresh to the new level in-store. The fruits comprise dragon fruit, watermelon, honeydew and cantaloupe. They are priced from IDR 7,500 (USD 0.52) to IDR 8,500 per pack.

Indomaret in Jakarta selling freshly cut fruits. Photo Credit: Minimeinsights.com

In Malaysia, 99 Speedmart, the biggest minimarket chain in the country, is enriching its store offering with more fresh produce, which makes it convenient for shoppers looking to top up on their weekly shopping.

99 Speedmart selling fresh produce. Photo Credit: Minimeinsights

At the moment, sundry shops are the only choice for shoppers living in an area without a supermarket or a hypermarket to get their fresh produce on their way home.

More varieties of fresh vegetable at 99 Speedmart. Photo credit: Minimeinsights.com

The new development at 99 Speedmart indicates the chain is extending into more fresh segments and turning itself into a more convenient place for consumers to get their daily needs, not just for dry goods but also fresh ones.

Marigold Peel Fresh Less Sugar juices come with a portable 250ml bottle

Marigold Peel Fresh Less Sugar juices now come in 250ml bottle that is portable for on-the-go consumption. The range contains  dietary fibre and vitamins A, C & E. The 250ml bottle is available at hypermarkets, supermarkets, convenience stores, petrol marts, selected mini-marts and provision stores.

One of the more exciting consumer engagement activities by Marigold is how to make the super chill “lava lamp” using the 250ml bottle. The re-usability of packaging is becoming an important theme in packaging. Consumers and organisations want accountability and commitment from companies to ensure they reduce plastic usage and proactively looking for friendlier option to plastic packaging.

https://www.facebook.com/notes/i-love-peel-fresh-sg/marigold-peel-fresh-diy-lava-lamp/2058228770856094/

 

 

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